Vudoo is redefining how commerce happens within media.
Our commerce media technology transforms ads and content into shoppable environments— allowing consumers to browse, add to cart, and purchase without leaving the experience.
Powered by a patent-pending tech stack, secure API infrastructure, and advanced analytics, we operate as the infrastructure layer powering “Commerce Everywhere” — connecting media exposure directly to commerce outcomes through interactive formats, real-time intent data, and closed-loop attribution.
Founded in Melbourne and operating globally across North America, EMEA, and APAC, Vudoo’s award-winning technology has been used by leading brands including Mattel, KitchenAid, SharkNinja, Nike, Adidas, Fisher Price, McDonald's, and Pernod Ricard. At the same time, we work closely with a global ecosystem of publishers, platforms, and ad tech partners — including Amazon, News Corp, Corus, CNN, Yahoo, PubMatic, SeenThis, Index Exchange, and Interpublic Group — to bring commerce into media at scale.
This is not a theoretical category. Vudoo is actively shaping how commerce media is bought, sold, and executed.
About the Role
The Head of Retail (EMEA) will play a senior and highly strategicrole in accelerating the growth of Vudoo's Retail Media Practice throughout EMEA.
We are looking for an established retail media leader with deep experience working within one or more major retailers or retail media networks, and a strong existing network of senior relationships across the European retail ecosystem.
This person will use their industry knowledge, commercial credibility and relationships to open doors, shape strategic partnerships and help position Vudoo as a key commerce media technology partner with retailers across the region.
The role will work closely with the Senior Vice President, Retail Practice (Global), EMEA leadership and global product, growth and commercial teams to develop retailer partnerships, influence go-to-market strategy and deliver meaningful revenue growth.
What you’ll do
Strategic Partnership Development
- Develop and execute partnership strategies that support the growth of Vudoo's Retail Media Practice across EMEA.
- Leverage an established senior network across EMEA retail to identify and secure strategic partnerships, accelerate retailer conversations and create new commercial opportunities for Vudoo.
- Represent Vudoo within the Retail Media ecosystem and build awareness of Vudoo's capabilities and value proposition.
Revenue Growth
- Develop and manage a pipeline of strategic partnership and commercial opportunities.
- Drive new business opportunities through existing industry relationships and market engagement.
- Collaborate with Sales, Growth and Product teams to convert opportunities into revenue-generating partnerships.
- Contribute to achievement of Retail Practice revenue targets and strategic growth objectives.
Industry Leadership
- Act as a subject matter expert in Retail Media, Commerce Media and AdTech trends.
- Provide market intelligence and strategic insights to support product development, go-to-market initiatives and customer solutions.
- Represent Vudoo at industry events, conferences, client meetings and thought leadership opportunities.
- Build Vudoo's reputation as a leading Commerce Media and Retail Media technology partner.
Cross-Functional Collaboration
- Partner closely with Product, Engineering, Marketing and Growth teams to support client growth and retention.
- Provide market feedback to inform product roadmap priorities and innovation opportunities.
- Support the development of strategic proposals, partnership frameworks and commercial agreements.
Market Expansion
- Identify emerging Retail Media opportunities, market trends and competitive developments.
- Support the expansion of Vudoo's Retail Media Practice into new markets, retailers and partner ecosystems.
- Develop relationships that create long‑term strategic value for Vudoo and its customers.
Skills and Experience
- 8+ years' experience in Retail, Retail Media, or Commerce Media
- Significant experience working within a Retailer orRetail Media platform with EMEA
- A strong network of senior decision-makers across major EMEA retailers and retail media networks Deep understanding of how retailers build, commercialise and scale their retail media and commerce propositions.
- Proven experience of developing and closing strategic commercial partnerships
- Strong commercial capability, with experience converting relationships and opportunities into meaningful revenue
- Strong understanding of the EMEA retail media landscape, including the different levels of maturity across markets.
- Experience working with senior stakeholders across ecommerce, digital, retail media, commercial, marketing and technology functions.
- Executive-level credibility and confidence engaging with C‑Suite and senior leadership
- Strong understanding of retailer priorities, including monetisation, first‑party data, media activation, measurement, attribution and customer experience.
- Excellent stakeholder management, communication and presentation skills.
- Able to work independently while collaborating closely with global teams
- Comfortable operating in a fast‑moving, international scale‑up environment.
- Passionate about Retail Media, Commerce Media and innovation.
- Experience working across one or more major retailer or retail media network.
- Experience launching or scaling a retail media proposition
- Experience working across EMEA markets
- Existing senior relationships with retail media, ecommerce, digital and commercial leaders across EMEA.
- Experience working with retail technology, ad tech or commerce technology partners
- Experience in ahigh-growth technology businesses.
Why Vudoo, What you’ll get
- A senior role at the intersection of retail, commerce, media and advertising technology
- The opportunity to help shape Vudoo’s go-to-market retail strategy and growth across EMEA
- Significant autonomy and the ability to influence global product and commercial direction
- Exposure to major retailers, brands, agencies, publishers and technology partners
- The opportunity to play a central role in scaling a global commerce media business
- A collaborative, entrepreneurial and highly experienced international team
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