Hospitality Sales Manager in Birmingham

Are you a commercially driven sales leader with a passion for live sport and premium hospitality? We are looking for a Hospitality Sales Manager to lead and grow our domestic hospitality business at Edgbaston Cricket Ground. In this role, you will take ownership of hospitality sales across our major competitions, manage and motivate a high-performing sales team, and build strong, long-term relationships with key clients. You will play a hands-on role in driving revenue, managing sales pipelines and forecasting through CRM, and developing market-leading hospitality products, including GA+, Business Club and membership offerings. Working closely with ticketing, marketing, operations and catering teams, you will also take a senior on-site role on matchdays, ensuring an outstanding guest experience in a fast-paced live environment.

Responsibilities

• Lead and grow the domestic hospitality business at Edgbaston Cricket Ground, owning hospitality sales across major competitions.
• Manage and motivate a high-performing sales team and build strong, long-term relationships with key clients.
• Drive revenue by actively managing sales pipelines and forecasting through CRM.
• Develop market-leading hospitality products, including GA+, Business Club and membership offerings.
• Collaborate with ticketing, marketing, operations and catering teams.
• Take a senior on-site role on matchdays to ensure an outstanding guest experience in a fast-paced live environment.

Qualifications / Experience

• Experienced hospitality or premium events sales professional with strong leadership skills.
• Proven track record of delivering revenue targets and a customer-first mindset.

Why Join Us

• Engaging Environment: Immerse yourself in the exciting world of cricket, surrounded by individuals who are dedicated to the sport.
• Cutting-Edge Facilities: Work at Edgbaston Stadium, a world-class facility that hosts some of the most thrilling cricket and live events.
• Exciting Benefits: Enjoy perks like free on-site parking, enhanced pension contributions, private healthcare, Christmas shutdown, wellness week, and more!
• Career Development: Grow your career with development opportunities and the chance to make your mark in the cricket industry.
• Team Spirit: Join a team that celebrates success, supports one another, and makes a real impact.

Application Details

Apply now. Ready to take the plunge into an exciting career with WCCC? Complete the application form by Friday 6 February 2026. If you have any difficulties accessing the form, need it in a different format, or require specific adjustments during the recruitment process, please contact recruitment@edgbaston.com.

Right to Work and Safeguarding Statements

Right to Work in the UK – All applicants must have the legal right to work in the UK. Warwickshire Cricket are unable to sponsor work visas. Before employment commences, successful candidates will be required to provide evidence of their eligibility to work in the UK in accordance with the Immigration, Asylum and Nationality Act 2006.

Disability Confident Committed – Warwickshire Cricket are proud to be a Disability Confident committed employer, dedicated to ensuring a fair and accessible hiring process for all applicants. As part of this commitment, we guarantee that any disabled applicant who meets the essential criteria for a vacancy will be offered an interview.

Equal Opportunities in Employment Policy Statement – We will ensure that all existing and potential employees receive equal consideration, and are committed to the elimination of unlawful or unfair discrimination on the grounds of gender, race, disability, ethnic and national origin, nationality, sexuality, marital status, responsibility for dependants, religion, trade union activity and age. It is the intention of Warwickshire Cricket that its workforce, at all levels, should reflect the composition of the City's population. To achieve this Warwickshire Cricket will take active and positive steps to eliminate discrimination, reduce the effects of past discrimination and to promote equality in employment. Personal data, including Equality, Diversity, and Inclusion (EDI) information, will be anonymised and not reviewed during the shortlisting process, ensuring a fair and unbiased selection.

Safeguarding Statement – Warwickshire Cricket is committed to safeguarding in cricket. This includes fostering an atmosphere of trust, respect, and protection. Roles involving any type of Regulated Activity or any interaction with children, young people or vulnerable adults are subject to a safer recruitment process: ECB DBS clearance is mandatory before taking up the role.

Safer Recruitment Statement – Warwickshire Cricket is committed to creating a safe and inclusive environment; Safer Recruitment practices ensure staff and volunteers are suitable for their role, appropriately vetted and supported by the club.