Press Officer

Press Officer

Full-Time 30000 - 42000 £ / year (est.) Home office (partial)
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Walker Books group

At a Glance

  • Tasks: Plan and implement exciting publicity campaigns for beloved children's and young adult books.
  • Company: Join Walker Books, a leading publisher known for its creativity and quality.
  • Benefits: Enjoy hybrid work, generous leave, health insurance, and a supportive environment.
  • Why this job: Make a real impact in the literary world while promoting amazing stories.
  • Qualifications: Experience in publicity or promoting books, with strong communication skills.
  • Other info: Be part of a diverse team that values creativity and inclusion.

The predicted salary is between 30000 - 42000 £ per year.

Location: Vauxhall, London (Hybrid Post Probation)

Closing Date: 3rd February 2026

About Walker Books

Walker Books UK is part of the vibrant international group that includes Candlewick Press, Holiday House and Peachtree in the USA and Walker Books Australia. Renowned for its truly original publishing and outstanding quality, the Walker Books Group is home to a wide range of children's and young adult books. Award-winning authors and illustrators for the group include Angie Thomas, Sydney Smith, M.T Anderson, Patrick Ness, and Jon Klassen. We are also enormously proud to publish beloved family brands including Lucy Cousin’s Maisy, Michael Rosen’s We're Going on a Bear Hunt, Sam McBratney and Anita Jeram’s Guess How Much I Love You and Martin Handford’s Where’s Wally?

About the Role

This is an exciting opportunity to join our friendly PR team and work across the full Walker list. This role will be responsible for independently planning, implementing and driving effective publicity campaigns for Walker as directed by the Head of Publicity, while also working alongside the rest of the PR team, including a Publicity Manager, Senior Press Officer, and Publicity Assistant. This role will also have oversight and be the key contact for schools, libraries and literacy charity work.

Key responsibilities

  • Plan and implement publicity campaigns for lead Walker titles across all media.
  • Develop creative and integrated campaigns for the launch of key titles across the list within an agreed budget.
  • Identify opportunities to boost sales via PR activity for titles across the list, including potential backlist opportunities.
  • Arrange in person and online events for authors to promote their books, reach new audiences and increase sales.
  • Implement publicity plans for Walker titles across national, regional, broadcast and online media.
  • Liaise with authors, illustrators and agents, keeping them updated with PR plans, activity and coverage.
  • Respond to author, illustrator and agent requests, queries and other communication efficiently, responsibly and in a timely manner.
  • Share press coverage with authors, illustrators and agents.
  • Share campaign plans, where necessary, with authors and illustrators.
  • Co-ordinate and implement events and festivals for Walker to promote our books, authors and illustrators.
  • Pitch author and illustrator events and activity to bookshops, conferences and for tours as required.
  • Organise author tours to promote new titles for the public and in schools.
  • Organise travel and hotel bookings for authors and Walker staff.
  • Attend events where required (including some weekend and evenings).
  • Identify relevant online opportunities for events where these may have greater reach or if in person events are not possible.
  • Support with schedule building and admin of major festival appearances for authors and illustrators.
  • Have a specific responsibility for developing schools, libraries and literacy charity relationships.
  • Oversight of relationships with literacy charities and library organisations that support educational and community engagement with our publishing.
  • Work to connect these organisations with PR specific work such as involving authors & illustrators in their campaigns and offering content from them, supporting media campaigns, event opportunities etc.
  • Represent Walker at librarian conferences, coordinating with the sales team to organise event stands, pitch partnership opportunities and manage author and illustrator participation.
  • Creation of relevant materials to support PR work with schools such as discussion guides and resources.
  • Undertake any additional duties as required to support the Sales, Marketing & PR department, working closely with team members to ensure cohesive campaign work.
  • Proactively develop opportunities for positive coverage of Walker titles.
  • Process invoices that come into the publicity department in a timely fashion, keeping the budget document updated.
  • Liaise regularly with editorial, sales and marketing teams to co-ordinate all activity and gather advance information.
  • Ad hoc tasks as required.

Please note the above is not an exhaustive list and does not necessarily include all the duties the job holder may have to perform. This job description may be amended to meet changing needs of the business.

Skills and Experience

To be successful in this role, you will be able to demonstrate evidence of the following skills and/or experience:

  • Proven relevant experience in a publicity role, or in promoting books/arts/culture/literacy.
  • Highly organised, able to prioritise multiple requests and manage a varied workload.
  • Highly self-motivated and proactive.
  • Exceptional attention to detail.
  • Excellent written and verbal communication skills.
  • Confident computer user, particularly Microsoft Office applications.
  • Knowledge and enthusiasm of children’s book publishing or media industry is not essential but would be advantageous.

We offer

A supportive working environment where all voices are respected and creativity is not hierarchical. Hybrid work (at least two days in the office per week) once you have successfully passed probation. 22 days annual leave per year plus bank holidays and Christmas closure (with annual leave increasing with length of service up to 27 days). Enhanced Pension Scheme, Health Insurance and Health Cash Plan, Life Assurance, Enhanced Maternity and Paternity Pay, Access to an Employee Assistance Programme, Cycle to Work Scheme, plus other great benefits!

All children deserve to see themselves, their families, and their communities represented in the books they read. As children’s book publishers, it is our goal to ensure that the books and content we publish authentically and joyfully reflect the world around us. As an employer, we are committed to creating and maintaining a supportive working environment where everyone is included, valued, and empowered to do their best and most creative work. As an equal opportunities employer, we welcome candidates from all backgrounds without regard to race, ethnicity, gender identity, sexual orientation, age, disability, religion, sex, or any other characteristic protected by law and those not yet protected by law.

If you have any queries about this role or require any reasonable adjustments for your application or throughout the recruitment process, please let our team know by contacting us at recruitment@walker.co.uk. Please note we reserve the right to close vacancies before the closing date where we have received sufficient applications. We recommend submitting your application as early as possible to avoid disappointment.

Press Officer employer: Walker Books group

Walker Books UK is an exceptional employer, offering a vibrant and inclusive work culture that values creativity and collaboration. Located in the heart of Vauxhall, London, employees benefit from a hybrid working model, generous annual leave, and a commitment to professional growth through various employee assistance programmes. With a focus on children's literature, Walker Books fosters a supportive environment where every voice is heard, making it an ideal place for those passionate about publishing and literacy.
Walker Books group

Contact Detail:

Walker Books group Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Press Officer

✨Tip Number 1

Get to know the company inside out! Research Walker Books, their authors, and their recent campaigns. This will help you tailor your approach and show genuine interest during interviews.

✨Tip Number 2

Network like a pro! Attend book events, literary festivals, or even online webinars. Connecting with industry professionals can open doors and give you insider info on job opportunities.

✨Tip Number 3

Show off your creativity! When discussing your ideas for publicity campaigns, think outside the box. Bring fresh concepts that align with Walker's mission to promote children's literature.

✨Tip Number 4

Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the Walker team. Don’t miss out!

We think you need these skills to ace Press Officer

Publicity Campaign Planning
Event Coordination
Communication Skills
Attention to Detail
Organisational Skills
Proactivity
Relationship Management
Budget Management
Microsoft Office Proficiency
Knowledge of Children's Book Publishing
Creative Thinking
Time Management
Team Collaboration

Some tips for your application 🫡

Show Your Passion for Publishing: When writing your application, let your love for children's books and publishing shine through. We want to see your enthusiasm for the industry and how it aligns with our mission at Walker Books.

Tailor Your Application: Make sure to customise your CV and cover letter for the Press Officer role. Highlight relevant experience in publicity and any specific campaigns you've worked on that relate to our key responsibilities.

Be Clear and Concise: We appreciate clarity! Keep your writing straightforward and to the point. Use bullet points where necessary to make your skills and experiences stand out, especially in your CV.

Apply Through Our Website: Don’t forget to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy!

How to prepare for a job interview at Walker Books group

✨Know Your Walker Books

Before the interview, dive into the world of Walker Books. Familiarise yourself with their key titles, authors, and recent campaigns. This will not only show your enthusiasm for the role but also help you discuss how you can contribute to their publicity efforts.

✨Showcase Your PR Skills

Prepare specific examples from your past experiences that highlight your ability to plan and implement successful publicity campaigns. Be ready to discuss how you've managed multiple projects and liaised with authors or illustrators in previous roles.

✨Be Ready to Discuss Events

Since this role involves organising events, think about any relevant experiences you have. Be prepared to share ideas for author tours or online events that could promote Walker's titles effectively. Creativity is key!

✨Demonstrate Your Passion for Children's Literature

While knowledge of children's publishing isn't essential, showing genuine enthusiasm for it can set you apart. Share your favourite children's books or authors and explain why they resonate with you. This personal touch can make a lasting impression.

Press Officer
Walker Books group
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