At a Glance
- Tasks: Lead brand strategies and drive innovation for established OTC brands.
- Company: Join a leading European consumer healthcare company in Reading.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on creativity and innovation.
- Why this job: Shape the future of healthcare brands and make a real impact.
- Qualifications: 4+ years in brand management with strong analytical and leadership skills.
The predicted salary is between 60750 - 74250 £ per year.
Senior Brand Manager
Walker Cole International is exclusively partnered with a leading European consumer healthcare company based in Reading.
They are searching for a Senior Brand Manager to shape and deliver the long-term strategy for a portfolio of established OTC brands; owning the P&L, leading 360° activation and driving innovation at a time of accelerated growth and portfolio expansion.
This is a hybrid role, with three days per week in the Reading office.
Your responsibilities will include
- Leading long-term brand strategies and annual brand plans, and owning the full activation roadmap across ATL, BTL, digital, PR, shopper and e-commerce.
- Holding full accountability for the brand P&L and A&P budget, leading performance reviews and turning data into clear strategic recommendations.
- Shaping the innovation pipeline and overseeing NPD/EPD projects from concept and business case through to launch, in partnership with global teams.
- Acting as senior project lead across Sales, Supply Chain, Regulatory, Medical, Finance and agencies, while coaching and developing Brand Managers.
To be considered for this opportunity, you should possess
- 4+ years' brand management experience within FMCG or Consumer Healthcare, with proven 360° brand-building and NPD launch capability.
- Demonstrable commercial acumen, including P&L ownership and strong analytical skills across insight, digital and performance data.
- The ability to influence senior stakeholders and lead cross-functional teams, with a creative, entrepreneurial and hands-on mindset.
Brand Management | Senior Brand Manager | Marketing | Consumer Healthcare | OTC | FMCG | P&L | 360 Marketing | NPD | Innovation | Brand Strategy
Senior Brand Manager employer: WALKER COLE INTERNATIONAL LTD Careers
Walker Cole International is an exceptional employer, offering a dynamic work environment within a well-established pharmaceutical manufacturing organisation in Wales. Employees benefit from a strong focus on professional development, with opportunities to enhance their GMP expertise while contributing to critical quality compliance initiatives. The collaborative culture fosters teamwork across departments, ensuring that every team member plays a vital role in maintaining high standards of quality and regulatory adherence.
Contact Details:
WALKER COLE INTERNATIONAL LTD Careers Recruitment Team
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We think you need these skills to ace Senior Brand Manager
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