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- Tasks: Drive growth for Driving Empire through creative marketing and community engagement.
- Company: Join Voldex, a leading gaming company in the Roblox ecosystem.
- Benefits: Competitive pay, flexible PTO, remote work, and professional development opportunities.
- Why this job: Make an impact on millions of players while working with a passionate team.
- Qualifications: Familiarity with Roblox and experience in social media content creation.
- Other info: Remote-first culture with exciting team events and growth potential.
The predicted salary is between 30000 - 42000 £ per year.
Voldex is a leading gaming company focused on Roblox, the most exciting ecosystem in gaming today. We are home to several of Roblox's top games, including Brookhaven, Driving Empire, and NFL Universe Football. With over 160 million monthly active players across our games, we are the #1 Roblox developer by audience size. Founded in 2015, we have since grown to 85+ full-time remote team members across the globe.
Driving Empire is one of the largest and fastest-growing games on Roblox. We’re looking for a Marketing Specialist (Growth) to help grow the game through creative experimentation, fast execution, and platform-native thinking. This is a hands-on role for someone who loves Roblox, enjoys testing ideas, and is excited to ship content quickly.
You will drive Driving Empire's attention inside Roblox (thumbnails, icons, page optimization) and outside Roblox (social + community content), working closely with Product, Art, and Community!
What You’ll Do
- Roblox Page & Asset Optimization (Primary Focus)
- Come up with ideas for thumbnails, icons, and Roblox page visuals
- Work with our artists to brief and refine visual concepts
- Publish and test assets directly on Roblox
- Review performance dashboards and identify what’s working (and what isn’t)
- Recommend and execute the next round of experiments based on results
- Social & Community Content
- Help ideate and execute content for platforms like Twitter/X, Discord, Instagram, TikTok
- Capture Roblox gameplay footage and create simple, engaging videos
- Support community engagement initiatives tied to in-game moments or updates
- Bring inspiration from other Roblox games and creator communities
- Projects & Growth Experiments
- Support creator or YouTuber experiments
- Contribute to new ideas that drive player growth or engagement
- Help move ad-hoc projects forward when there’s an opportunity to test something new
Who You Are
- Strong familiarity with Roblox (as a player, creator, or community member)
- Experience creating or running content for social platforms (personal or professional)
- Proof that you’ve taken ideas from concept → execution → publish
- Comfort capturing gameplay and doing light video/image editing
- Ability to read dashboards, basic Google Sheets and explain what’s happening at a practical level
- Good time management and ability to prioritize your own tasks
- Comfortable sharing ideas, collaborating, and learning from others
You don’t need years of professional experience - personal projects, side projects, or creator work absolutely count!
Nice to Have
- Experience working on or around Roblox games
- Exposure to SEO, social optimization, or content performance testing
- Spanish language skills
- Experience in gaming, UGC, or creator-led communities
Tech Stack
While experience with the following tech stack is NOT expected or necessary for candidates, please see below a typical stack you may interact with:
- Roblox Creator Dashboard / analytics surfaces
- YouTube Studio, TikTok Analytics, Instagram Insights
- Discord + community tooling
- Monday.com / Google Sheets (content calendar + creator tracker)
- Figma / Photoshop (or equivalent)
Location
Remote / Timezone: CST or EST working hours required
Travel: 2-3x / year (RDC + team meet-ups)
Hiring Regions: Canada, LATAM, UK
Voldex is an equal opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status or any legally protected status.
Permanent Voldex employees enjoy the following benefits:
- Competitive compensation - above-market salary + profit sharing + stock options
- Retirement benefits - company contribution to your retirement plan (401k, RRSP, Pension), in Canada, UK and USA!
- Medical, dental, and vision benefits - depending on the country, there may be additional benefits (Life, ADD, etc…) such as Canada, UK and USA.
- Flexible PTO - vacations + Federal / Bank Holidays
- Remote First - we have always been remote and will remain that way including work from home/anywhere
- In-person get-togethers, virtual company-wide game events, Robux allowances, and so much more!
- Professional Development - Reimburse the costs of courses, materials, and anything to help further their training and growth
- Work with awesome people and impact millions of daily players
Want to learn more about Voldex? Read about us here: Voldex Acquires Brookhaven, most visited game on Roblox Driving Empire & Nascar: Brand Partnership Voldex & NFL: Brand Partnership Our partners at Andreessen Horowitz share why they’ve invested in Voldex.
Marketing Specialist (Growth) - Driving Empire employer: Voldex
Contact Detail:
Voldex Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Specialist (Growth) - Driving Empire
✨Tip Number 1
Get to know the Roblox community! Engage with players and creators on platforms like Discord and Twitter. This will not only help you understand what excites them but also show your passion for the game.
✨Tip Number 2
Show off your creativity! When you apply, share examples of thumbnails or social media content you've created. We love seeing how you think outside the box and can contribute to Driving Empire's growth.
✨Tip Number 3
Be ready to talk numbers! Familiarise yourself with performance dashboards and be prepared to discuss how you've used data to drive decisions in past projects. It’s all about making informed choices!
✨Tip Number 4
Don’t hesitate to apply through our website! We’re looking for fresh ideas and perspectives, so your unique experiences could be just what we need to take Driving Empire to the next level.
We think you need these skills to ace Marketing Specialist (Growth) - Driving Empire
Some tips for your application 🫡
Show Your Passion for Roblox: We want to see your love for Roblox shine through in your application! Share any personal projects or experiences that highlight your familiarity with the platform, whether it's gameplay, content creation, or community involvement.
Be Creative with Your Ideas: This role is all about creative experimentation, so don’t hold back! Include some innovative ideas for thumbnails or social content that you think could work for Driving Empire. We love fresh perspectives!
Keep It Clear and Concise: When writing your application, make sure to keep things straightforward. Use bullet points where possible to highlight your skills and experiences, making it easy for us to see why you’d be a great fit for the team.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at Voldex
✨Know Your Roblox Inside Out
Make sure you’re well-versed in the Roblox ecosystem, especially the games Voldex is known for, like Driving Empire. Familiarise yourself with gameplay mechanics, community trends, and what makes these games tick. This knowledge will help you stand out as someone who truly understands the platform.
✨Showcase Your Creative Side
Prepare to discuss your ideas for thumbnails, icons, and social content. Bring examples of your previous work or personal projects that demonstrate your ability to create engaging visuals and content. This will show that you can think creatively and execute quickly, which is key for this role.
✨Be Data-Driven
Brush up on your ability to read performance dashboards and Google Sheets. Be ready to discuss how you would analyse data to inform your marketing strategies. Showing that you can back your ideas with data will impress the interviewers and highlight your analytical skills.
✨Engage with the Community
Demonstrate your understanding of community engagement by sharing examples of how you've interacted with players or creators in the past. Whether it’s through social media or in-game events, showing that you can connect with the community will be a big plus for this role.
