At a Glance
- Tasks: Drive growth in the drinks sector by managing key accounts and executing strategic plans.
- Company: Join a leading UK drinks distributor with iconic brands.
- Benefits: Competitive salary, performance bonuses, travel expenses, and career development opportunities.
- Other info: Dynamic work culture with opportunities for personal and professional growth.
- Why this job: Be part of an exciting industry and make a real impact on brand success.
- Qualifications: Experience in ON-Trade sales and a strong network in pubs and bars.
Business Development Manager - National Drinks Distributor - East and SE London - Up to £40,000
My client is a well-known drinks business in the UK with a range of category defining brands. This business holds some of the most popular brands in their portfolio. The business is going from strength to strength and it's an amazing place to continue and grow your career in drinks sales.
My client is on the search for a dynamic and commercially driven Business Development Manager to accelerate growth in the ON-Trade sector. This role is pivotal in expanding market share across pubs, bars and restaurants. The Business Development Manager will manage the on-trade strategy for the region, drive market share and manage activations and events.
This role is perfect for someone who knows drinks and has a network across the On-Trade!
What this business offers:
- A competitive salary and performance-based bonuses.
- Travel Expenses.
- Opportunities for professional development and career growth.
- The chance to work with a globally recognized brand in an exciting and dynamic industry.
- A collaborative and supportive work culture.
Business Development Manager responsibilities include:
- Win and manage key On-Trade accounts, securing listings and driving sales in pubs, bars and restaurants.
- Develop and execute a strategic growth plan, identifying new business opportunities and enhancing existing partnerships.
- Collaborate with marketing teams to deliver best-in-class activations, ensuring strong brand presence at point-of-sale.
- Build long-term relationships with key buyers, distributors, and retail decision-makers to maximize brand performance.
- Negotiate commercial terms, promotions, and trade agreements to drive revenue and profitability.
- Monitor market trends, competitor activity, and sales performance to refine strategies and identify areas for growth.
The Ideal Business Development Manager candidate:
- Proven track record in ON-Trade sales within the spirits, drinks, or FMCG industry.
- Strong understanding of pubs, bars and restaurants with a network of contracts.
- Commercially astute with experience in account management, business development, and negotiations.
- Ability to lead trade marketing initiatives and drive impactful brand activations.
- Entrepreneurial mindset with the ability to work autonomously while contributing to a collaborative team.
- Passion for premium spirits and brand building.
Job Tenure: Permanent
Business Development Manager – London employer: Wagstaff Recruitment
Wagstaff Recruitment is an excellent employer, offering a supportive work culture that prioritises employee well-being and professional growth. With structured pay progression, comprehensive training, and a focus on work-life balance, this role in Durham provides a meaningful opportunity for healthcare professionals to make a difference while enjoying predictable hours and generous benefits.
StudySmarter Expert Advice🤫
We think this is how you could land Business Development Manager – London
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Business Development Manager – London at Wagstaff Recruitment, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Wagstaff Recruitment. Tailor your message to explain why you’re drawn to them and how you can contribute as a Business Development Manager – London. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Business Development Manager – London
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Wagstaff Recruitment:When writing your cover letter, make sure to tailor your message specifically for Wagstaff Recruitment. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Wagstaff Recruitment
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Wagstaff Recruitment that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Wagstaff Recruitment that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Wagstaff Recruitment’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
