At a Glance
- Tasks: Lead exciting paid media campaigns across digital platforms to boost engagement and ROI.
- Company: Join a leading European engineering firm on an exciting growth journey after recent acquisitions.
- Benefits: Enjoy a competitive salary, hybrid work options, and great corporate perks.
- Why this job: Be part of a dynamic team shaping the future of digital marketing in engineering.
- Qualifications: Experience with Google Ads, social media advertising, and a passion for digital marketing is essential.
- Other info: An interest in engineering is a plus, but not mandatory.
The predicted salary is between 19200 - 28800 £ per year.
Paid Media Marketing Executive B2B Engineering
To £32K Basic DOE, Plus Great Benefits
Lancashire / WFH – Hybrid
The Role
This role is responsible for developing and executing cross channel paid advertising campaigns across the most relevant digital social platforms to maximise reach, engagement and return on investment! You will develop and execute comprehensive paid media campaigns and look after overall strategy, planning, research, campaign and content creation, monitoring, and campaign reporting.
You will keep informed on industry trends and be responsible for analysing and reporting on paid media campaigns on a regular basis for successes, improved performance, and new opportunities, working alongside the insights and creative team to optimise landing pages.
The Company
A hugely well established and market leading European company operating across niche areas of engineering and product sales to a broad range of clients. After recent acquisitions to further increase their market share, they are now on a growth trajectory and therefore it is an extremely exciting time to join the business!
Your Profile
You will be familiar with advertising platforms such as Google Ads, Google Analytics, Search Console as well as analytics tools and tracking technology. You must have experience with various social platforms and paid content advertising. You should also have an understanding of digital marketing principles including SEO, social media and email marketing, and an awareness of legal and ethical guidelines governing digital advertising. An interest or some knowledge of engineering is desirable but not essential.
Paid Media Executive in Skelmersdale employer: Vox Recruitment Ltd
Contact Detail:
Vox Recruitment Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Media Executive in Skelmersdale
✨Tip Number 1
Familiarise yourself with the latest trends in paid media advertising. Follow industry leaders on social media and subscribe to relevant newsletters to stay updated. This knowledge will not only help you in interviews but also demonstrate your passion for the field.
✨Tip Number 2
Network with professionals in the digital marketing space, especially those who work with B2B companies. Attend webinars or local meetups to connect with others in the industry. These connections can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Gain hands-on experience by running your own small paid media campaigns, even if it's just a personal project. This practical experience will give you real-world examples to discuss during interviews and show your proactive approach to learning.
✨Tip Number 4
Prepare to discuss specific metrics and results from past campaigns you've worked on. Be ready to explain how you optimised campaigns for better performance. This will showcase your analytical skills and understanding of ROI, which are crucial for this role.
We think you need these skills to ace Paid Media Executive in Skelmersdale
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in paid media marketing, particularly with platforms like Google Ads and social media. Use specific examples of campaigns you've worked on to demonstrate your skills.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention your understanding of digital marketing principles and how your background aligns with their needs, especially in B2B engineering.
Showcase Analytical Skills: Since the role involves analysing and reporting on campaigns, include any relevant experience you have with analytics tools. Highlight how you've used data to improve campaign performance in previous roles.
Stay Updated on Industry Trends: Demonstrate your knowledge of current trends in digital advertising and marketing. Mention any recent developments or changes in the industry that could impact the company's strategy, showing that you're proactive and informed.
How to prepare for a job interview at Vox Recruitment Ltd
✨Know Your Platforms
Familiarise yourself with the advertising platforms mentioned in the job description, such as Google Ads and Google Analytics. Be prepared to discuss your experience with these tools and how you've used them to drive successful campaigns.
✨Showcase Your Campaign Successes
Prepare specific examples of past paid media campaigns you've executed. Highlight the strategies you implemented, the results achieved, and any challenges you overcame. This will demonstrate your hands-on experience and problem-solving skills.
✨Stay Updated on Industry Trends
Research current trends in digital marketing and paid media. Being able to discuss recent developments or changes in the industry will show your passion for the field and your commitment to staying informed.
✨Understand the Company’s Market
Take some time to learn about the company’s niche in engineering and product sales. Even if you don't have a deep background in engineering, showing that you've done your homework will impress the interviewers and demonstrate your interest in their business.