Conversion‑Driven UX/UI Designer (CRO Specialist)

Conversion‑Driven UX/UI Designer (CRO Specialist)

Full-Time 51750 - 63250 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Create stunning designs that boost conversions on desktop and mobile platforms.
  • Company: Join VML, a forward-thinking agency with a hybrid work culture in London.
  • Benefits: Enjoy a competitive salary, flexible working options, and opportunities for professional growth.
  • Other info: Be part of a dynamic team focused on innovation and creativity.
  • Why this job: Make a real impact by transforming data into engaging user experiences.
  • Qualifications: Experience in UX/UI design and a passion for conversion rate optimisation.

The predicted salary is between 51750 - 63250 £ per year.

VML is seeking a highly skilled UX/UI or Product Designer with a CRO focus to join our hybrid CRO squad in London.

This hands-on role drives conversion through design across desktop and mobile, translating data and hypotheses into testable experiences.

You will own end-to-end design for A/B and multivariate tests, develop flows, wireframes, and high-fidelity prototypes, and collaborate with developers to ensure pixel-perfect execution that respects brand guidelines.

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Conversion‑Driven UX/UI Designer (CRO Specialist) employer: VML

At VML, we pride ourselves on being a leading creative company that fosters a vibrant work culture where innovation and collaboration thrive. As a Senior Technical Project Manager, you'll have the opportunity to work with some of the world's most exciting brands while benefiting from our commitment to your professional growth and development. Our hybrid work model promotes flexibility, and our core values of Heart, Brains, and Courage ensure that every team member feels empowered to make a meaningful impact.

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Contact Details:

VML Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Conversion‑Driven UX/UI Designer (CRO Specialist)

Show Off Your Portfolio

In the world of UX/UI design, your portfolio speaks volumes! Make sure it's packed with your best work and showcases your process, not just the final product. We want to see how you tackle design challenges, so consider adding case studies that reflect your thought process and user-centric approach.

Get Involved in Design Communities

Jump into local or online design meetups and workshops! Places like UXPA or local design events can be goldmines for networking and learning. Plus, mingling with fellow designers can introduce you to potential job openings that might not be listed elsewhere.

Tailor Your Applications

When you find a role that excites you, like the one at VML for a Conversion‑Driven UX/UI Designer (CRO Specialist), make your application count! Highlight specific projects and skills that directly relate to the job description. Hiring managers are looking for candidates who fit into their specific team, so show them you’re the one!

Leverage Social Media

Don't underestimate the power of social media in finding a UX/UI design job! Follow design leaders on platforms like Twitter or Instagram, share your work, and engage in conversations. It’s a great way to get noticed by recruiters and even catch wind of openings at companies like VML before they go live!

We think you need these skills to ace Conversion‑Driven UX/UI Designer (CRO Specialist)

UX/UI Design
CRO (Conversion Rate Optimisation)
A/B Testing
Multivariate Testing
Wireframing
Prototyping
Data Analysis

Some tips for your application 🫡

Showcase Your Design Process:When you're applying for a UX/UI Design role like Conversion‑Driven UX/UI Designer (CRO Specialist) at VML, make sure to include examples that clearly highlight your design process. We want to see not just the final product but also the journey that led you there—wireframes, user personas, and iterations demonstrate your thought process and user-centric approach!

Tailor Your Portfolio:A tailor-made portfolio is crucial for a full-time design role! Curate your best projects that align with the kind of work VML does. We suggest including 3-5 case studies that showcase a variety of skills such as wireframing, prototyping, and user testing to really make your application pop.

Craft a Compelling Cover Letter:Your cover letter should not just be a summary of your CV. Use it to express why you’re excited about UX/UI Design and what draws you specifically to VML. Mention any relevant experience, tools you’re proficient in (like Sketch or Figma), and how you can contribute to their projects.

Highlight Collaboration Skills:In the world of UX/UI Design, teamwork is crucial. Make sure to highlight any past experiences where you worked in cross-functional teams. Illustrate how you communicated design decisions and listened to feedback, as this will resonate well with the culture at VML.

How to prepare for a job interview at VML

Show Off Your Portfolio

When you're gunning for a full-time UX/UI design role, your portfolio is your best friend! Make sure you've got a solid selection of your work, showcasing not just the final designs, but the process behind them—think wireframes, user flows, and any user research you've conducted. During the interview with VML, be prepared to discuss your design decisions and how they solve specific user problems.

Prepare for Design Challenges

Expect to face some practical design tasks during your interview. VML might ask you to tackle a quick design challenge or critique an existing interface. Brush up on your problem-solving skills and try to articulate your thought process as you work through these scenarios. Showing how you approach a design problem is just as important as the final output!

Know the Tools of the Trade

Familiarise yourself with the tools commonly used in the industry—figma, Adobe XD, or Sketch should be second nature to you. Be ready to discuss your preferred tools during the interview and how they've shaped your design process at previous positions. This knowledge could give you an edge at VML!

Show Passion for User Experience

In a full-time UX/UI design role, having a genuine passion for improving user interactions can set you apart. Be prepared to share instances when you went above and beyond to ensure a great user experience in your previous projects. This will demonstrate that you’re not just a designer, but a user advocate, which is exactly what VML is looking for.