At a Glance
- Tasks: Lead customer insights projects and translate data into actionable strategies for growth.
- Company: Join Wasabi, a vibrant brand in the restaurant and grocery sector.
- Benefits: Enjoy free food, hybrid working, discounts, and a supportive work environment.
- Other info: Dynamic role with opportunities for skill development in a fast-growing company.
- Why this job: Make a real impact by shaping strategies that drive business success.
- Qualifications: Experience in consumer insights and strong analytical skills required.
The predicted salary is between 45000 - 55000 £ per year.
The incumbent will be accountable for developing and embedding a best‑in‑class customer and consumer insight capability across Wasabi’s restaurant and grocery businesses. The role translates customer behaviour, commercial performance, consumer trends and market data into clear, actionable insight that informs key commercial decisions, including product development, menu strategy, pricing, marketing investment and retail range optimisation. This role sits within the Commercial & Marketing Team, acting as the central owner of customer, consumer and market insight, ensuring insight is used consistently to shape strategy and deliver business growth.
Key Responsibilities
- Lead customer, consumer and commercial insight projects to support business growth and decision‑making
- Deliver clear, actionable reporting across customer experience, brand performance, product and commercial strategy
- Manage customer feedback programmes including surveys, reviews, NPS and mystery shopping
- Analyse customer and market data to identify trends, opportunities and performance drivers
- Support marketing, product and operational teams with insight‑led recommendations
- Manage consumer research projects including product testing, concept testing and pricing studies
- Track brand health, consumer behaviour and market trends across restaurant and grocery channels
- Develop dashboards and reporting tools using multiple data sources including CRM, EPOS and digital analytics
- Work cross‑functionally with Marketing, Operations, Finance and Commercial teams to embed insight into decision‑making
- Manage external research agencies and insight partners to ensure high‑quality delivery and value
Requirements
- Previous experience in consumer insights, analytics, market research or strategy
- Experience within FMCG, QSR or food retail environments preferred
- Strong quantitative and qualitative research expertise
- Experience managing research agencies and insight platforms
- Ability to translate complex data into clear, commercially relevant insight
- Familiarity with PowerBI tool, CRM platforms, digital analytics tools and customer feedback platforms
- Strong stakeholder management and influencing skills
- Experience working in fast‑paced, entrepreneurial environments
- Commercially curious and outcome‑focused
- Strong analytical and structured thinking
- Clear and confident communicator
- Pragmatic and action‑oriented and solutions‑driven
- Comfortable working with ambiguity and driving clarity
- Proactive, hands‑on and solutions‑oriented
- Comfortable with ambiguity, have a real ‘can do attitude’, and prepared to get their hands dirty to make a difference in an exciting and fast‑growing business
Benefits
- A great working environment
- Pension scheme
- Target bonus
- Refer A Friend scheme
- Free sushi or hot food (vegan options available)
- 50% discount in our branches
- Employee Assistant Programme
- Hybrid working model
- Long Service Awards
- Wagestream – a financial wellbeing benefit that lets you access your pay as you earn it in real time and manage savings
- Life assurance
- Electric vehicle scheme through Octapus
- Cycle to work
- Free on‑site parking
- A variety of discounts (shopping, food & drink, entertainment and health & fitness) through Perkbox
- The opportunity to develop your skills within a growing company
Customer Insights Manager employer: Wasabi Sushi and Bento
Wasabi is an exceptional employer, offering a vibrant work culture that prioritises employee growth and well-being. Located in Park Royal, the company provides a range of benefits including a pension scheme, target bonuses, and generous discounts, alongside opportunities for professional development within a rapidly expanding business. Join us to be part of a dynamic team that values fresh ideas and promotes responsible financial practices while enjoying delicious sushi and bento every day.
StudySmarter Expert Advice🤫
We think this is how you could land Customer Insights Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their products and services, especially in the restaurant and grocery sectors. This will help you tailor your answers and show you're genuinely interested.
✨Tip Number 3
Practice your storytelling skills! Be ready to share examples of how you've used customer insights to drive decisions in previous roles. This will demonstrate your experience and ability to translate data into actionable strategies.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Customer Insights Manager
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Customer Insights Manager. Highlight your experience in consumer insights and analytics, and don’t forget to mention any relevant projects that showcase your ability to translate data into actionable insights.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you’re passionate about customer insights and how your skills align with our needs. Be specific about your experience in FMCG or food retail environments, as this will resonate with us.
Showcase Your Analytical Skills:We love a good data story! In your application, include examples of how you've used quantitative and qualitative research to drive business decisions. Mention any tools you’ve used, like PowerBI or CRM platforms, to demonstrate your technical prowess.
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at Wasabi Sushi and Bento
✨Know Your Data
Make sure you’re familiar with the latest trends in customer behaviour and market data. Brush up on your quantitative and qualitative research skills, as you'll need to translate complex data into actionable insights. Being able to discuss specific examples of how you've done this in the past will really impress.
✨Showcase Your Stakeholder Skills
This role requires strong stakeholder management, so be prepared to share experiences where you've influenced decisions across teams. Think about times when you’ve worked cross-functionally and how you’ve embedded insights into decision-making processes. Highlighting these experiences will show you’re a team player who can drive clarity.
✨Be Proactive and Solutions-Oriented
The company values a 'can do' attitude, so come ready to discuss how you've tackled challenges in fast-paced environments. Share specific instances where you’ve taken the initiative to solve problems or improve processes. This will demonstrate your hands-on approach and commitment to making a difference.
✨Prepare Insight-Led Recommendations
Think about how you can support marketing, product, and operational teams with insight-led recommendations. Prepare a few ideas based on your understanding of the company’s current strategies and how you could enhance them. This shows that you’re not just reactive but also proactive in thinking about the business's growth.
