At a Glance
- Tasks: Lead marketing strategies for luxury hotels, creating unforgettable campaigns and enhancing guest experiences.
- Company: Join voco Grand Central Hotel and Kimpton Blythswood Square Hotel, part of IHG Hotels & Resorts.
- Benefits: Up to £40,000 salary, paid overtime, discounts, and extensive training opportunities.
- Other info: Inclusive workplace with career growth and a commitment to sustainability.
- Why this job: Make a significant impact in luxury hospitality with creative freedom and collaborative teams.
- Qualifications: 5 years' marketing experience, strong digital skills, and a passion for storytelling.
The predicted salary is between 40000 - 40000 £ per year.
voco Grand Central Hotel and Kimpton Blythswood Square Hotel are looking for a Cluster Marketing Manager to support our iconic Glasgow hotels! Based in our office at voco Grand Central Hotel, you will be supporting both voco Grand Central Hotel and Kimpton Blythswood Square Hotel.
Are you a creative storyteller with a commercial mindset and a passion for luxury hospitality? We're looking for an exceptional Cluster Marketing Manager to lead the marketing strategy across a portfolio of luxury 4 and 5-star hotels, creating unforgettable campaigns that drive revenue, elevate guest experiences, and strengthen brand presence. This is an exciting opportunity for a dynamic marketer who thrives on bringing luxury brands to life through innovative digital campaigns, compelling content, strategic partnerships, PR activity, and memorable guest experiences.
What You'll Be Doing
- You'll take ownership of developing and delivering integrated marketing campaigns across our hotels, restaurants, bars, spas and events spaces, ensuring every touchpoint reflects our premium positioning and commercial ambitions.
- From launching seasonal experiences and destination dining campaigns to driving direct bookings and managing influencer collaborations, you'll play a pivotal role in shaping how guests discover and engage with our brands.
- Working closely with Sales, Revenue, Operations and Finance teams, you'll turn commercial objectives into impactful marketing activity that delivers measurable results.
What We're Looking For
- A proven marketing professional with at least 5 years' experience, ideally within luxury hospitality, lifestyle or premium brands.
- Strong expertise across digital marketing, websites, social media, content creation, CRM, PR and partnerships.
- A creative thinker with exceptional storytelling and copywriting skills.
- Commercially driven, analytical and passionate about delivering ROI.
- Experienced in managing multiple projects, stakeholders and agency relationships.
- Someone who is as comfortable analysing campaign performance as they are creating inspiring brand experiences.
At IHG Hotels & Resorts we offer you the following benefits:
- Financial security - Up to 40,000 base salary (based on experience), guaranteed hours, paid overtime, a free meal on shift, paid holidays, subsidised unsocial hour travel support and enhanced sick pay!
- Wagestream - a financial wellbeing app giving you the opportunity to save, track and withdraw your pay as you earn it.
- Growth and development - extensive training, opportunities for career progression across the world, plus 2 paid days volunteering per year with a cause of your choice.
- Colleague perks - worldwide discounted room rates and discounted F&B whilst on employee rate (IHG has over 6,000 hotels and growing), plus generous friends and family rate.
- Discounts through our portal on your supermarket shop, experiences and loads of retailers on our perk's portal.
- Wellbeing - generous maternity/paternity pay and subsidised childcare support, employee assistance programme available 24/7 and access to mental health first-aiders.
- Hotel specific benefits - generous discounts in our Champagne Bar (*must be booked inline with process) plus a variety of different gifts on milestone occasions to celebrate with you!
Why Join Us?
This is your chance to make a significant impact across a collection of luxury hotels where guest experience, innovation and creativity are at the heart of everything we do. You'll have the freedom to shape exciting campaigns, collaborate with passionate teams, and help create extraordinary experiences that guests remember long after they leave. If you're passionate about luxury hospitality, love turning ideas into impactful campaigns, and have the commercial mindset to drive results, we'd love to hear from you. Apply today and help shape the future of our brands.
IHG has been recognised as a 'Best Employer 2025' in the UK by Mercer. As a Disability Confident Committed Employer, we are committed to providing an inclusive and accessible recruitment process. Please let us know if you require any adjustments or support at any stage, and your recruiter will assist you accordingly. At IHG Hotels & Resorts, we are proud to be an equal opportunity employer. We firmly believe that all our colleagues deserve to be treated equally and have the same opportunities to develop and grow their skills within our business and provide equal employment opportunities to all applicants and colleagues without regard to an individual's, race, colour, ethnicity, national origin, religion, sex, sexual orientation, gender identity or expression, age, disability, marital or familial status, veteran status or any other characteristic protected by law.
Join voco hotels where every hotel has its unique charm, and our thoughtful hosts create a home away from home. Step by step, we're on a journey towards a sustainable future, treating the planet the same way we do our guests. Seeking individuals with as much character as our vibrant hotels. If you thrive on genuine hospitality, your place is with us at voco hotels.
Don't quite meet every single requirement, but still believe you'd be a great fit for the job? We'll never know unless you hit the 'Apply' button. Start your journey with us today.
Cluster Marketing Manager - in Glasgow employer: voco™ Hotels
At IHG Hotels & Resorts, we pride ourselves on being an exceptional employer, offering a vibrant work culture that champions creativity and innovation in luxury hospitality. With competitive salaries, extensive training, and opportunities for career progression, our team members enjoy a wealth of benefits including financial wellbeing support, generous discounts, and a commitment to inclusivity and employee growth. Join us at voco Grand Central Hotel and Kimpton Blythswood Square Hotel in Glasgow, where you can make a significant impact while enjoying a supportive environment that values your contributions and celebrates your successes.
StudySmarter Expert Advice🤫
We think this is how you could land Cluster Marketing Manager - in Glasgow
✨Get a Taste of the Scene
Try visiting local eateries and asking if they have any full-time positions available. Many hospitality jobs aren’t advertised online, so popping in for a chat can give you an edge and show your enthusiasm!
✨Network at Food Festivals
Food festivals and culinary events are buzzing with industry connections. Attend these to meet restaurateurs and other food service pros; you never know who might be looking for their next star employee!
✨Show Off Your Skills
Create a short video showcasing your cooking or customer service flair. Post it on social media or even send it directly to places you want to work at, like voco™ Hotels. It’s a fun way to stand out and demonstrate what you bring to the table!
✨Reach Out Directly to voco™ Hotels
Don't be shy about reaching out to voco™ Hotels directly through their website. Express your interest in available roles and attach your CV, showing your genuine eagerness to be part of their team. Personal touches can go a long way!
We think you need these skills to ace Cluster Marketing Manager - in Glasgow
Some tips for your application 🫡
Show Off Your Service Experience:In the hospitality-food-service world, your experience is key! Make sure to highlight any previous roles you've had in restaurants, cafes, or catering. We want to see your customer service skills shine, so include specific examples where you went above and beyond for clients.
Certificates Matter:If you’ve got any relevant certifications, like food safety or bartender training, flaunt them! They can really set you apart from the crowd and show us your dedication to the industry. Just make sure to mention them clearly in your CV or cover letter!
Craft a Genuine Cover Letter:Take the time to write a personal cover letter that reflects your passion for hospitality. Share why you’re excited about voco™ Hotels and how your skills can contribute to our team's success. We're after that genuine connection!
Highlight Your Team Spirit:In full-time roles, teamwork is everything! Emphasise your ability to work collaboratively in busy environments. Mention any experiences where you’ve effectively collaborated with colleagues or managed conflicts — it's just as important as your technical skills!
How to prepare for a job interview at voco™ Hotels
✨Show Your People Skills
In hospitality, customer service is everything! Be ready to showcase examples of how you've engaged with customers positively. Maybe you turned a tough situation around or went that extra mile for a guest—let’s hear those stories!
✨Know Your Menu Inside Out
Expect some technical questions about food and drink, especially if you're applying for a kitchen or service role. Brush up on the menu items, including ingredients and any potential allergens. If you’ve got any favourite dishes or cocktails, have a little something prepared to discuss, too!
✨Demonstrate Your Team Spirit
Hospitality thrives on teamwork, so think of examples where you've worked well with others in a fast-paced environment. Be prepared to discuss what makes a great team member and how you contribute to a positive working vibe. They’re looking for that 'good fit!'
✨Get Ready for a Practical Test
In full-time food service roles, don’t be surprised if they want to see your skills in action. Whether it's serving a table or prepping a dish, be mentally prepared for a practical test during the interview. Practice makes perfect—a little dry run with friends could give you the edge!