At a Glance
- Tasks: Lead impactful PR campaigns that drive measurable results for clients.
- Company: Reputable B2B Tech PR Agency in Hampshire with a focus on performance.
- Benefits: Competitive salary up to £50k and opportunities for professional growth.
- Other info: Dynamic team environment with opportunities to mentor and inspire others.
- Why this job: Shape strategies for industry leaders and make a real impact in the tech sector.
- Qualifications: Experience in B2B PR, strong leadership, and client relationship skills.
The predicted salary is between 45000 - 50000 £ per year.
Walker and Sloan are working with a well known B2B Tech PR Agency in Hampshire, as they are keen to bring on an experienced PR Account Director the team on a full time basis.
At the agency we deliver performance PR that drives measurable results.
As an Account Director, you’ll play a pivotal role in shaping and leading campaigns that generate tangible business outcomes for our clients, with a particular focus on demonstrating the true impact of PR, content, and digital strategies.
This is your chance to work with industry leaders, shaping strategies that not only engage audiences but also improve revenue and client satisfaction.
Account Director Responsibilities
- Lead high-impact PR campaigns with measurable results, focusing on performance-driven outcomes and ensuring client satisfaction.
- Build and maintain strategic client relationships, providing insight and guidance across PR, content, digital, and social media.
- Take ownership of client communication, ensuring seamless service delivery at all levels.
- Collaborate with Account Managers to set clear KPIs, deadlines, and service agreements, driving team performance.
- Mentor the media leads within the team to achieve outstanding results across key media titles.
- Partner with the CCO to expand existing accounts, identify upsell opportunities, and lead client renewals, while managing resource allocation and forecasting.
Account Director Requirements
- A strong background in B2B PR, particularly within the technology sector (preferred).
- Proven track record in leading teams and managing large, complex campaigns, ensuring SLAs and client expectations are met.
- Exceptional skills in providing senior counsel and strategic guidance to clients, with the ability to drive results and build long-lasting relationships.
- Demonstrable experience in growing client accounts, identifying opportunities for upsell, and ensuring client satisfaction.
- Strong leadership and people management skills, with the ability to inspire, motivate, and mentor your team.
- If interested please contact Lee Curry at Walker and Sloan
PR Account Director employer: Walker & Sloan Limited
Walker & Sloan is an excellent employer, offering a dynamic work environment in Hayes, West London, where you can contribute to cutting-edge data centre projects. With a strong focus on employee development, the company provides structured career progression, comprehensive training, and a competitive benefits package that includes private healthcare and generous leave policies. Join a team that values collaboration and innovation, ensuring you gain invaluable experience while working alongside industry experts.
StudySmarter Expert Advice🤫
We think this is how you could land PR Account Director
✨Get Involved in PR Events
Dive into local PR meetups and workshops. Events like these are perfect for getting your face out there, chatting with industry pros, and spotting potential job openings at companies like Walker & Sloan Limited. Plus, it’s a fantastic way to learn about trends and make lasting connections.
✨Showcase Your PR Skills
Start building your personal brand as a PR ace. Use platforms like Twitter and LinkedIn to share your thoughts on current events or PR campaigns you admire. Tagging companies you want to work for, like Walker & Sloan Limited, can catch their eye—especially if your insights resonate!
✨Leverage Your Network
Reach out to friends, family, or connections in the PR field. Even a casual chat can lead to opportunities. If you've got mutual contacts, ask for introductions when applying. Personal recommendations can give your application a nice little boost!
✨Tailor Your Approach
When applying for a full-time PR role, make sure to research Walker & Sloan Limited inside and out. Understanding their campaigns, values, and style allows us to directly align our application and impress during interviews. Don't hesitate to apply through our website—going direct can make a real difference!
We think you need these skills to ace PR Account Director
Some tips for your application 🫡
Get Your Story Straight:In public relations, storytelling is everything! Make sure your CV highlights your experience in crafting compelling narratives and managing media relations. Share specific examples of campaigns you've worked on, and don’t forget to include any press coverage you've generated—it's impressive proof of your skills!
Show Off Your Communication Skills:Since PR is all about communication, we want to see your best writing samples. Include pieces like press releases, blog posts, or social media content that you've created. This gives us a taste of your voice and your ability to convey messages clearly and effectively, which is crucial for a role in this field.
Tailor Your Cover Letter:Your cover letter should be more than just a recap of your CV; it’s your chance to shine! Emphasise why PR excites you and how your background fits with the mission of Walker & Sloan Limited. Show us that you’ve done your homework and speak to why you’re passionate about the work we do.
Connect the Dots:When you’re writing your application, think about how your past experiences link to the responsibilities of the role. Mention any internships, volunteer work, or projects that involved public speaking, event planning, or strategic communication. This will help us see how you can seamlessly bring your skills into a full-time position at Walker & Sloan Limited.
How to prepare for a job interview at Walker & Sloan Limited
✨Master the Art of Storytelling
In public relations, storytelling is key. We should prepare compelling narratives about past campaigns or projects we’ve worked on. Think about how we can illustrate our impact and creativity in those stories—be ready to discuss specific examples that showcase our skills in managing media relationships and crafting messages.
✨Know Your PR Tools Inside Out
Familiarity with PR tools like Cision or Meltwater is crucial. We need to be able to discuss how we’ve used these tools in past roles or projects. If we've worked on media lists, press releases, or analytics reports, let’s have those experiences ready to share along with metrics we’ve achieved to back up our claims.
✨Stay Current with Industry Trends
We’ve got to stay sharp on the latest trends and events impacting the public relations field. Having a few insights ready about recent campaigns or shifts in media landscapes can show that we’re engaged and knowledgeable. This will also help us make connections between our experiences and the current state of the industry.
✨Showcase Our Versatility
As full-time PR professionals, we need to demonstrate our adaptability. Be ready to talk about how we've handled challenging situations, managed crises, or adapted strategies on the fly. Employers will appreciate our ability to pivot and find solutions under pressure, so let’s have those scenarios at our fingertips to discuss.
