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- Tasks: Create and implement engaging marketing campaigns across music, art, gaming, and more.
- Company: Join War Child, a multi-award winning charity making a real difference.
- Benefits: Enjoy flexible working, generous leave, and health benefits.
- Why this job: Lead exciting campaigns that generate funds and boost brand presence.
- Qualifications: Experienced marketer with a flair for creativity and project management.
- Other info: Flexible culture supporting your best work for children affected by conflict.
The predicted salary is between 36000 - 60000 £ per year.
We are recruiting a Marketing Lead (Maternity Cover) who will be responsible for creating and implementing marketing plans and delivering campaigns and activity that engages the public through music, art, gaming, sport and other creative industries (including film, fashion and TV) for campaigns including BRITS Week, Secret 7", Sound and Vision, Jingle Jam, War Child Record releases and other exciting arts, music, gaming and partnership opportunities. You will activate these campaigns with the goal of generating funds and increasing our brand presence.
Reporting to the Head of Communications and Campaigns, your role will include line managing three members of the Communications and Campaigns Team, as well as project managing external agencies, to deliver high performing integrated communications and marketing activity across digital channels, PR, digital marketing, design, content and narrative creation. You will be the marketing expert for the organisation, working side by side with creative teams across the organisation to design marketing and communications plans, ensuring that the creative, content and narrative elements add significant value, and most importantly provide a WOW factor to our work.
Responsibilities:
- Create and implement marketing plans and campaigns across music, art, gaming, sport and other creative industries, including campaigns such as BRITS Week, Secret 7", Sound and Vision, Jingle Jam and War Child Record releases.
- Activate campaigns to generate funds and increase brand presence.
- Report to the Head of Communications and Campaigns; manage three Communications and Campaigns Team members and project manage external agencies.
- Deliver high performing integrated communications and marketing activity across digital channels, PR, digital marketing, design, content and narrative creation.
- Collaborate with creative teams to design marketing and communications plans with compelling content and narrative that add significant value and deliver a WOW factor.
- Demonstrate imagination and implement ideas to a high standard; exhibit exceptional organisational and project management skills to coordinate work across multiple campaigns.
Qualifications:
- Highly experienced marketer and project manager.
- Strong track record of leading the creation and implementation of marketing campaigns that engage audiences through music, art, gaming, sport or other creative industries.
- Good knowledge of the nuances of creative industries or experience with a marketing focus in a creative environment.
- Demonstrable experience of creative ideation and flare that adds value to marketing performance.
- Strong track record of deploying marketing approaches to optimise engagement.
- Extensive project management experience delivering multiple complex campaigns across channels and specialisms, with ability to critically evaluate activities against strategic priorities.
- Good understanding of digital analytics, data capture, monitoring and tracking to improve campaign performance.
- Excellent writing skills with the ability to craft emotive, compelling messaging and narrative.
- Understanding of how PR and earned media can contribute to marketing campaigns and experience leading or overseeing PR efforts in this realm.
- Demonstrable management experience.
Benefits:
- Flexible working culture and flexible public holidays.
- 28 days annual leave (pro-rata), plus bank holidays, increasing with tenure up to 33 days.
- Pension - 5% employer contribution (increasing to 6% after one year), with minimum employee contribution.
- Health and wellbeing benefits including healthcare cash plan, 24/7 GP helpline, cancer cover, wellbeing initiatives and access to confidential wellbeing consultations.
About War Child:
War Child is a multi-award winning charity with high ambitions for our fundraising and communications. We value different ways of working and offer flexible options, including hybrid working and flexible hours, to support employees in doing their best work while delivering for children affected by conflict.
Marketing Lead in City of Westminster employer: War Child
Contact Detail:
War Child Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Lead in City of Westminster
✨Tip Number 1
Network like a pro! Get out there and connect with people in the creative industries. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your creativity! When you land that interview, come prepared with ideas that could elevate their marketing campaigns. Think about how you can bring a WOW factor to their projects, just like they’re looking for. This will show them you’re not just another candidate but someone who can truly contribute.
✨Tip Number 3
Don’t forget to follow up! After interviews or networking events, shoot a quick thank-you email. It’s a simple way to keep yourself top of mind and shows you’re genuinely interested in the role. Plus, it’s a great chance to reiterate why you’d be a perfect fit for their team.
✨Tip Number 4
Apply through our website! We’ve got loads of opportunities waiting for you, and applying directly can sometimes give you an edge. Plus, it’s super easy to navigate and keeps everything in one place. Let’s get you that Marketing Lead position!
We think you need these skills to ace Marketing Lead in City of Westminster
Some tips for your application 🫡
Show Your Creative Side: When you're crafting your application, let your creativity shine! We want to see how you can bring a WOW factor to your marketing ideas. Use engaging language and examples that reflect your experience in the creative industries.
Tailor Your Application: Make sure to tailor your CV and cover letter to highlight your relevant experience in music, art, gaming, or sport. We love seeing how your background aligns with our campaigns, so don’t hold back on those specific achievements!
Be Clear and Concise: While we appreciate creativity, clarity is key! Keep your writing clear and to the point. Showcase your exceptional writing skills by crafting emotive messaging that captures our attention right from the start.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and ensures you don’t miss out on any important details about the role!
How to prepare for a job interview at War Child
✨Know Your Campaigns
Before the interview, dive deep into the campaigns mentioned in the job description, like BRITS Week and Jingle Jam. Be ready to discuss how you would approach these campaigns and bring your own creative ideas to the table.
✨Showcase Your Project Management Skills
Prepare examples of past projects where you successfully managed multiple campaigns. Highlight your organisational skills and how you coordinated with teams or external agencies to achieve high-quality results.
✨Demonstrate Your Creative Flair
Think of innovative marketing strategies that could enhance brand presence. During the interview, share your imaginative ideas and how they can add a WOW factor to the organisation's work.
✨Understand Digital Analytics
Brush up on your knowledge of digital analytics and how it can improve campaign performance. Be prepared to discuss how you've used data to evaluate and optimise past marketing efforts.
