Overview
In this role, you will partner with cross-functional teams to optimize campaigns, onboarding, and post-install performance for Liftoff customers. You’ll act as a platform expert, shaping optimization strategies and driving growth across the account lifecycle. You’ll lead experiments, build dashboards, and communicate insights to technical and non-technical stakeholders. This is a fast-paced, impact-driven role inside the Performance Strategy team, focused on turning data and product insights into revenue-enhancing actions.
Pay / Benefits
- equity
- health/vision/dental benefits
- wellness stipends
- country-specific benefits
- competitive compensation
- growth opportunities
Responsibilities
- Serve as internal point of contact for key clients, optimizing performance and coordinating with account teams
- Formulate campaign optimization strategies in collaboration with revenue teams
- Assist sales in onboarding new customers and ensuring pre-launch readiness
- Manage both existing and new customers across lifecycle stages to ensure account success
- Launch campaigns with high likelihood of success and flag non-standard pitfalls
- Lead cross-functional projects including experimentation and product releases
- Share knowledge through regular updates in team meetings
- Coordinate across the company matrix with technical and non-technical teams
- Identify and analyze performance trends and issues
- Optimize campaigns for post-install goals using proprietary tools and dashboards
- Triage and escalate issues to management and internal teams
- Evaluate and improve team processes and best practices
- Mentor and train junior team members
- Design, run, and report on A/B tests to improve performance
- Create dashboards and visualizations for faster troubleshooting and deeper performance investigations
Key requirements
- 2-4 years campaign optimization, BI, or analytical experience
- Ability to draw insights from data
- Strong organizational skills
- Proactive and outcome-driven approach
- Clear and concise communication with technical and non-technical teams
- Strategic mindset
- Passion for product and process improvement
- strong communication
- collaboration
- proactivity
- BI/analytics
- data visualization
- A/B testing
Performance Strategist (Technical Account Manager) in London employer: Vungle
Liftoff is an exceptional employer, offering a dynamic and innovative work environment that empowers employees to thrive and make a significant impact in the mobile app economy. With a strong focus on collaboration and personal growth, team members enjoy competitive salaries, equity options, and comprehensive health benefits tailored to their location. The vibrant office culture fosters relationship-building and teamwork, making it an ideal place for ambitious individuals looking to advance their careers while contributing to cutting-edge technology solutions.
