Manager, Tour Marketing (1 year FTC)

MUSIC·TEAM is a leading global agency representing prominent artists across all genres for live performance, touring, brand partnerships, and beyond. We are long-term career development strategists who work with artists to expand their reach and deepen their impact with audiences around the world. MUSIC·TEAM is part of THE·TEAM, which operates at the epicenter of sports, music and entertainment, serving talent, brands and properties on a global scale. Headquartered in Los Angeles, THE·TEAM's presence spans 28 countries and more than 70 cities.

This is a 1 year maternity leave cover. The Manager, Tour Marketing (UK/EU) is responsible for developing and executing MUSIC·TEAM's comprehensive, growth-centric tour marketing program, as well as contributing to achieving programmatic objectives, with an emphasis on driving sales around clients’ events.

Primary duties include:

• Developing, implementing and evaluating marketing and ticketing strategies focused on a variety of audiences with a primary goal of selling tickets and maximising marketing budgets.
• Working with internal agent teams, managers, labels, tech partners, ticketing vendors and national and local marketing individuals to build timelines, organise and execute artist-specific marketing including but not limited to digital, print, radio, TV and outdoor.

Position Overview & Job Description:

• Define the strategy of the overall tour marketing campaign with agents, managers, and partners (i.e. labels, consultants) and formulate the goals, strategy, and timeline in relation to tour marketing.
• Communicate the strategy, timeline, and additional marketing initiatives to national and local promoters and ticketing agencies in an organised and clear fashion.
• Review and approve marketing plans/budgets by promoters in each market, monitor and adjust marketing strategy as needed in conjunction with local promoter and artist marketing teams.
• Review and approve localised artwork by promoters in coordination with agent and management.
• Oversee execution of marketing plans by each promoter, national and local, from announce to closeout.
• Advise and execute on tour-focused VIP initiatives where appropriate.
• Serve as a central point of contact and liaison for various stakeholders for tour marketing purposes.
• Establish and manage relationships with national, regional, local promoter marketing teams and additional marketing partners.
• Monitor and create institutional knowledge base around digital, marketing, and technology trends.
• Work in tandem with US based SVP, Marketing and Senior Manager, Tour Marketing (UK based) and full tour marketing team on developing new systems and processes.
• Serve as a tour marketing consultant to various agent teams to advise on best practices.
• Manage interns that work in the tour marketing department (if applicable).

Job Requirements:

• Extensive experience in related role (minimum of 5 years of experience).
• Strong organizational and project-management skills.
• Excellent written and verbal communication skills.
• Solid knowledge of market and media buying, planning, digital marketing and social media marketing.
• Ability to work with limited supervision and with multiple individuals in a fast-paced and dynamic environment.
• Highly organized, detail-oriented and comfortable working in a fast-paced and deadline-driven environment while managing multiple priorities.
• Must be discrete and professional and maintain absolute confidentiality.
• Understanding of publicity, digital, radio, social media, tech as it pertains to tour marketing is a must.
• Knowledge of radio around tour marketing and promotions.
• Experience in working in multiple genres in related role.
• APAC, South American and AUS/NZ tour marketing experience a plus, but not necessary.

THE·TEAM does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits.