Business Development Representative in London

Groupon is a marketplace where customers discover new experiences and services every day and local businesses thrive. To date, we have worked with over a million merchant partners worldwide, connecting over 16 million customers with deals across various categories. In a world often dominated by e-commerce giants, we stand out as one of the few platforms uniquely committed to helping local businesses succeed on a performance basis.

Groupon is on a radical journey to transform our business with a relentless pursuit of results. Even with thousands of employees spread across multiple continents, we still maintain a culture that inspires innovation, rewards risk-taking, and celebrates success. The impact here can be immediate due to our scale and the speed of our transformation. We’re a "best of both worlds" kind of company. We’re big enough to have the resources and scale, but small enough that a single person has a surprising amount of autonomy and can make a meaningful impact.

Our Business Development teams focus on building partnerships with new Groupon merchants. We spend our days learning what makes small businesses tick and crafting unique marketing campaigns to help them reach their audiences. Our expertise creates jobs and drives economies as we help local merchants thrive.

As a Business Developer, you’ll focus on growing local businesses through the Groupon platform. From Day 1, you’ll receive hands-on professional sales training and learn the core skills needed for long-term success. Through our training program, you’ll explore customer relationship building, Groupon’s sales process, strategy, and sales psychology. You’ll then put these skills into action to make connections, grow partnerships, and scale businesses—both big and small.

• Seek out new business opportunities by cold calling to engage, consult, and close deals
• Learn about each merchant’s business: products/services, consumer demographics, ratings, competitive advantages, and profit drivers
• Use deal structure & strategy knowledge to reach Groupon’s and merchants’ goals
• Take ownership of contract negotiation — margins, discounts, and more
• Consistently hit or exceed your sales targets
• Collaborate with Merchant Development teams post-close to ensure smooth handoff
• Help drive market growth by improving both merchant quality and revenue

• Proven success in 360 sales roles or territory/product sales
• Inside sales experience (phone/email/social selling)
• Strong transactional selling knowledge
• Relationship management experience with small accounts
• Track record of meeting quotas, negotiating, and problem-solving
• Resilient and motivated, with strong listening and persuasion skills
• CRM experience (Salesforce is a plus)

• Hybrid Work Environment: 2 days per week in our centrally located office (3 for sales roles)
• Impact & Growth: Be part of a transformational journey, make a real impact, and grow alongside top talent
• Learning & Challenge: Build your skills while working with experts
• Commission: Your performance = your rewards - 45% OTE

Groupon is an AI-First Company. We’re committed to building smarter, faster, and more innovative ways of working—and AI plays a key role in how we get there. We encourage candidates to leverage AI tools during the hiring process where it adds value, and we’re always keen to hear how technology improves the way you work. If you’re passionate about AI or curious to explore how it can elevate your role—you’ll be right at home here.

Groupon’s purpose is to build strong communities through thriving small businesses. To learn more about the world’s largest local e-commerce marketplace, click here. You can also find out more about us in the latest Groupon news as well as learning about our DEI approach. If all of this sounds like something that’s a great fit for you, then click apply and join us on a mission to become the ultimate destination for local experiences and services.

Beware of Recruitment Fraud: Groupon follows a merit-based recruitment process without charging job seekers any fees. We’ve noticed an increase in recruitment fraud, including fake job postings and fraudulent interviews and job offers aimed at stealing personal information or money. Be cautious of individuals falsely representing Groupon’s Talent Acquisition team with fake job offers. If you encounter any suspicious job offers or interview calls demanding money, recognise these as scams. Groupon is not responsible for losses from such dealings. For legitimate job openings (and a sneak peek into life at Groupon), always check our official career website at Groupon Careers.