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For Companies At a Glance
- Tasks: Lead licensing strategies and manage key accounts for Disney Experiences.
- Company: Join the iconic Disney brand, known for creativity and innovation in entertainment.
- Benefits: Enjoy 25 days annual leave, private medical insurance, and free park entry for family and friends.
- Why this job: Be part of a dynamic team driving growth in a fun, creative environment with global impact.
- Qualifications: Experience in consumer products, strong relationship-building skills, and a degree or equivalent experience required.
- Other info: This is a fixed-term contract based in London, working four days a week.
The predicted salary is between 43200 - 72000 £ per year.
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About The Role & Team
Plan and execute long term and fiscal year strategies. Be responsible for the commercial management of a series of our existing accounts. Evaluate licensee base and drive a rationalisation plan to ensure effective and focused business management and strategic planning to support growth across categories. Identify, pitch and secure new licensees that enhance the category growth in a substantial manner.
About The Role & Team
Plan and execute long term and fiscal year strategies. Be responsible for the commercial management of a series of our existing accounts. Evaluate licensee base and drive a rationalisation plan to ensure effective and focused business management and strategic planning to support growth across categories. Identify, pitch and secure new licensees that enhance the category growth in a substantial manner. Relationships are key to the success of this role, both internally and externally. You will be required to actively manage and cultivate the engagement, partnership and joint business planning with each account, new and existing, in order to negotiate regional contracts and ultimately drive and deliver strategic growth in licensing sales on behalf of the EMEA business. Apply creativity, commerciality and expertise in relevant category product development and utilise knowledge of digital, social and bricks and mortar marketing alongside key trends and consumer insight to develop and drive succinct strategies cross company and departmentally. Be agile in order to capitalise on the moment and identify new opportunities and target partners. This role is a fixed-term contract, based out of our Hammersmith office in London, 4 days a week. What You Will You Do
- In conjunction with Senior Licensing Sales Manager/Licensing Sales Director, implement the long-term strategy for specific department in collaboration with relevant stakeholders
- Using key trends as well as commercial and consumer insight, develop and drive succinct strategies cross company and departmentally whilst being agile to capitalise on the moment and identify new opportunities and target partners
- Manage the annual operating plan and quarterly forecasting process, developing supplier (licensee) objectives and strategies, working with markets, consumer demo groups, category teams, franchise, marketing, product development and finance to drive growth
- Actively manage and cultivate the relationship engagement, partnership and joint business planning with each EMEA account, new and existing
- Execute contract negotiations for certain accounts and appropriately inform all key stakeholders (global, EMEA and local)
- Work closely with the creative teams, and where required Global Interactive Experiences, on product development and the marketing teams to support the sale of the product as required by licensee/retailer
- Communicate the International Labour Standards (ILS) process and be the conduit between the supplier and The Walt Disney Company (TWDC) ILS team as directed
- Execute new business development pitches and develop research projects with a focus on identifying scalable opportunities
- Coordinate and actively contribute in market meetings
- Collaborate and develop strong relationships with Disney market teams providing information and regular strategy and franchise updates as well as understanding and satisfying local market needs and differences. Utilise these relationships to share best practise
- Build relationships with the international DCP teams in order to share knowledge and best practices
Required Qualifications & Skills
- Experience in toy background and managing day to day business independently.
- Product development experience, to work alongside Disney Direct and our PD team.
- Degree level education in a related field or equivalent work experience
- Experience within consumer products business
- Proven experience of building effective relationships, leading and managing change and collaboration across departments to achieve financial targets and joint goals
- Proven experience of developing the performance of a team
- Financial acumen – an ability to translate numbers into a working plan
- Ability to analyse data, construct practical conclusions and implement recommendations to achieve business targets
- An ability to be agile in order to capitalise on the moment and identify new opportunities and target partners
- Resilient and nimble in an ever changing landscape
- Computer literate including MS Word, Excel, PowerPoint and Keynote
- Written and spoken English for business use, essential; other European languages, beneficial
- A good eye for digital, social and brick and mortar marketing
- Excellent commercial and strategic approaches to problem solving and innovation
- Exceptional planning and organisation skills
- Strong influencing skills with the ability to achieve buy-in at all levels
- Forward thinking with the ability to take industry trends and translate them into something that drives growth for TWDC
- Cultural sensitivity and an understanding of local markets across EMEA
The Perks
- 25 days annual leave
- Private medical insurance & dental care
- Free Park Entry: the opportunity to enter any of our parks with your family and friends for free
- Disney Discounts: entitled to discounts on designated Disney products, resort F&B and ticketing
- Excellent parental and guardian leave
- Employee Resource Groups – WOMEN @ Disney, Disney DIVERSITY, Disney PRIDE, our new disability & neurodiversity focused group – ENABLED, and our Mental Health & Wellbeing Group, TRUST.
The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. Disney is committed to forming a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.
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Licensing Sales Manager (London) employer: Walt Disney World News
Contact Detail:
Walt Disney World News Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Licensing Sales Manager (London)
✨Tip Number 1
Network with professionals in the licensing and consumer products industry. Attend relevant events or webinars where you can meet people who work at Disney or similar companies. Building these connections can give you insights into the company culture and potentially lead to referrals.
✨Tip Number 2
Familiarise yourself with Disney's current licensing strategies and product lines. Understanding their market position and recent trends will help you speak confidently about how you can contribute to their growth during interviews.
✨Tip Number 3
Prepare to discuss your experience in managing relationships and driving sales growth. Be ready to share specific examples of how you've successfully negotiated contracts or developed partnerships in previous roles, as this is crucial for the Licensing Sales Manager position.
✨Tip Number 4
Stay updated on the latest trends in digital and social marketing, especially as they relate to consumer products. Being able to demonstrate your knowledge of these areas will show that you're agile and ready to capitalise on new opportunities, which is key for this role.
We think you need these skills to ace Licensing Sales Manager (London)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in licensing, sales management, and relationship building. Use keywords from the job description to demonstrate that you understand the role and its requirements.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the Disney brand and how your background aligns with the responsibilities of the Licensing Sales Manager role. Be specific about your achievements in previous roles that relate to the job.
Showcase Relevant Skills: Emphasise your financial acumen, product development experience, and ability to analyse data. Provide examples of how you've successfully managed accounts or driven growth in previous positions.
Highlight Cultural Sensitivity: Given the EMEA focus of the role, mention any experience you have working in diverse markets or with international teams. This will show your understanding of local market needs and cultural nuances.
How to prepare for a job interview at Walt Disney World News
✨Know Your Numbers
As a Licensing Sales Manager, you'll need to demonstrate your financial acumen. Be prepared to discuss how you've translated data into actionable plans in previous roles. Bring examples of how you've achieved financial targets and managed budgets.
✨Showcase Relationship Building Skills
This role heavily relies on building effective relationships. Prepare to share specific examples of how you've cultivated partnerships in the past, particularly with key stakeholders. Highlight your ability to negotiate and manage contracts successfully.
✨Demonstrate Agility and Creativity
The job requires you to be agile and creative in identifying new opportunities. Think of instances where you've adapted strategies quickly in response to market changes or consumer insights. Be ready to discuss how you can apply this mindset at Disney.
✨Understand the Brand and Market Trends
Familiarise yourself with Disney's brand values and current market trends in the licensing industry. Show that you can translate these trends into growth strategies. Research recent campaigns or product launches by Disney to discuss during the interview.
