VP, Physical Sales - EMEA in London

At Warner Music Group, we’re a global collective of music makers and music lovers, tech innovators and inspired entrepreneurs, game‑changing creatives and passionate team members. Here, we turn dreams into stardom and audiences into fans. We are guided by three core values that underpin everything we do across all our diverse businesses:

• Curiosity: We do our best work when we’re immersing ourselves in culture and breaking through barriers. Curiosity is the driving force behind creativity and ingenuity. It fuels innovation, and innovation is the key to our future.
• Collaboration: Making music and bringing it to the world is all about the power of originality amplified by teamwork. A great idea, like a great song, travels globally. We ignite passions and build connections across our diverse community of artists, songwriters, partners, and fans.
• Commitment: We pursue excellence for our team and our talent. Everything in music starts with a leap into the unknown, and we’re committed to keeping the faith, acting with integrity, and delivering on our promises.

WMG is home to a wide range of artists, musicians, and songwriters that fuel our success. That is why we are committed to creating a work environment that actively values, appreciates, and respects everyone. We encourage applications from people with a wide variety of backgrounds and experiences. Consider a career at WMG and get the best of both worlds – an innovative global music company that retains the creative spirit of a nimble independent.

A little bit about our team: Warner Music Group is intent on driving growth in market share, revenue and margin, to deliver maximum shareholder value whilst turning artist dreams into stardom and audiences into fans. Our EMEA region is home to major established music markets like the UK, France and Germany, and rapid growth territories like Africa, the Middle East and Eastern Europe. Led by the President, WM EMEA, the region works in partnership with global teams that deliver services, impact and value at scale across WMG. Our global Commercial team, which reports through to WMG’s COO, is transforming and we are intent on overhauling our product and price offerings, supercharging our D2C business, enhancing our warehousing capabilities and driving more value and revenue from merchandise and physical.

Your role: The VP, Physical Sales – EMEA will lead the global scalability of artist merchandise and D2C physical music programs across markets in EMEA. This role sits at the intersection of global commerce, supply chain, and artist brand strategy, ensuring that every product program in your remit is delivered with operational excellence, creative integrity, and commercial success. You’ll partner closely with regional merch and commercial teams, label affiliates, senior leadership and third‑party vendors to accelerate growth of physical sales across EMEA. You’ll be an expert in merchandise and physical music initiatives — spanning D2C, retail, and tour channels - with commercial vision, cultural diplomacy and market disruptor.

Here you’ll get to:

• Drive year on year growth of physical sales across the EMEA region.
• Partner closely with frontline and off‑roster teams to identify opportunities to maximise revenue and artist impact through physical products.
• Support EMEA pricing strategies across our products and streaming platforms.
• Build relationships with repertoire owners and input to release planning and strategies to maximise physical revenue opportunities.
• Partner with supply chain teams to ensure EMEA commercial objectives are delivered seamlessly with robust end‑to‑end operations and project management across multiple markets.
• Identify and capitalize on new market opportunities and untapped physical distribution networks.
• Bring creativity and innovation to physical sales opportunities that support artist brands and revenue outcomes.
• Understand consumers and what drives superfans and different audience segments to align physical product strategies to needs and opportunities.
• Coordinate across labels and keep supply chain partners updated on timelines and plans, to align product opportunities and service delivery.
• Leverage business intelligence tools and AI enablement opportunities to enhance commercial performance.
• Collaborate with local and centralized commercial and supply chain teams on technology enablement and processes to better serve EMEA and WMG as a whole.
• Build knowledge of different markets and their roles in artist development and how they build audiences, to overlay the physical roadmap with marketing opportunities.
• Identify revenue creation and optimisation opportunities of physical music products via D2C.
• Manage vendor relationships, negotiate timelines and costs, and ensure compliance with international trade and sustainability standards.
• Coordinate global drops, programme pre‑orders and tour events that drive physical sales.
• Analyze sales, margin and fulfillment data to improve efficiency, profitability and fan experience.
• Collaborate cross‑functionally with creative, marketing, finance, tax and artist management to align global programmes.
• Orchestrate stakeholder engagement and reporting for all levels of the organization, ensuring visibility and alignment from direct management through senior leadership.

About you:

• Proven track record of defining and delivering a multi‑year commercial strategy for physical sales channels in the music industry.
• Extensive experience owning and running a complex P&L across business lines.
• Commercial leader experienced at managing multi‑territory physical product launches and working with cross‑border stakeholders.
• Mastery of complex commercial contract structures.
• Familiarity with multi‑language, multi‑market, multi‑culture physical sales growth.
• Strong analytical and project management skills.
• Exceptional communication and relationship management abilities across cultures, time zones and up to senior leadership.
• Passion for music, artist brands and global fan engagement.
• Willingness to travel through EMEA and beyond the region as required to engage with global stakeholders.

We’d love it if you also had:

• Experience across multiple international markets.

WMG is committed to inclusion and diversity in all aspects of our business. We are proud to be an equal opportunity workplace and will evaluate qualified applicants without regard to race, religion or belief, age, sex, sexual orientation, gender, gender identity or gender reassignment, marital or civil partnership status, disability, pregnancy, childbirth or any other characteristic protected by law.