VodafoneThree - Measurement Lead

VodafoneThree - Measurement Lead

Full-Time 60000 - 75000 Β£ / year (est.) No working from home possible
V

At a Glance

  • Tasks: Lead data-driven marketing decisions and collaborate across teams to enhance customer experiences.
  • Company: VodafoneThree, an inclusive employer committed to diversity and community empowerment.
  • Benefits: Excellent salary, bonuses, up to 28 days off, and personalised benefits.
  • Other info: Hybrid working model with opportunities for career growth and personal development.
  • Why this job: Join a team shaping the future of connectivity and making a real impact.
  • Qualifications: Strong analytical skills in Economics, Statistics, or related fields; experience in marketing insights.

The predicted salary is between 60000 - 75000 Β£ per year.

This job is with VodafoneThree, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community.

Location: Speechmark, London + Hybrid

Salary: Excellent basic salary plus bonus and Vodafone benefits

Working hours: Full time 37.5 hours per week - Monday to Friday Hybrid

We believe that through collaboration and connection with our colleagues we can achieve great things. Our hybrid working approach allows our people to work both in the office and at home, providing the flexibility and resources you need to succeed in your role. We don't require you to be in on specific days; instead, we ask people to come into the office 2-3 days each week, for at least 8 days per month. You should work with your line manager to understand what their expectations are for you, your specific role and your team.

Who We Are

We're here to build a network the UK can count on - one that connects people, places and potential. Because no matter where you live, what your background is, or how you get online - we think everyone deserves the same chance to stay connected, and with VodafoneThree, that future's being built - today. We're creating more than the UK's best network. We're helping close the digital divide, empower communities and drive meaningful progress. We believe that everyone should feel they belong. Whoever you are and whatever your story, there's space for you here. We're building a workplace where different perspectives are welcomed, voices are heard, and everyone feels safe to show up as themselves. You'll join a team that genuinely cares - about each other, about our customers, and about the future we're building. From day one, you'll be welcomed, valued and encouraged to bring your whole self to work.

Why VodafoneThree

Join us and you'll be at the heart of change. That means building responsibly, investing sustainably and creating opportunities that last. We're not just expanding connectivity; we're reimagining what a connected nation looks like. With Β£11bn invested in 5G and digital infrastructure, your work will directly power businesses, services, and communities across the country. You'll work on real challenges, with real impact, across every corner of the country. Wherever you join us, whatever your role, you'll be helping to build a future that works better for everyone. We move at pace, because what we're building matters - and we're learning as we go. We're proud of the progress we've made, but we're just getting started. Be a part of our Consumer team where creating and developing products, services and propositions is at the forefront. From the way we interact with our customers, to how we communicate in our campaigns and create data-driven propositions, this is where some of our best ideas are brought to life.

What you'll do

  • You'll play a central role in shaping how data drives marketing decisions-bringing together structured thinking, curiosity, and collaboration to turn insight into meaningful action.
  • As a Lead Marketing Econometrician, you'll partner with teams across the business to ensure marketing activity is both effective and forward-looking, helping to create better experiences for customers and stronger outcomes for the organisation.
  • You will lead and coordinate econometric modelling, including Market Mix Modelling (MMM) and demand forecasting, ensuring outputs are accurate, relevant and easy to apply.
  • You'll act as a trusted advisor on marketing measurement, combining technical expertise with clear, practical guidance.
  • You will work closely with external partners, building constructive relationships and ensuring consistent delivery of high-quality outputs.
  • You'll translate complex data into clear, balanced insights that support confident and informed decision-making.
  • You will help shape media planning by developing frameworks and ways of working across digital channels such as Display, Video, PPC and Social.
  • You will review and validate methodologies to ensure they are transparent, appropriate and aligned to business needs.
  • You will encourage a test-and-learn approach, supporting teams to continuously improve and adapt strategies based on evidence and insight.
  • You'll collaborate across marketing, brand and commercial teams, making sure insights are shared openly and used effectively.
  • You will create and present reports that are clear, inclusive and accessible to a wide range of stakeholders.
  • You'll support teams in building confidence with data, enabling thoughtful, well-informed decisions at every level.

Who you are

  • You have a strong foundation in a numerical or analytical field such as Economics, Econometrics, Statistics or Mathematics.
  • You bring experience from a data, insights or business intelligence role, with exposure to marketing or commercial environments.
  • You enjoy working with both detail and the bigger picture, combining analytical thinking with curiosity and openness to new ideas.
  • You have experience with Market Mix Modelling and understand how it supports marketing effectiveness.
  • You are comfortable working with attribution models and can connect data insights to real-world outcomes.
  • You have a broad understanding of digital marketing channels, including Display, Paid Search, Paid Social and SEO.
  • You are confident using analytics and measurement tools to generate insights that are clear and meaningful.
  • You build positive, respectful relationships and communicate in a way that is clear, inclusive and easy to understand.
  • You are comfortable guiding projects and supporting others, creating an environment where different perspectives are valued.
  • You stay informed about industry developments and are open to exploring new approaches and opportunities.
  • You understand how data and media planning work together to support balanced and effective marketing strategies.

Worried that you don't meet all the desired criteria exactly? We know that everyone is unique, with multiple aspects to their identity and different experiences behind them. We are passionate about Inclusion for All and creating a workplace where everyone can thrive, whatever their personal or professional background. If you're excited about this role but your experience doesn't align exactly with every part of the job description, we encourage you to apply as you may be the right candidate for this role or another role, and our recruitment team can help you see how your skills fit in. We believe that everyone has valuable contributions to make. As a Disability Confident Employer, we actively encourage individuals with disabilities to apply for positions within our team. Through the 'Offer an Interview' scheme, we aim to offer interviews to a fair and proportionate number of applicants with disabilities who best meet the essential criteria for our vacancies. If you would like to participate in the scheme, you will have the opportunity to indicate this on your application.

What we offer

We care about our people's success by offering great pay, bonuses, up to 28 days off plus bank holidays, and paid time for charity work. You can personalise our benefits for you and your family, like discounts, vouchers, a pension plan and loads more. We help with your career through our amazing learning tools and top-notch parental leave policies.

Need to Know

We are regulated by the Financial Conduct Authority and all offers of employment for this role are subject to background checks, including criminal (DBS) and financial checks to meet the regulators standards. If you require any reasonable adjustments or have an accessibility request as part of your recruitment journey, for example, extended time or breaks in between online assessments, a sign language interpreter, or assistive technology, please refer to the Accessibility section of our Careers website for guidance.

We use AI in different parts of our business to boost innovation, improve efficiency, and create new opportunities. We know many candidates use AI to fine-tune their CVs or prepare for interviews, but what we really care about is your unique experiences and achievements. During the interview, we want you to rely on your own knowledge and skills to show us who you really are-your personality, creativity, and abilities. Above all, we're looking for authenticity and can't wait to get to know the real you.

VodafoneThree - Measurement Lead employer: VodafoneThree

VodafoneThree is an exceptional employer that champions inclusivity and diversity, providing a supportive work environment where every employee can thrive. With a hybrid working model based in the vibrant Speechmark, London, employees enjoy flexibility, competitive salaries, and a wealth of benefits including generous leave policies and professional development opportunities. Join a team that values collaboration and innovation, empowering you to make a meaningful impact on communities and businesses across the UK.

V

Contact Details:

VodafoneThree Recruitment Team

We think you need these skills to ace VodafoneThree - Measurement Lead

Econometrics
Market Mix Modelling (MMM)
Demand Forecasting
Data Analysis
Attribution Models
Digital Marketing Channels
Analytics and Measurement Tools