Walker and Sloan are proud to be working with a B2B Digital Marketing Agency as they are keen to bring on an experienced B2B Paid Media Specialist to the team on a full time basis.
Location: London – Hybrid, 3 days per week in the office
Salary: Up to £65,000
Are you an experienced Paid Media Specialist who understands how to deliver high-performing campaigns in the B2B space?
We’re working with an established B2B digital marketing agency in London that is looking for a talented Paid Media Specialist to join its growing performance team.
This is a great opportunity for someone who wants to take ownership of paid media strategy, work with ambitious B2B brands and have a real influence on campaign performance and client growth.
The Role
As Paid Media Specialist, you’ll be responsible for developing, managing and optimising paid media campaigns across a portfolio of B2B clients.
You’ll work across platforms including Google Ads, LinkedIn Campaign Manager and Microsoft Advertising, using data and insight to continually improve performance and deliver against clients’ commercial objectives.
This is more than just a campaign activation role. You’ll have the opportunity to contribute to strategy, testing, forecasting and client conversations, becoming a trusted paid media expert for both clients and the wider agency.
What You’ll Be Doing
Planning, building and managing B2B paid media campaigns
Developing paid media strategies aligned with client objectives
Managing campaigns across Google Ads, LinkedIn and Microsoft Advertising
Managing and optimising budgets to maximise performance
Conducting keyword, audience and competitor research
Monitoring campaign performance and identifying opportunities for optimisation
Developing testing strategies across audiences, creative and messaging
Producing reports and turning performance data into actionable insights
Working closely with SEO, content, creative, strategy and client services teams
Presenting campaign performance and recommendations to clients
Supporting forecasting, planning and new business pitches
Staying up to date with developments across the paid media landscape
About You ...
B2B Paid Media Specialist employer: Walker and Sloan Ltd Careers
Walker & Sloan is an exceptional employer, offering a supportive and collaborative work environment for Senior Lettings Negotiators in Exeter. With a strong focus on career progression and professional development, employees are encouraged to grow their skills while playing a vital role in the success of the lettings department. The company's B Corp Certification reflects its commitment to ethical practices, making it a rewarding place to work for those passionate about property and community.
Contact Details:
Walker and Sloan Ltd Careers Recruitment Team
