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- Tasks: Lead the creation of a groundbreaking programmatic advertising platform from scratch.
- Company: Join a high-growth performance marketing group in the exciting iGaming sector.
- Benefits: Competitive salary, performance bonuses, equity options, and flexible working arrangements.
- Other info: Opportunity to launch a live beta within 6–9 months and drive significant revenue growth.
- Why this job: Be at the forefront of innovation in digital media and redefine advertising strategies.
- Qualifications: Strong product leadership experience in adtech or martech with commercial instincts.
The predicted salary is between 88000 - 116000 £ per year.
Title: Associate Director – Product – Programmatic Advertising
Location – Remote (must be either UK or EU)
Salary: €110k – €140k
Experience: Strong product leadership background with deep knowledge of programmatic advertising or digital media trading.
We’re representing a high-growth performance marketing group in the iGaming space making a bold pivot: the creation of their own proprietary programmatic trading platform. This new product will give advertisers direct access to audiences through a transparent, real-time marketplace – extending well beyond the company’s core sector.
This is not about maintaining an existing system. It’s about inventing, from the ground up, a commercially viable platform that could redefine how advertisers buy and optimise media in this space.
What You’ll Do
- Lead the vision and roadmap for a new programmatic marketplace platform.
- Translate commercial objectives into product design, delivery, and scale.
- Work with engineering, data, and design teams to build an advertiser-facing platform with real-time bidding functionality.
- Shape revenue models across CPM, CPC, CPA, and hybrid deals.
- Build the go-to-market strategy: onboarding advertisers, activating first-party data, and carving out competitive differentiation.
- Operate both strategically and hands-on to launch a live beta within 6–9 months.
What We Think You’ll Need
- Strong background in adtech, martech, or digital product leadership.
- Commercial instincts: you understand both product build and revenue levers.
- Experience bringing complex, data-driven products or marketplaces to life.
- Ability to influence across technical, commercial, and executive teams.
- Curiosity, ambition, and resilience to deliver a first-of-its-kind platform.
The Package
- €110,000–€140,000 base (DOE)
- Up to 25% performance bonus
- Potential equity participation in future spin-out
- Private health insurance, travel allowance, flexible/hybrid working
What Success Looks Like
- Beta platform launched in 6–9 months
- First non-core campaigns delivered in Year 1
- 20% of platform revenue from new verticals by end of Year 1
Please submit your CV here or send with a covering note to hello@wearewander.co.uk (we prefer this option as we enjoy reading covering letters and it WILL help your application because it proves you\’ve actually read this far and are taking it seriously).
Locations
Associate Director | Product | Programmatic Advertising employer: Wander
Contact Detail:
Wander Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Associate Director | Product | Programmatic Advertising
✨Tip Number 1
Network like a pro! Reach out to folks in the programmatic advertising space on LinkedIn or at industry events. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show off your expertise! Create a portfolio or a blog where you share insights about product leadership and programmatic advertising. This not only showcases your knowledge but also makes you memorable.
✨Tip Number 3
Prepare for interviews by diving deep into the company’s goals and challenges. Think about how your skills can help them launch that beta platform in 6-9 months. Tailor your pitch to their needs!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets the attention it deserves. Plus, we love seeing candidates who take that extra step.
We think you need these skills to ace Associate Director | Product | Programmatic Advertising
Some tips for your application 🫡
Craft a Compelling CV: Make sure your CV highlights your strong product leadership background and experience in programmatic advertising. Tailor it to showcase relevant achievements that align with the role, so we can see how you fit into our vision.
Write a Thoughtful Covering Letter: Don’t skip this part! A covering letter gives us insight into your personality and motivation. Share why you’re excited about building a new programmatic trading platform and how your skills can help us redefine media buying.
Showcase Your Commercial Instincts: In your application, emphasise your understanding of product build and revenue levers. We want to know how you can translate commercial objectives into actionable product strategies that will drive success.
Apply Through Our Website: We encourage you to submit your application through our website. It’s the best way for us to keep track of your application and ensures you don’t miss any important updates from our team!
How to prepare for a job interview at Wander
✨Know Your Product Inside Out
Make sure you have a solid understanding of programmatic advertising and the specific challenges it faces. Research the company’s current offerings and think about how your vision for the new platform can address gaps in the market.
✨Showcase Your Leadership Skills
Prepare examples that highlight your product leadership experience. Be ready to discuss how you've successfully led teams in the past, particularly in developing complex, data-driven products or marketplaces.
✨Demonstrate Commercial Acumen
Be prepared to talk about revenue models and how they can be applied to the new platform. Think about different pricing strategies like CPM, CPC, and CPA, and how you would implement them effectively.
✨Ask Insightful Questions
Engage with your interviewers by asking thoughtful questions about their vision for the platform and the challenges they anticipate. This shows your curiosity and ambition, which are key traits for this role.