At a Glance
- Tasks: Support B2B marketing campaigns, customer engagement, and product launches in a dynamic team.
- Company: Join VWFS, a leader in automotive finance with a focus on innovation.
- Benefits: Competitive salary, personal development opportunities, and a supportive work environment.
- Other info: Enjoy a hybrid working model and access to wellness support and social events.
- Why this job: Gain hands-on experience in marketing while making a real impact on business growth.
- Qualifications: Studying Business, Marketing or related degree with strong analytical and communication skills.
The predicted salary is between 23915 - 23915 £ per year.
Location: Milton Keynes
Closing Date: 30th September 2026
Salary: £23,915.49
Contract: 12-13 months FTC
Start dates are usually in June/July.
Hybrid working: We want you to get the best out of your placement, so we operate a hybrid policy where undergraduates work in the office 3 days per week. There may be times where you will need to be in more frequently depending on the needs of the business.
To apply for our undergraduate placement scheme, you must be studying for an undergraduate degree that requires a placement year. Master’s students are not eligible for this placement. Please consider before applying if you live more than 60 minutes away from post code MK15 8HG, that you would need to relocate to either Milton Keynes or be a commutable distance (within 60 minutes).
Are you interested in B2B marketing, campaigns and customer insight? Join our Fleet Marketing team as a Marketing & Campaigns Undergraduate, supporting campaign delivery, product marketing, customer engagement and marketing operations. This placement offers hands-on experience across digital media campaigns, email and social channels, events, product launches and reporting, helping the team attract prospects, engage customers and support business growth.
What will you be doing?
- Conduct customer, market and competitor research to support sales and marketing strategy.
- Support the development of insight-led campaigns based on customer and industry trends.
- Assist with go-to-market planning for product launches and updates.
- Create sales enablement content such as pitch decks, fact sheets, personas and case studies.
- Support campaign delivery across digital and offline channels, including email, SEO, PPC, paid social, display and trade advertising.
- Support marketing operations activity in Pardot and Salesforce, including lead lifecycle management, lead scoring and campaign reporting.
- Monitor database quality and support data integrity activity to improve accuracy and completeness.
- Support budget administration, agency coordination, branded merchandise, diary coordination, room booking and supplier management.
What are we looking for?
- Studying towards a Business, Marketing or related degree.
- Demonstrable research and analytical skills.
- Strong written and verbal communication skills, with the confidence to build relationships with stakeholders up to Head of level.
- Strong numerical skills and confidence working with data.
- High attention to detail and excellent interpersonal skills.
- Advanced Excel skills, with intermediate Word and PowerPoint capability.
- An interest in the automotive, fleet leasing or mobility sector.
- An interest in B2B marketing, campaigns, digital activity and events.
Why apply for an undergraduate placement with VWFS?
Here at VWFS you'll be able to kick start your professional experience in the workplace. We take on 49 undergraduates each year which we find really helps our undergraduates as you all go through the programme, building your knowledge and networks together. You’ll also benefit from:
- A focus on personal development with access to LinkedIn Learning via our ‘Degreed’ platform and a bespoke development programme throughout your placement year delivering personal management, technical and soft skills including building successful relationships, presentation skills, IT skills and data literacy.
- A supportive environment and network of colleagues to help you get your best out of the year - in a recent survey, 100% of our undergraduates said they felt valued and supported.
- The opportunity to work on real life business projects and deliver impact around topics like sustainability.
- Subsidised onsite canteen and coffee shop.
- Subsidised onsite restaurant with a range of hot and cold breakfast and lunches.
- Employee Resource Groups supporting an inclusive workplace.
- Social gatherings and team events & volunteering opportunities.
- Physical and mental health support with our Onsite Wellbeing Centre.
Discretionary benefits include:
- Bonus: Discretionary bonus based on both personal and Group company performance (pro-rated).
- Car schemes: The opportunity to join our popular car scheme plus car insurance cover.
- Pension: Employer pension contribution of 9% (based on employee contribution of 3%). VWFS will pay 6% if employee chooses a 2% employee contribution.
- From day 1 we provide income protection, life assurance (4x salary), will writing, retail discount vouchers, access to Care Concierge (a service to support carers of adults).
- Private medical insurance is available following successful completion of probation.
Please note: Our undergraduate placement roles do not meet the UKVI’s criteria for the skilled worker sponsorship route, therefore we are unable to accept candidates requiring sponsorship for this role.
Marketing & Campaigns Undergraduate Placement employer: Volkswagen Financial Services (UK)
Volkswagen Financial Services (UK) is an exceptional employer that prioritises employee well-being and professional growth. With a dynamic work culture that encourages collaboration and innovation, employees benefit from a hybrid working model, competitive remuneration, and opportunities for continuous improvement in their roles. Located in Milton Keynes, the company offers a supportive environment where you can make a meaningful impact while developing your career in a globally recognised organisation.
Contact Details:
Volkswagen Financial Services (UK) Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Marketing & Campaigns Undergraduate Placement
✨Get Social with Marketing Communities
Join marketing-focused groups on platforms like LinkedIn or Facebook to connect with professionals in the field. Engage in discussions, share your insights, and ask questions—this is a great way to get noticed and find placement opportunities in marketing-communications.
✨Attend Marketing Events and Workshops
Make it a point to attend local marketing events, workshops, or meetups. Not only will you gain valuable knowledge, but you'll also be able to network with industry insiders. Plus, these events often lead to placement opportunities you won’t find online!
✨Craft Your Own Personal Brand
Start building your personal brand online by creating content related to marketing-communications. Write articles, share case studies, or post about your projects on social media. This will not only showcase your skills to potential employers but also demonstrate your passion for the field!
✨Apply Directly Through Our Website
When you spot a placement at Volkswagen Financial Services (UK), don't hesitate to apply directly through our website. Tailor your application to highlight relevant skills and experience in marketing-communications, and don’t forget to mention any networking contacts you might have!
We think you need these skills to ace Marketing & Campaigns Undergraduate Placement
Some tips for your application 🫡
Show Off Your Creativity:In marketing communications, coming up with fresh and original ideas is key! Make sure your application shows off your creative flair—whether that's through a unique CV design or showcasing a standout project from your studies or placements that demonstrates your innovative approach.
Tailor Your Cover Letter to Marketing:When writing your cover letter for the Marketing & Campaigns Undergraduate Placement role at Volkswagen Financial Services (UK), focus on your passion for storytelling and engaging audiences. Grab their attention by discussing specific marketing campaigns you've executed or contributed to, and highlight any metrics that reflect your success or learning in those projects.
Demonstrate Your Communication Skills:In this field, clear and compelling communication is everything! Include samples of your writing, such as blog posts, press releases, or strategic plans. These will show your potential employer that you can craft messages that resonate with target audiences, which is vital for a marketing communications role.
Highlight Relevant Experience:Even if you haven’t had a proper job yet, don’t sweat it! Include any relevant internships, volunteer roles, or university projects that relate to marketing communications. These experiences show that you understand the industry and are ready to learn even more during your placement at Volkswagen Financial Services (UK).
How to prepare for a job interview at Volkswagen Financial Services (UK)
✨Know Your Marketing Basics
Brush up on key marketing concepts like the 4 Ps (Product, Price, Place, Promotion) and digital marketing trends. Expect questions that gauge your understanding of strategic communication and how it applies to real-world scenarios—this will show Volkswagen Financial Services (UK) you're ready to jump in.
✨Showcase Your Creative Flair
Make sure to bring a portfolio or samples of your previous work, even if they're from university projects. If you've done any social media campaigns or content creation, be ready to discuss your thought process and the tools you used—like Canva or Adobe Creative Suite. This will help us visualise how you'd contribute to the team at Volkswagen Financial Services (UK).
✨Prepare for Scenario-Based Questions
You might face some role-play questions where you’ll need to think on your feet. For example, how would you handle a crisis in communication or engage a difficult audience? Practising these types of scenarios beforehand can give you a huge edge over other candidates.
✨Express Your Eagerness to Learn
As we're looking at a placement, showcasing your willingness to learn and adapt is crucial. Be open about your career goals and how this placement at Volkswagen Financial Services (UK) fits into them. They'll appreciate your ambition and desire to grow in the marketing field.
