Senior Digital Marketing Executive in Leicester
Senior Digital Marketing Executive

Senior Digital Marketing Executive in Leicester

Leicester Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead digital marketing strategies to boost traffic and customer engagement for luxury watch e-commerce.
  • Company: Join a leading luxury watch retailer with a strong presence in the UK and US.
  • Benefits: Enjoy flexible working, generous discounts, and a supportive employee assistance programme.
  • Why this job: Make an impact in a dynamic team while promoting prestigious luxury brands.
  • Qualifications: Proven experience in B2C digital marketing and strong analytical skills required.
  • Other info: Work in a modern office surrounded by nature with excellent career growth opportunities.

The predicted salary is between 36000 - 60000 £ per year.

Temporary - Maternity Cover

We are looking for a Senior Digital Marketing Executive to join our E-Commerce Team. You will be responsible for managing the main marketing channels for The Watches of Switzerland Group Ecommerce websites in the UK and delivering key objectives around traffic growth, customer acquisition, retention and profitability, working to specific sales targets. Working collaboratively with other members of the team, you will drive improvements through to the websites and, working with the wider marketing team, deliver a cross channel marketing message.

About You

  • Proven success of online marketing strategies in a B2C ecommerce environment, working to deliver to sales and margin targets.
  • Experience in digital marketing across all key marketing channels with a good understanding of both paid and organic channels.
  • Strong experience of Ecommerce in the UK.
  • Knowledge of the key marketing channels including SEM, Organic Search, Affiliate Networks, Email Marketing and Social Media and the ability to plan marketing campaigns accordingly.
  • Strong presentation skills to deliver proposals and presentations both internally and externally.
  • Experience managing and co‑ordinating external agencies.
  • Good analytical skills and commercial awareness.

About us

Did you know we’re a FTSE-250 retail company employing nearly 3,000 people across the UK, Europe, and the United States? We’re the UK’s leading luxury watch specialist with a significant presence in the US and a complementary jewellery offering. At the last count, we have over 190 showrooms across the UK, US and Europe, including 77 dedicated mono‑brand boutiques in partnership with brands such as Rolex, OMEGA, TAG Heuer and Breitling plus seven ecommerce websites! Our success is based on strong, long‑standing partnerships with the most prestigious luxury watch brands, supported by impactful marketing and powered by leading‑edge technology to provide our clients with a modern, distinctive luxury experience. This is underpinned by our people, who are highly trained and motivated to deliver exceptional client experience whilst building inclusive teams.

Watches of Switzerland Group has moved our headquarters to a new, state‑of‑the‑art office in Carlton Park, Leicester. The new 75,000 square foot office is located just outside of Leicester city centre and is home to over 500 employees. Surrounded by 32 acres of woodlands with facilities such as a mini market, team lounges, a multi‑faith room and a parent room. Our clients love us for our exceptional client experience, expertise, and approachability. Our clients are at the heart of everything that we do - we love to wow our clients and make every interaction with us special and memorable.

Some of our benefits

  • Holiday Purchase Scheme
  • 24/7 Employee Assistance Programme
  • 24/7 Virtual GP service
  • Share Save Scheme
  • Enjoy your Birthday Off
  • Free Wellbeing Tools
  • Generous Discount Scheme
  • Enhanced Maternity Pay

At Watches of Switzerland Group, we celebrate diversity and are committed to building an inclusive environment that embraces employees' unique backgrounds and perspectives. Your application will be reviewed anonymously, focusing solely on your qualifications, skills and experience.

Senior Digital Marketing Executive in Leicester employer: Watches of Switzerland

Watches of Switzerland Group is an exceptional employer, offering a dynamic work environment in our state-of-the-art headquarters in Carlton Park, Leicester. With a strong focus on employee well-being and development, we provide generous benefits such as a Holiday Purchase Scheme, 24/7 Employee Assistance Programme, and enhanced maternity pay, all while fostering a culture of inclusivity and collaboration. Join us to be part of a leading luxury watch specialist where your contributions directly impact our success and client experience.
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Contact Detail:

Watches of Switzerland Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior Digital Marketing Executive in Leicester

✨Tip Number 1

Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.

✨Tip Number 2

Show off your skills! Create a personal website or portfolio showcasing your digital marketing projects. This is a great way to demonstrate your expertise and make a lasting impression on potential employers.

✨Tip Number 3

Prepare for interviews by practising common questions and having your own questions ready. Research the company and its marketing strategies so you can discuss how you can contribute to their goals.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are genuinely interested in joining our team.

We think you need these skills to ace Senior Digital Marketing Executive in Leicester

Digital Marketing
Ecommerce Management
B2C Marketing Strategies
Search Engine Marketing (SEM)
Organic Search
Affiliate Networks
Email Marketing
Social Media Marketing
Campaign Planning
Presentation Skills
Agency Management
Analytical Skills
Commercial Awareness
Traffic Growth Strategies
Customer Acquisition and Retention

Some tips for your application 🫡

Tailor Your CV: Make sure your CV is tailored to the Senior Digital Marketing Executive role. Highlight your experience in B2C ecommerce and any specific achievements that align with traffic growth and customer acquisition. We want to see how you can contribute to our sales targets!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about digital marketing and how your skills match our needs. Don’t forget to mention your experience with key marketing channels like SEM and social media, as we love a well-rounded candidate.

Show Off Your Analytical Skills: We’re looking for someone with strong analytical skills, so make sure to include examples of how you've used data to drive marketing decisions in the past. Whether it's improving campaign performance or understanding customer behaviour, we want to know how you think!

Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, we love seeing applications come directly from our site!

How to prepare for a job interview at Watches of Switzerland

✨Know Your Digital Marketing Inside Out

Make sure you brush up on your knowledge of digital marketing channels, especially SEM, Organic Search, and Social Media. Be ready to discuss specific strategies you've implemented in the past that led to traffic growth and customer acquisition.

✨Showcase Your Analytical Skills

Prepare to demonstrate your analytical skills by discussing how you've used data to drive marketing decisions. Bring examples of how you've tracked campaign performance and adjusted strategies based on insights to meet sales targets.

✨Practice Your Presentation Skills

Since strong presentation skills are key for this role, practice delivering a mock proposal or marketing plan. Focus on clarity and confidence, as you'll need to communicate effectively with both internal teams and external partners.

✨Understand the Company Culture

Familiarise yourself with Watches of Switzerland Group's values and culture. Be prepared to discuss how your personal values align with theirs, especially regarding client experience and inclusivity, to show you're a great fit for their team.

Senior Digital Marketing Executive in Leicester
Watches of Switzerland
Location: Leicester
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