At a Glance
- Tasks: Lead creative PR, social, and influencer campaigns for diverse clients.
- Company: Dynamic advertising agency in Cardiff with a collaborative culture.
- Benefits: Competitive salary, hybrid working, and opportunities for professional growth.
- Other info: Be part of a creative community making a difference in the industry.
- Why this job: Join a vibrant team and shape impactful campaigns that resonate.
- Qualifications: 7-10 years in PR or influencer marketing with strong client management skills.
The predicted salary is between 54000 - 66000 £ per year.
Walker and Sloan are proud to be working with an advertising agency in Cardiff as they are keen to bring on board an Account Director to the team on a 16 month FTC.
Location: Cardiff (hybrid working) Reports to: Associate Director Salary: Competitive salary with details shared on application
The role
We’re looking for an experienced Account Director to join our Creative Communications team on a 16-month fixed-term contract.
This is a senior role within the agency, leading the strategic, creative and commercial delivery of PR, social, content and influencer-led campaigns across a varied client portfolio including Transport for Wales.
You’ll be the senior client lead, trusted advisor and strategic partner, with responsibility for shaping programmes, directing teams and ensuring work delivers against both commercial and reputational objectives.
You’ll oversee integrated, earned-led programmes and work closely with colleagues across planning, creative, and paid media to deliver joined-up solutions.
We’re particularly keen to hear from candidates with influencer marketing experience, who can develop and deliver organic and affiliate influencer strategies across clients in Wales.
Alongside client leadership, you’ll play an active role in the wider agency, contributing to culture, community impact and new business activity.
What you’ll be responsible for
- PR, social, content and influencer marketing
- Leading the strategic and creative development of integrated PR, social and influencer programmes, with channel-agnostic thinking at the core.
- Overseeing campaigns from strategy and creative brief through to implementation, delivery and evaluation.
- Leading influencer strategies, including paid partnerships, organic collaborations and affiliate marketing models.
- Leading brainstorms and sharing creative inspiration and best practice from outside the agency.
- Client Service
- Acting as the senior day-to-day contact for clients, owning and nurturing strong, trusted relationships.
- Providing clear, confident counsel based on a deep understanding of clients’ organisations, sectors and operating environments.
- Presenting and discussing strategic and creative recommendations with confidence.
- Identifying opportunities to grow existing accounts and introduce relevant services from across the agency.
- Project and programme leadership
•Taking ownership for strategy, implementation, results and financial delivery across your portfolio, engaging specialists across the agency when required.
- Managing the financial performance of your client portfolio, including budgeting, forecasting and job reconciliation.
- Setting clear roles and responsibilities within account teams and providing ongoing feedback and direction.
- Team leadership and development
- Leading and motivating account teams, giving colleagues clear ownership and support.
- Managing workloads across Senior Account Managers, Account Managers and Account Executives.
- Providing regular, constructive feedback and mentoring team members’ development.
- What we’re looking for
Experience
- 7–10 years’ experience in earned communications (PR, influencer and/or social), ideally gained within an agency environment.
- Proven experience leading integrated campaigns across PR, social, content and influencer marketing including affiliate partnerships.
- Experience managing senior client relationships and providing trusted strategic counsel.
Skills and approach
- A confident, clear communicator with excellent written and verbal skills.
- Strong strategic thinking combined with practical delivery.
- Commercially minded, with experience managing budgets and forecasting revenue.
- Collaborative, supportive and comfortable working across disciplines, with sound judgement.
Account Director - 16 months FTC in Cardiff employer: Walker & Sloan Limited
Walker & Sloan is an excellent employer, offering a dynamic work environment in Hayes, West London, where you can contribute to cutting-edge data centre projects. With a strong focus on employee development, the company provides structured career progression, comprehensive training, and a competitive benefits package that includes private healthcare and generous leave policies. Join a team that values collaboration and innovation, ensuring you gain invaluable experience while working alongside industry experts.
StudySmarter Expert Advice🤫
We think this is how you could land Account Director - 16 months FTC in Cardiff
✨Join PR Communities
Get involved in local PR groups or online communities where professionals gather to share opportunities and insights. Engage in conversations on platforms like Twitter or LinkedIn—spotting temporary roles often happens in these spaces.
✨Attend PR Events
Look for industry events, workshops, or conferences that focus on public relations. Not only will you learn from the pros, but you might also meet someone who's looking for temporary help, which is perfect for a gig like this!
✨Showcase Your Skills
Create a portfolio that highlights any past PR work, campaigns, or even university projects. Share it on your social media or PR forums—you want to make sure your great work is visible when the right temporary role comes up.
✨Apply Directly on Our Website
When you spot a temporary PR role with companies like Walker & Sloan Limited, don't hesitate to apply directly through our website. You'll be on the front line, making it easier for you to get noticed!
We think you need these skills to ace Account Director - 16 months FTC in Cardiff
Some tips for your application 🫡
Craft a Compelling Cover Letter:When you're applying for a temporary role in public relations, your cover letter is your chance to show off your passion for the field. Highlight any relevant PR experience you have, even if it's just through internships or volunteer work. Tell us why you're excited about the opportunity at Walker & Sloan Limited and how you can help make an impact, even in a short time!
Showcase Your Communication Skills:Public relations is all about communicating effectively, so make sure your CV reflects this! Use clear, concise language and showcase any writing samples you might have, such as press releases, blog posts, or social media campaigns. Including a link to a portfolio could really set you apart from other candidates.
Demonstrate Flexibility and Adaptability:Since this is a temporary role, we want to see how quickly you can jump in and start contributing. Mention past experiences where you successfully managed multiple tasks or quickly adapted to changing situations. It’s these qualities that will show us you can thrive at Walker & Sloan Limited even on a short-term basis!
Research Walker & Sloan Limited and the Industry:Before submitting your application, take some time to learn about Walker & Sloan Limited and its approach to PR. Mention anything specific you like about their campaigns or strategies in your cover letter. This extra effort shows us you're genuinely interested and ready to bring your unique perspective to the team!
How to prepare for a job interview at Walker & Sloan Limited
✨Brush Up on Your Crisis Management Skills
In public relations, handling crises is key. Be ready to discuss past situations where you managed communication challenges effectively. Bring examples that showcase your quick thinking and strategic response – they want to see you in action!
✨Show Off Your Portfolio of Campaigns
Since this is a temporary role, showcasing your portfolio is crucial. Make sure you have a collection of your best press releases, campaign plans, or media coverage. You want to prove you can hit the ground running and bring valuable experience to Walker & Sloan Limited right away!
✨Know Your Media Landscape
A strong PR candidate should be familiar with the media landscape. Brush up on key journalists, publications, and current trends in communications. Think about how you’d tailor messages to different media outlets – you might get asked about this during the interview!
✨Be Ready to Discuss Networking Strategies
Networking is a big part of PR work, especially in a temporary role. Be prepared to chat about your previous networking experiences or how you plan to build key relationships quickly at Walker & Sloan Limited. They’ll want to know you can create buzz and leverage your connections immediately!
