Head of Content & Brand
Head of Content & Brand

Head of Content & Brand

London Full-Time 84000 - 120000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead client solutions and develop scalable strategies in a dynamic iGaming environment.
  • Company: Join a top digital sports media brand making waves in the industry.
  • Benefits: Enjoy a hybrid work model with competitive salary and growth opportunities.
  • Why this job: Make a real impact while working in a fast-paced, innovative setting.
  • Qualifications: Senior-level experience in iGaming or affiliate marketing is essential.
  • Other info: Ideal for those who thrive on data-driven decision-making and building relationships.

The predicted salary is between 84000 - 120000 £ per year.

Salary: Up to £120,000 depending on experience

Experience: Senior-level experience in iGaming & affiliate marketing with a strong track record in commercial strategy - ideally with a solid understanding of paid media and how it drives performance at scale.

Location: Hybrid - London or Malta

We’re hiring for a newly created senior role at one of the world’s leading digital sports media brands - a brilliant opportunity to help shape how they grow and strengthen their client partnerships across multiple markets and platforms.

This is a senior role with real impact, focused on building smart, scalable client solutions that bring together commercial thinking, strategic clarity and operational know-how. You’ll be stepping into a fast-paced, data-rich environment where media, content and tech come together.

This would suit someone already working at a senior level in iGaming, affiliate marketing or digital media, with experience in commercial strategy, client solutions, go-to-market or growth roles. Comfortable analysing markets, spotting opportunities and staying ahead of trends with a curious, data-led mindset.

Well connected in the gaming, sports or online gambling world, with the confidence and warmth to build strong, lasting relationships.

Naturally entrepreneurial and commercially minded, with a flexible, solutions-focused approach and a love of tackling challenges.

Confident leading digital marketing campaigns from strategy through to execution, across channels like SEM and display.

Head of Content & Brand employer: Wander

Join one of the world's leading digital sports media brands, where innovation meets opportunity in a dynamic hybrid work environment in London or Malta. We pride ourselves on fostering a collaborative and inclusive culture that encourages professional growth and creativity, offering competitive salaries and benefits that reflect our commitment to our employees' well-being. With a focus on strategic client solutions and a data-driven approach, this role provides a unique chance to make a significant impact in the fast-evolving iGaming and affiliate marketing landscape.
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Contact Detail:

Wander Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Head of Content & Brand

✨Tip Number 1

Network within the iGaming and affiliate marketing sectors. Attend industry events, webinars, and conferences to meet key players and learn about the latest trends. Building relationships with professionals in these fields can open doors to opportunities at companies like us.

✨Tip Number 2

Stay updated on the latest developments in digital media and client solutions. Follow relevant blogs, podcasts, and news outlets to understand what strategies are currently working in the market. This knowledge will help you speak confidently about how you can contribute to our growth.

✨Tip Number 3

Demonstrate your understanding of data-driven decision-making. Be prepared to discuss specific examples of how you've used data to inform your strategies in previous roles. This will show us that you have the analytical mindset we value.

✨Tip Number 4

Familiarise yourself with our brand and its positioning in the market. Understand our client base and the challenges they face. This will allow you to tailor your approach and demonstrate how you can create impactful solutions for our clients.

We think you need these skills to ace Head of Content & Brand

Senior-level experience in iGaming
Affiliate marketing expertise
Commercial strategy development
Understanding of paid media
Performance analysis at scale
Client solutions design
Market analysis and opportunity spotting
Data-led decision making
Strong relationship-building skills
Entrepreneurial mindset
Solutions-focused approach
Digital marketing campaign management
Experience with SEM and display advertising
Strategic clarity
Operational know-how

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your senior-level experience in iGaming and affiliate marketing. Focus on your achievements in commercial strategy and any relevant digital media roles, ensuring it aligns with the job description.

Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of client solutions and your ability to build strong relationships. Mention specific examples of how you've successfully led digital marketing campaigns and driven performance at scale.

Highlight Relevant Skills: Emphasise your analytical skills and data-driven mindset. Discuss your familiarity with paid media and how it impacts performance, as well as your ability to spot market opportunities and trends.

Showcase Your Network: If you have connections in the gaming, sports, or online gambling sectors, mention them. This demonstrates your industry knowledge and ability to leverage relationships for business growth.

How to prepare for a job interview at Wander

✨Showcase Your Industry Knowledge

Make sure to demonstrate your understanding of the iGaming and affiliate marketing sectors. Discuss recent trends, challenges, and opportunities in the industry to show that you are well-informed and passionate about the field.

✨Highlight Your Strategic Thinking

Prepare examples of how you've successfully developed and executed commercial strategies in previous roles. Be ready to discuss specific campaigns or initiatives where your strategic thinking led to measurable results.

✨Emphasise Relationship Building Skills

Since this role involves building strong client partnerships, be prepared to share stories about how you've fostered relationships in the past. Highlight your ability to connect with clients and stakeholders, showcasing your warmth and confidence.

✨Demonstrate Data-Driven Decision Making

In a data-rich environment, it's crucial to show that you can analyse data effectively. Prepare to discuss how you've used data to inform your decisions, optimise campaigns, and drive performance in previous roles.

Head of Content & Brand
Wander
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