Social Media Strategy Manager

at wagamama, we’re an eating house for the soul. with over 165 uk restaurants and growing, our purpose is to nourish the world from bowl to soul. inspired by fast-paced, japanese ramen bars since 1992. a celebration of asian food brought wagamama to life

we’re looking for a social media manager to join us on our continuous journey of true nourishment

purpose

this role is responsible for ensuring we remain top of mind generating more buzz / talkability and brand fame than ever before in socials and via events driving footfall to our restaurants and delivery app in order to grow covers & LFL sales. you will work closely with the Senior paid media & PR manager ensuring campaigns are fully integrated across all channels for maximum impact.

key accountabilities

Social media management

•develop and execute our annual / quarterly social media strategy and plan

•define the channels in which we operate, the goals and our content / calendar plan by week by month

•brief in content required for social to the creative team ensuring relevant to the channel and strategy

•monitor and report on effectiveness of social strategy and plan on a monthly basis

•Manage 365 agency on a day to day basis, lead MBR, and attend QBR with marketing director / CMCO

key requirements

• strong project management skills
• creative thinking
• high attention to detail
• highly cross-functional team player and strong communication skills
• campaign management experience including activation of high spend multi-channel media campaigns
• strong leadership skills, ability to motivate, upskill and support two highly capable direct reports
• confidence and experience presenting
• agency management experience
• partnership management experience
• strong commercial thinker

wok\’s in it for you |

• discretionary 10% bonus opportunity per year
• hybrid working model
• £200 wagamama food allowance
• private healthcare
• pension contribution
• 25 days holiday + all bank holidays
• various discount across retail, hospitality + leisure
• family friendly policy | any expectant person or anyone adopting a child will receive 26 weeks full pay + 13 weeks half pay