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- Tasks: Lead growth marketing strategies to boost client acquisition and market share.
- Company: Join a tech-focused company driving innovation in data infrastructure and analytics.
- Benefits: Enjoy a hybrid work model, competitive salary, bonuses, and excellent perks.
- Why this job: Shape impactful marketing campaigns while leading a creative team in a dynamic environment.
- Qualifications: Bachelor’s degree in marketing or equivalent experience; proven leadership in marketing required.
- Other info: Work from home two days a week; collaborate with cross-functional teams for maximum impact.
The predicted salary is between 80000 - 90000 £ per year.
Get AI-powered advice on this job and more exclusive features.
This range is provided by Walsh Employment. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
£80-90K, plus bonus and excellent benefits package.
Head of Growth Marketing
Maidenhead, Newcastle or Edinburgh – hybrid role with 2 days per week working from home (neg)
To be successful in this role:
As the Head of Growth Marketing, you will have substantial experience in the marketing profession and within the technology sector, along with proven experience leading successful, demanding, and impactful campaigns. You will bring strong industry knowledge and creative flare to shape and influence impactful solutions and strategy for the organisation.
Other requirements for this role include:
- Bachelor’s degree in marketing, or qualified by substantial experience within the field
- Experience within Data Centres or Digital Architecture
- Expertise building positive and productive relationships with sales teams
- Expertise in lead generation
- Demonstrable Marketing Leadership and people management experience
- Proven track record in developing and implementing successful marketing strategies
- Proficiency in marketing analytics tools (e.g., Google Analytics, HubSpot)
- Strong influencing and relationship building skills
Job role and responsibilities:
Your primary purpose will be to develop and execute comprehensive growth marketing strategies focused on increasing client acquisition, client expansion, EBITDA and market share performance. You will lead a dynamic marketing team, collaborating cross-functionally and utilising external networks to gather insight and drive data-driven campaigns across various channels, increasing demand and demonstrating the ROI.
Other key responsibilities for this role include:
- Lead the development and implementation of cross functional growth marketing strategies, driving business growth and revenue.
- Oversee the creation of performance marketing campaigns driving net new client acquisition and client expansion.
- Lead the development of a Brand strategy for the business.
- Oversee the creation of a core creative strategy that supports the brand.
- Deliver incremental improvements in brand preference and salience.
- Oversee increased collaboration between marketing and business groups.
- Analyse market research and your external network to identify emerging trends.
- Collaborate with product and sales teams to ensure market fit and client-centric products.
- Lead the creation of our GTM strategy in conjunction with Sales, Product, Operations and Finance team members.
- Lead product positioning, launch strategies, and market entry planning.
- Define and manage the product lifecycle marketing roadmap.
Marketing Performance Impact Lead:
- Oversee the creation of performance metrics based on marketing data analytics.
- Establish A/B and incremental testing to optimise new channels.
- Lead the communication of marketing activity, insights and success across the business.
- Oversee the management, planning and reporting of resources.
- Lead a small team, fostering a culture of creativity, innovation, driving high performance and continuous improvement.
- Advocate for client-centric thinking within marketing and across wider business stakeholders.
- Coach and support your team through regular 1:1s, reviews and development initiatives.
Seniority level
Not Applicable
Employment type
Full-time
Job function
Marketing and Sales
Industries
Data Infrastructure and Analytics, IT System Data Services, and IT Services and IT Consulting
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Head of Growth Marketing employer: Walsh Employment
Contact Detail:
Walsh Employment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Growth Marketing
✨Tip Number 1
Network with professionals in the technology sector, especially those who have experience in growth marketing. Attend industry events or webinars to connect with potential colleagues and mentors who can provide insights into the role and company culture.
✨Tip Number 2
Familiarise yourself with the latest trends in data centres and digital architecture. This knowledge will not only help you understand the market better but also demonstrate your commitment and expertise during interviews.
✨Tip Number 3
Showcase your leadership skills by discussing past experiences where you successfully led a marketing team or campaign. Prepare specific examples that highlight your ability to drive results and foster collaboration across departments.
✨Tip Number 4
Get comfortable with marketing analytics tools like Google Analytics and HubSpot. Being able to discuss how you've used these tools to measure campaign success and optimise strategies will set you apart from other candidates.
We think you need these skills to ace Head of Growth Marketing
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your substantial experience in marketing, particularly within the technology sector. Emphasise your leadership roles and successful campaigns that align with the responsibilities of the Head of Growth Marketing.
Craft a Compelling Cover Letter: In your cover letter, showcase your creative flair and industry knowledge. Discuss specific examples of how you've developed and implemented successful marketing strategies, and how these experiences make you a perfect fit for this role.
Highlight Relevant Skills: Clearly outline your expertise in lead generation, marketing analytics tools, and relationship building. Mention any experience you have with data centres or digital architecture, as this is crucial for the role.
Showcase Leadership Experience: Detail your marketing leadership and people management experience. Provide examples of how you've fostered high performance and continuous improvement within your teams, as this will be key to succeeding in this position.
How to prepare for a job interview at Walsh Employment
✨Showcase Your Marketing Expertise
Be prepared to discuss your substantial experience in marketing, particularly within the technology sector. Highlight specific campaigns you've led that demonstrate your ability to drive growth and impact.
✨Demonstrate Leadership Skills
As a Head of Growth Marketing, you'll need to show your leadership capabilities. Share examples of how you've successfully managed teams, fostered creativity, and driven high performance in previous roles.
✨Know Your Analytics Tools
Familiarise yourself with marketing analytics tools like Google Analytics and HubSpot. Be ready to discuss how you've used these tools to inform your strategies and measure campaign success.
✨Prepare for Cross-Functional Collaboration
This role requires collaboration with various teams. Think of examples where you've worked cross-functionally, especially with sales and product teams, to achieve common goals and ensure market fit.
