At a Glance
- Tasks: Manage global marketing campaigns for Pop/Dance artists and drive their growth.
- Company: Join Warner Music Group, a leader in championing artists worldwide.
- Benefits: Flexible consultancy role with opportunities to shape the music industry.
- Other info: Work in a dynamic environment that values creativity and collaboration.
- Why this job: Be at the forefront of music marketing and connect with diverse artists.
- Qualifications: Passion for music, strong digital skills, and experience in export marketing.
The predicted salary is between 50000 - 70000 £ per year.
Warner Music Group (WMG) is a global music company that champions emerging artists and global superstars alike. Our core values are curiosity, collaboration, and commitment.
Atlantic Records UK seeks an experienced Pop/Dance Export Specialist on a consultancy basis. The role acts as a bridge between artist management and affiliate labels, architecting and executing global marketing campaigns.
Key Responsibilities
- Portfolio Management: Oversee a roster of artists within the Pop/Dance space and drive growth with Atlantic UK.
- Campaign Setup: Support domestic and local marketing teams to optimize priority releases and manage global marketing plans.
- Budget Oversight: Manage marketing spend against approved budgets and targets.
- Cross-Border Collaboration: Coordinate with US counterparts, international labels, and internal teams to integrate campaigns.
- Timeline Coordination: Manage and coordinate complex releases, including physical stock, release timing, and DSP delivery.
- Audience Building: Build communities, grow databases, and drive viral marketing campaigns with digital managers and artist management.
- Data‑Driven Insights: Track, analyze, and report promotional activity and local marketing metrics to leadership and artist management.
Qualifications
- Strong connection to all music genres and culture, passionate about music marketing.
- Deep understanding of digital, social and streaming trends.
- Dynamic, outcome‑oriented, with keen eye for detail and ability to deliver on ideas.
- Strong data proficiency to interpret data and make strategic recommendations.
- Excellent communication skills, capable of building strong internal and external relationships.
- Strong interpersonal and organizational skills; able to multitask across multiple projects and work under pressure.
Desired Experience
- Prior export experience at a major label, independent label, or within an international territory, bringing global market knowledge.
WMG is committed to inclusion and diversity. We evaluate qualified applicants without regard to race, religion, gender, age, sexual orientation, gender identity, disability, or any other characteristic protected by law.
Export Marketing Manager, Atlantic Records (consultancy) in London employer: Warner Music Australia
Warner Music Group is an exceptional employer that fosters a vibrant and inclusive work culture, where creativity and collaboration thrive. As an Export Marketing Manager at Atlantic Records, you will have the opportunity to work with a diverse roster of artists, driving innovative global marketing campaigns while benefiting from professional growth in the dynamic music industry. With a commitment to diversity and a focus on employee development, WMG offers a unique environment for those passionate about music and marketing.
StudySmarter Expert Advice🤫
We think this is how you could land Export Marketing Manager, Atlantic Records (consultancy) in London
✨Show Off Your Creative Juice
As a freelancer in marketing communications, your portfolio is your golden ticket! Make sure you’ve got a killer online presence showcasing projects you've worked on, including any campaigns or content pieces. Don't just toss it together; highlight the impact you've made with metrics whenever possible!
✨Join the Marketing Circuit
Get yourself into the local or online marketing communities, like the AMA (American Marketing Association) or industry-specific groups on LinkedIn. Attending events, workshops, or webinars can help you connect with potential clients or collaborators who might need your skills.
✨Leverage Social Media Authentically
Use platforms like Instagram and Twitter to share your insights on marketing trends or showcase your past work. Creating engaging posts or even threads with tips can boost your visibility and position you as a go-to expert in your niche.
✨Tap into Your Network
Don’t shy away from reaching out to old colleagues, friends, or acquaintances in the marketing space. A simple message asking if they know anyone in need of freelance support can open unexpected doors. Remember, personal connections can lead to opportunities that job boards can’t!
We think you need these skills to ace Export Marketing Manager, Atlantic Records (consultancy) in London
Some tips for your application 🫡
Craft a Portfolio that Pops:As a freelance marketer, your portfolio is your best friend! Make sure to showcase your best marketing campaigns, social media content, and any communications strategies you've developed. Don't just list your experience; highlight the results you achieved for your clients to demonstrate your talent.
Show Off Your Creativity:Marketing and communications thrive on creativity, so don’t hesitate to let your unique style shine! Whether it’s your CV layout, your cover letter’s voice, or even your email subject line, a bit of flair goes a long way in making you stand out to Warner Music Australia.
Define Your Services and Rates:Freelancing means you're running your own show! In your application, be clear about the services you can offer Warner Music Australia and include your rates if appropriate. This helps potential clients understand what they can expect from you and makes it easier for them to consider working together.
Don’t Forget About Availability:Clients want to know when they can start working with you, so be upfront about your availability in your application. Whether you can take on a project immediately or have a schedule lined up, being clear about timelines will make you a more attractive candidate for Export Marketing Manager, Atlantic Records (consultancy) at Warner Music Australia.
How to prepare for a job interview at Warner Music Australia
✨Showcase Your Portfolio
When interviewing for a freelance gig in marketing communications, having a strong portfolio is crucial. Make sure you have examples of your best work, whether that's social media campaigns, press releases, or content pieces, ready to share with the team at Warner Music Australia.
✨Familiarise Yourself with Marketing Tools
Since this role involves communication, be prepared to discuss the specific tools that you use for managing campaigns and analytics, like HubSpot or Hootsuite. Being able to demonstrate your technical comfort with these platforms can really set us apart from other candidates.
✨Pitch Your Unique Value
Freelance roles are all about standing out, so don’t just talk about what you can do—pitch why you’re the perfect fit for Warner Music Australia. Focus on your unique style, previous client success stories, and how you can tailor your approach to their needs.
✨Prepare to Discuss Your Availability
Since this is a freelance position, expect to chat about your availability and workload management. Have a clear plan on how you can fit this role into your schedule while ensuring quality output, as this will establish reliability and professionalism with the hiring team at Warner Music Australia.
