At a Glance
- Tasks: Lead growth strategies and manage a multi-million-pound budget for our Weight Loss product.
- Company: Join one of Europe’s fastest-growing companies with a dynamic culture.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional development.
- Other info: Be part of a high-performance team and thrive in a fast-paced environment.
- Why this job: Make a significant impact on our growth trajectory and drive expansion across Europe.
- Qualifications: 8+ years in growth leadership with proven P&L management experience.
The predicted salary is between 100000 - 150000 £ per year.
We’re looking for a world-class Director of Growth to own our growth trajectory across our largest and most established product in the UK. In this role you will command a multi-million-pound budget and lead a cross-functional team to drive acquisition, retention, and revenue in our core markets. You will be responsible for localising our global growth playbook and building the new strategies that will unlock the next phase of our European expansion. This is a rare chance to run a significant business unit within one of Europe’s fastest-growing companies. You will have significant ownership from day one, a large budget, and a mandate to deliver results. You’ll orchestrate a team of specialists, partner with central leadership, and be directly accountable for hitting our ambitious regional targets as we scale past the £1B ARR milestone. This hybrid role is based three days per week in our London HQ.
What you’ll do
- Own the growth P&L – Forecast and manage a multi-million-pound annual budget, optimising spend across all channels to deliver against ambitious revenue and CAC efficiency targets.
- Lead the growth organisation – Directly manage and develop a team of growth and marketing managers, fostering a culture of ownership, rigour, and high performance.
- Develop and execute the growth strategy – Define the strategic priorities for Weight Loss, making key decisions on channel mix, budget allocation, and market-specific campaigns.
- Scale new and existing channels – Oversee the day-to-day operations and scaling of all acquisition and retention channels within the region, from performance marketing, CRO, CRM, and lifecycle.
- Drive market expansion and localisation – Adapt global strategies for local market nuances, and develop the playbook for launching and scaling new products or entering new European countries.
- Partner cross-functionally – Work hand-in-hand with global leaders in product, brand, data, and commercial to ensure the needs of the UK and European markets are met.
- Serve as the regional expert – Act as the primary voice for the UK within the global organisation, reporting on performance, risks, and opportunities to the executive team.
Who you are
- 8+ years of end-to-end growth leadership, with demonstrable success taking brands from eight to ten figures in revenue.
- Proven P&L ownership at scale; you have experience managing a budget of at least £10M+ annually and being accountable for the top and bottom-line results.
- A true player-coach who is equally comfortable setting a multi-quarter strategy and deep-diving into a campaign analysis with a marketing manager.
- An inspiring people leader who has managed and built interdisciplinary teams; you set clear goals, give candid feedback, and empower your team to succeed.
- Possess a deep understanding of the European consumer and media landscape, including the nuances of scaling across different countries, cultures, and regulatory environments.
- Expert in performance marketing, with a strong working knowledge of lifecycle/CRM, CRO, and brand marketing.
- Thrive in hyper-growth and pace; you bias to action, love building process, and can navigate complexity with a calm, focused approach.
- An excellent communicator who can influence C-suite and board one minute and break down concepts for junior talent the next.
Director of Growth - Weight Loss in London employer: Voy
At Voy, we pride ourselves on being an excellent employer that values innovation and community impact. Our dynamic work culture fosters collaboration and professional growth, offering employees opportunities to enhance their skills while making a meaningful difference in public health. With a hybrid working model and regular engagement in vibrant areas like Manchester and Sheffield, we provide a unique environment where you can thrive both personally and professionally.
StudySmarter Expert Advice🤫
We think this is how you could land Director of Growth - Weight Loss in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Voy and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Voy are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Voy on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Voy. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Director of Growth - Weight Loss in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Voy. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Voy:Show us that you’ve done your homework! In your application, briefly mention what you admire about Voy’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Voy
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Voy will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Voy, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
