At a Glance
- Tasks: Lead finance sales for Audi & Porsche, driving performance and inspiring a high-performing team.
- Company: Join VWFS, a leader in automotive finance with a commitment to innovation and inclusivity.
- Benefits: Enjoy a competitive salary, bonus potential, car schemes, and extensive professional development opportunities.
- Other info: Dynamic work environment with a focus on diversity, equity, and inclusion.
- Why this job: Make a real impact in the automotive industry while developing your leadership skills.
- Qualifications: Proven sales leader with expertise in automotive finance and strong stakeholder management skills.
The predicted salary is between 60000 - 80000 £ per year.
About The Role
SALARY: £83,530 pa dependent on experience
LOCATION: Field Based, UK
HOURS / CONTRACT TYPE: Full Time Fixed Term contract – 35 hours per week until August 2027
CLOSING DATE: 17/06/2026
We're looking for a high‑impact, commercially driven Head of Finance Sales – Audi & Porsche to lead from the front and deliver exceptional results across one of the most prestigious brand portfolios in the industry.
In this pivotal leadership role, you'll inspire and empower a team of Regional Development Consultants to deliver outstanding performance across New, Used, Aftersales, Renewals and Insurance. You'll play a key role in executing the National Sales Strategy, working in close partnership with senior stakeholders to accelerate growth, maximise profitability, and enhance retailer engagement.
What you’ll be doing:
- Lead and deliver best‑in‑class sales performance across Audi and Porsche, driving volume, margin, retailer satisfaction, and employee engagement.
- Develop and execute the finance sales plan, including targeted campaigns, strategic interventions and robust business cases backed by risk and opportunity analysis.
- Build powerful relationships with Brand Managers and retailer stakeholders to unlock opportunities, mitigate risk and influence decision‑making at the highest level.
- Own commercial negotiations, leading on rates and terms to secure strong, sustainable volume commitments while protecting margin and ensuring customer fairness.
- Drive strategic alignment, collaborating across the wider sales leadership team to deliver and continuously optimise the national sales strategy.
- Champion high performance, embedding best practice across the network and leading key sales initiatives and transformation projects.
- Represent VWFS (UK) at key industry and brand forums, acting as a trusted voice and senior ambassador.
- Leverage data and insight to make agile, evidence‑based decisions, optimise resource deployment and deliver accurate forecasting and target setting.
- Lead with integrity, ensuring full compliance with regulatory requirements and embedding a culture of responsible selling and strong governance.
- Challenge constructively, identifying and addressing non‑compliant behaviours and safeguarding the customer experience in line with Consumer Duty expectations.
What you’ll bring:
- You’re a proven sales leader with deep expertise in automotive finance or marketing, known for delivering results through others and operating with strong commercial acumen.
- A strong track record of leading, coaching and inspiring high‑performing sales teams.
- Deep understanding of the motor finance landscape and regulatory environment.
- Experience working within or closely with the Volkswagen Group Retailer Network (highly desirable).
- Exceptional negotiation, influencing and stakeholder management skills.
- A strategic mindset with the ability to identify opportunities, mitigate risk and drive change.
- A confident challenger approach, able to influence at all levels.
- Strong analytical and planning capability to translate insight into action.
- A passion for developing talent and building engaged, high‑performing teams.
- The credibility and presence to operate effectively at senior leadership level.
What’s in it for you?
- Bonus: Discretionary on‑target bonus (based on personal and Group company performance).
- Pension: Employer pension contribution of 9% (based on employee contribution of 3%). VWFS will pay 6% if employee chooses a 2% employee contribution.
- Car schemes: Choice of Employee Car Ownership (ECO) scheme for petrol/diesel and hybrid vehicles plus car insurance and fuel card. OR Company Car scheme for Battery Electric Vehicles (BEVs) plus car insurance cover for you and a partner/eligible family member.
- Other benefits: From day 1 we provide income protection, life assurance (4× salary), retail discount vouchers, access to Care Concierge (a service to support carers of adults), along with other salary sacrifice options including a will writing service and cycle to work (subject to scheme restrictions).
- Following successful completion of probation, you will have access to private medical insurance for you, access to our loan car scheme for up to 2 cars for your partner or eligible family members (subject to scheme restrictions) and during our annual benefit window you can purchase critical illness cover and dental cover, so you can select the benefits that matter to you.
- We invest in our people and are passionate about driving development. You'll have access to LinkedIn Learning via our Degreed platform as well as a host of professional development programmes and opportunities to build your technical and soft skills so you can further develop your career. We also offer mentoring schemes and reciprocal partnerships recognising that we can all learn from each other in the flow of work.
About Us
VWFS is proud to be an inclusive employer and encourages applications from a diverse range of candidates. We promote diversity, equity & inclusion and encourage all our colleagues to be their 100% self. If you need any reasonable adjustments to assist you with the application and/or recruitment processes, please contact our Resourcing Team.
Why join VWFS UK?
You’ll have the opportunity to make a difference by helping us to achieve our mission. Our mission is straightforward: we want to be ‘The Key to Mobility’. That means we make getting from A to B as easy and simple for as many people as possible. To truly meet the mobility needs of people in a changing world, our offering goes beyond traditional vehicle financing. We provide a range of finance and aftersales products on Volkswagen Group vehicles, as well as developing innovative mobility products designed to solve real problems and support our customers.
No candidate will meet every single desired qualification. If your experience looks a little different from what we’ve identified and you think you can bring value to the role, we’d love to learn more about you!
The Head of Finance Sales Audi & Porsche is a Certified Senior Manager role under the Senior Manager and Certification Regime (SMCR) and the role holder is required to comply with the FCA’s Conduct Rules. A mandatory requirement of the SMCR is for VWFS to certify that the role holder is fit and proper to perform the duties on an ongoing basis.
Head of Finance Sales Audi & Porsche employer: VWFS
At VWFS UK, we pride ourselves on being an exceptional employer that champions employee growth and development. With a strong focus on inclusivity and a supportive work culture, we offer competitive benefits including a generous pension scheme, car ownership options, and access to professional development resources. Join us in a dynamic field-based role where you can lead high-performing teams and make a meaningful impact within the prestigious Audi and Porsche brands.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Finance Sales Audi & Porsche
✨Tap into Campus Networks
If you're still in uni, don’t forget to engage with your campus's career services and attend finance-related events. Banks often do presentations and recruitment drives on campus, so put yourself out there and make use of these opportunities to show off your passion for the field.
✨Get Certified
Consider pursuing relevant certifications like the CFA or ACCA while you’re job hunting. They not only beef up your CV but also connect you with professional bodies which can lead to networking opportunities and even job openings in banking and financial services.
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Join finance-focused groups on platforms like LinkedIn and engage in discussions. This can really help you stand out from the crowd, allowing potential employers to see your knowledge and interest in industry trends. Plus, you might stumble upon job postings shared exclusively within the group.
✨Apply Directly and Be Proactive
Don’t shy away from reaching out directly to firms like VWFS. Use their websites and apply through them, but also consider following up with a polite email to express your enthusiasm. Being proactive can make a huge difference in getting noticed in the competitive financial services sector.
We think you need these skills to ace Head of Finance Sales Audi & Porsche
Some tips for your application 🫡
Show Off Your Numbers!:In the banking and financial services world, quantifiable achievements are key. Make sure your CV highlights your grades in relevant subjects, any financial certifications you hold, and specific projects where you've delivered measurable results. Employers love to see how your skills translate into real-world success.
Tailor Your Cover Letter to the Role:When applying for a full-time position, your cover letter should make a direct connection between your experience and the job description. Don't just state your enthusiasm for finance—dive into how your background in banking or financial analysis sets you apart. Let your passion shine through while being specific about what you can bring to VWFS.
Include Relevant Financial Software Experience:If you've worked with financial modelling tools or software like Excel, SAP, or specific analytical tools during your studies or internships, bring that up! Highlighting your proficiency can really make your application pop and show you're ready to hit the ground running in a full-time role.
Research and Reflect:Before hitting that 'apply' button on VWFS's website, do a little digging. Look up their recent projects, values, and culture. Reflecting their ethos in your application can make a huge difference and show you’re genuinely interested in being part of the team!
How to prepare for a job interview at VWFS
✨Brush Up on Financial Analysis Skills
Make sure you're well-versed in financial concepts and analytical techniques relevant to banking and financial services. Get comfortable with tools like Excel for modelling or financial forecasting, as technical questions in this area are common during interviews with VWFS.
✨Prepare for Case Studies
Expect to tackle case studies that demonstrate your problem-solving skills in real-world banking scenarios. Familiarise yourself with the types of problems you might face—think risk assessments or investment evaluations—and be ready to articulate your thought process clearly.
✨Show Your Passion for Finance
Since this is a full-time position, employers at VWFS will be keen to see your genuine interest in finance. Be prepared to discuss recent industry trends or news articles that excite you, showcasing your enthusiasm and engagement with the field.
✨Network with Industry Professionals
Before your interview, reach out to current or former VWFS employees on platforms like LinkedIn. They'll offer unique insights into the company's culture and the interview process, which can give us a delightful edge in showcasing a good fit for the team.
