At a Glance
- Tasks: Drive sales growth and manage key customer accounts in Cheshire & North Wales.
- Company: Join Groundforce, a market leader in excavation support systems with 60 years of excellence.
- Benefits: Enjoy competitive salary, bonus scheme, company car, and 25 days holiday plus bank holidays.
- Other info: Opportunities for learning and development, plus a variety of employee discounts and rewards.
- Why this job: Be part of a dynamic team making a real impact in the construction industry.
- Qualifications: Experience in equipment rental or construction, strong sales skills, and a proactive attitude.
The predicted salary is between 35000 - 45000 £ per year.
Covering Cheshire & North Wales, our new Area Manager will be responsible for new Business Development as well as managing our key customer accounts. You will be instrumental in growing the Groundforce portfolio across this region. This unique position requires you to provide a balanced and multifaceted approach to driving sales growth and maintaining strong customer relationships. You will play a crucial role in generating leads, nurturing relationships and driving sales growth through self-driven pro‑active activity.
Postcodes You Will Cover
- Chester: CH1-99
- Liverpool: L1-3, L7, L8, L15-19, L24, L27, L35
- North Wales: LL1-34, LL41-78
- Wigan: WN1-8
- Crewe: CW1-12
- Stoke-On-Trent: ST7, ST8, ST13
- Shrewsbury: SY10-14
- Warrington: WA1-12, WA55, WA88
Key Responsibilities
- Generate leads by proactively identifying and reaching out to potential customers, including selected existing customers, through telesales and other outreach strategies.
- Build, nurture and develop relationships with clients to understand their equipment needs.
- Effectively promote our products and services creating sales opportunities and contributing to the overall success of the business.
- Maximise revenue and profit by developing and managing a portfolio of accounts, projects, and prospects.
- Hold regular reviews with the Regional Manager to measure revenue performance and sales approach effectiveness in the region or focus area.
- Cold call and warm call interactions.
- Take a self‑driven and proactive approach to seeking and developing new accounts, ensuring a continuous pipeline of opportunities.
- Always ensure high levels of customer satisfaction by understanding client needs, addressing concerns, and providing tailored solutions.
- Leverage a strong and proven sales background to effectively manage and grow existing accounts, including time spent on construction projects for product demonstration solutions that enhance productivity and/or improve safety performance and best practice.
- Ensure you are following Health and Safety practices both on our sites and on our customer sites.
- Provide holiday and/or sickness cover on the Hire Desk as and when required.
What We’re Looking For
- Experience in equipment rental, construction or similar industries.
- Hands‑on and willing to get stuck in with a flexible ‘can do’ attitude, remaining calm under pressure.
- Driven, self‑sufficient, proactive and motivated.
- Good problem‑solving skills.
- Track record of achieving sales or business development targets.
- Strong telesales skills for lead generation and relationship building.
- Demonstrated ability to maximise revenue and profit through proactive customer management.
- Excellent communication, negotiation and interpersonal skills.
- Adaptability to balance business development and account management responsibilities effectively.
- Transparency of activity to key stakeholders utilising the CRM system.
- A genuine passion for driving sales growth, building lasting customer relationships that thrives in a dynamic, hybrid role.
What We Can Offer You
- Competitive salary.
- Competitive bonus scheme.
- Salary sacrifice pension.
- Company car.
- 25 days holiday, plus bank holidays.
- Additional holiday purchase scheme.
- Free Tool Hire.
- Life Assurance cover 3x salary.
- Share save scheme.
- Eye care vouchers.
- Recommend a friend scheme.
- Learning & Development – commitment to upskilling and developing our people, structured in‑house training available alongside external training where required.
- Cycle to work scheme.
- Long service recognition.
- My Vp discounts – a variety of discounts and rewards on thousands of well‑known brands.
- Discounts on HP products.
- EE mobile contract discount offers.
- Gym discounts.
- Health Shield (discounted premiums on health care cash plan).
- Employee Assistance Programme.
- Virtual GP Service.
- Will Writing & Funeral Concierge Service.
- Regit Assist 24/7 accident helpline – free joining.
- All the above benefits are managed through our Employee Engagement Platform – Spotlight.
A Little Bit About Us
Groundforce is the market‑leading rental provider of excavation support systems and specialist products for the water, civil engineering and construction industries. With a remarkable 60‑year heritage, we offer comprehensive shoring and related services. Operating under the Groundforce banner, we provide a wide range of solutions, including shoring, piling, construction training, temporary bridging and more. Our goal is to be the convenient one‑stop shop for “total solutions” in the construction and civil engineering industry. At Groundforce, we pride ourselves on our divisions, including Groundforce Shorco, Piletec, Stopper Specialists, Groundforce Bridge and Groundforce Training Services. We continually invest in acquiring associated businesses to enhance our product portfolio and offer reliable and high‑quality equipment for our customers. Excellence is our priority. We hold ISO 9001, 14001 and OHSAS 18001 certifications, demonstrating our commitment to quality, environmental stewardship and safety.
Vp plc is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills.
Area Sales Manager in Macclesfield employer: Vp Rail
Groundforce is an exceptional employer, offering a dynamic work culture that prioritises collaboration and innovation in the field of temporary works design. With a strong commitment to employee development, you will have ample opportunities for growth through mentoring roles and technical leadership, all while working on impactful projects across the UK and Ireland. The supportive environment fosters creativity and ensures compliance with regulations, making it a rewarding place to advance your career.
StudySmarter Expert Advice🤫
We think this is how you could land Area Sales Manager in Macclesfield
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Area Sales Manager at Vp Rail, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Vp Rail. Tailor your message to explain why you’re drawn to them and how you can contribute as a Area Sales Manager. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Area Sales Manager in Macclesfield
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Vp Rail:When writing your cover letter, make sure to tailor your message specifically for Vp Rail. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Vp Rail
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Vp Rail that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Vp Rail that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Vp Rail’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
