At a Glance
- Tasks: Lead social storytelling across major platforms and shape CNN's off-platform strategy.
- Company: Join Warner Bros. Discovery, a hub of creativity and innovation.
- Benefits: Enjoy hybrid work, competitive pay, and a supportive environment for growth.
- Other info: Flexible hours with opportunities for career advancement in a dynamic setting.
- Why this job: Make an impact in media by crafting engaging narratives for diverse audiences.
- Qualifications: Experience in social media, strong writing skills, and team leadership.
The predicted salary is between 50000 - 65000 £ per year.
Welcome to Warner Bros. Discovery… the stuff dreams are made of.
Who We Are… When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next… From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
Your New Role… The Senior Off‑Platform Editor on CNN’s Audience Team will lead the creation, strategy, and execution of high‑impact social storytelling across CNN’s flagship off‑platform channels, including Facebook, X, Reddit, WhatsApp, Threads, LinkedIn, Bluesky, Instagram, YouTube (Community) and more. This role is responsible for shaping CNN’s social presence, serving as the senior editorial lead during hours when the Director is not on, overseeing day‑to‑day decision‑making, driving meaningful referral traffic, and deepening audience engagement. As a senior editor, you will not only publish and optimize content, but also set editorial standards, identify strategic opportunities, and manage and develop a small team of direct reports, guiding colleagues on best practices for social storytelling across off‑platform spaces.
Your Role Accountabilities…
- Lead the creation, editing, and curation of highly engaging social content across platforms including Facebook, WhatsApp, Reddit, and other emerging social platforms.
- Own CNN’s off‑platform strategy, planning proactive and reactive coverage in alignment with newsroom priorities and major news moments.
- Directly manage a small team, help mentor and support fellow team members, ensuring editorial excellence and consistency.
- Experiment with and pilot new content formats that leverage platform‑specific features and infrastructure.
- Analyze performance metrics and audience data to inform editorial decisions, optimize content, and identify emerging trends.
- Serve as a subject‑matter expert and internal ambassador for off‑platform storytelling, advising editorial partners on packaging, framing, and distribution strategies.
- Provide actionable feedback loops between audience data and coverage decisions to improve on‑platform and off‑platform offerings.
- Collaborate closely with editors, producers, and reporters to translate complex or fast‑moving news stories into compelling social narratives.
- Maintain exceptional news judgment under pressure, particularly during breaking news and major live events.
Qualifications and Experience…
- Social media and audience experience at a major news organization.
- Proven experience leading or shaping social coverage for breaking news, enterprise reporting, and major live events.
- Deep understanding of user behavior, platform algorithms, and best practices across major social platforms.
- A strong track record of writing sharp, accurate, and engaging copy tailored for different audiences and platforms.
- Direct management experience, including responsibility for assigning work, editing output and developing team members.
- Exceptional communication skills for representing the Audience team across CNN.
- Experience producing and editing social‑first visuals, video, and multimedia content.
- Fluency in analytics and the ability to translate data into editorial and strategic action.
- Experience using Figma, Adobe Photoshop and post‑production video tools such as Premiere Pro.
- Exceptional editing skills, attention to detail, and ability to make confident editorial decisions independently.
Additional Information: This role includes weekend shifts and requires flexibility for breaking news, holidays, and extended hours as coverage needs demand. Hybrid Working - This role is advertised as a Hybrid work model, that combines remote and in-office work, following our current company policy and to be agreed with your Line Manager. Subject to any applicable laws, WBD / your Line Manager reserves the right to change this working agreement where this is essential to business needs and upon reasonable notice to you.
How We Get Things Done… This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.
Championing Inclusion at WBD: Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law. If you’re a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.
Senior Off‑Platform Editor in London employer: Warner Bros. Discovery
At Warner Bros. Discovery, we pride ourselves on being an exceptional employer that champions creativity and innovation in a dynamic work environment. Our hybrid working model offers flexibility, while our commitment to employee growth ensures that you will have access to career-defining opportunities and thoughtfully curated benefits. Join us in a culture that celebrates diversity and inclusion, where your contributions are valued and you can thrive as part of a passionate team dedicated to storytelling excellence.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Off‑Platform Editor in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at Warner Bros. Discovery. A friendly chat can open doors and give you insights that might just land you an interview.
✨Tip Number 2
Show off your social storytelling skills! Create a portfolio showcasing your best work across various platforms. Make it easy for them to see how you can elevate CNN’s off-platform presence.
✨Tip Number 3
Stay updated on trends! Follow the latest news and social media trends relevant to the role. Being able to discuss these during interviews shows you're passionate and informed.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the team at Warner Bros. Discovery.
We think you need these skills to ace Senior Off‑Platform Editor in London
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Senior Off‑Platform Editor role. Highlight your experience with social media storytelling and how it aligns with CNN’s off-platform strategy. We want to see how you can bring your unique flair to our team!
Showcase Your Skills:Don’t just list your skills; demonstrate them! Include examples of your previous work that showcase your ability to create engaging content across various platforms. We love seeing creativity in action, so let your portfolio shine!
Be Authentic:Let your personality come through in your application. We’re looking for someone who can connect with audiences, so show us your voice and style. Authenticity is key, and we want to know the real you!
Apply Through Our Website:For the best chance of success, make sure to apply directly through our website. This way, your application will be seen by the right people, and you’ll be one step closer to joining our amazing team at WBD!
How to prepare for a job interview at Warner Bros. Discovery
✨Know Your Platforms
Familiarise yourself with the specific social media platforms mentioned in the job description. Understand their unique features and audience behaviours, as this will help you discuss how to leverage them for effective storytelling during your interview.
✨Showcase Your Leadership Skills
Prepare examples of how you've successfully managed a team or led projects in the past. Highlight your experience in mentoring others and driving editorial excellence, as this role requires strong leadership capabilities.
✨Be Data-Driven
Brush up on your analytics skills! Be ready to discuss how you've used performance metrics to inform your editorial decisions. This shows that you can translate data into actionable strategies, which is crucial for the Senior Off-Platform Editor role.
✨Embrace the WBD Values
Take some time to review Warner Bros. Discovery's guiding principles. Reflect on how your personal values align with theirs and be prepared to discuss this during the interview. It demonstrates your commitment to their culture and mission.