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- Tasks: Lead content strategy and create engaging SEO-driven articles for Merchant Savvy.
- Company: Join Merchant Savvy, a top B2B platform helping UK SMEs thrive.
- Benefits: Competitive salary, quarterly bonuses, and flexible remote or hybrid work options.
- Why this job: Make an impact by driving revenue growth through innovative content strategies.
- Qualifications: 3+ years in content marketing with a focus on SEO and strong writing skills.
- Other info: Opportunity to learn and grow your skills in a dynamic environment.
The predicted salary is between 35000 - 42000 £ per year.
Role Overview
You will be the content manager of Merchant Savvy where you will focus on payment processing and business finance content before expanding into new verticals. You will be responsible for planning and producing content that drives year-on-year revenue growth through organic search traffic. If you thrive on creating content that delivers against clear KPIs (traffic, leads or links), we would love to hear from you.
About Merchant Savvy
Merchant Savvy is a leading B2B platform dedicated to helping UK SMEs select the best payment processing and business finance solutions for their businesses. We are looking for a talented individual to continue the website’s growth through search channels (SEO & AEO). Merchant Savvy is owned by VUBO, a customer acquisition company based in Reading.
Main Responsibilities
- Own the content roadmap: Develop and execute a strategic content roadmap for Merchant Savvy.
- Manage content production: Oversee the end-to-end creation and publication of articles that meet the search intent of our target audience, rank highly in Google and generate conversions (leads or affiliate clicks). You will be responsible for deciding which content to refresh or create from scratch, producing content briefs for freelance writers, editing drafts, fact-checking, writing some content yourself, and publishing on WordPress.
- Link magnet production: Lead the development of new link magnets and update existing high performers on an annual or bi-annual basis. These will typically be data visualisations covering business or finance topics.
- Quality control and editing: Fact-check and copy-edit all work to be published. Ensure we remain a trusted authority on the topics we cover by conducting in-depth research, utilising subject-matter experts and avoiding LLM mirage content.
- Monitor content performance: Monitor key content marketing KPIs to inform content roadmap priorities.
- Own our content production workflows: Create workflows and playbooks that blend human creativity and expertise with the benefits of AI tools.
Requirements
- 3+ years in a content marketing role, with your primary focus on SEO-driven content.
- Strong understanding of performance marketing in competitive verticals.
- Top-notch writing and editing skills, with a talent for distilling complex topics into clear, engaging guidance.
- Experience managing writers and handling editorial workflows.
- Have a strong commitment to accuracy and fact-checking.
- A desire to generate business outcomes and not just tick off tasks.
- Proficiency using Ahrefs and publishing on WordPress.
- Experience using ClickUp would also be a bonus.
Benefits
- Base salary of £35,000 - £42,000 (depending on experience).
- Quarterly performance-related bonuses.
- Fully remote or hybrid working option available (option to work in a modern shared workspace in Reading with the owner from 1-5 days per week).
- Opportunity to learn successful content marketing playbooks, grow your skillset and boost your market value.
SEO Content Manager in Reading employer: VUBO Ltd
Contact Detail:
VUBO Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SEO Content Manager in Reading
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend webinars, and join relevant groups. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best SEO-driven content. Include case studies that demonstrate how your work has driven traffic and conversions. This will make you stand out when we’re looking for someone who can deliver results.
✨Tip Number 3
Prepare for interviews by researching Merchant Savvy and our content strategy. Be ready to discuss how you can contribute to our goals and share ideas on content that could drive organic growth. We love fresh perspectives!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows us you’re genuinely interested in being part of the Merchant Savvy team. Don’t miss out!
We think you need these skills to ace SEO Content Manager in Reading
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the SEO Content Manager role. Highlight your experience in content marketing, especially focusing on SEO-driven content, and show us how you've achieved those all-important KPIs in previous roles.
Showcase Your Writing Skills: Since writing is a big part of this job, include samples of your best work. Whether it's blog posts, articles, or link magnets, we want to see how you can distil complex topics into engaging content that drives traffic and conversions.
Demonstrate Your Knowledge of SEO: We’re looking for someone who knows their stuff when it comes to SEO. In your application, mention specific tools like Ahrefs that you’ve used and any successful strategies you've implemented to boost organic search traffic.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensures you don’t miss out on any important updates from our team.
How to prepare for a job interview at VUBO Ltd
✨Know Your SEO Inside Out
Make sure you brush up on your SEO knowledge before the interview. Be ready to discuss how you've successfully driven organic traffic in previous roles, and have specific examples of KPIs you've met or exceeded. This will show that you understand the importance of SEO in content marketing.
✨Showcase Your Content Strategy Skills
Prepare to talk about your experience in developing content roadmaps. Think about how you've planned and executed content strategies that align with business goals. Bring examples of content you've created that not only engaged readers but also generated leads or conversions.
✨Demonstrate Your Editing Expertise
Since quality control is key for this role, be ready to discuss your editing process. Share how you ensure accuracy and clarity in your writing, and mention any tools you use for fact-checking. This will highlight your commitment to producing high-quality content.
✨Familiarise Yourself with Their Content
Before the interview, take some time to explore Merchant Savvy's existing content. Identify areas where you think improvements could be made or new topics that could be covered. This shows initiative and gives you a chance to present your ideas during the interview.