At a Glance
- Tasks: Drive e-commerce performance and execute site updates for maximum sales impact.
- Company: Join WPP Enterprise Solutions, a leader in business transformation and marketing modernisation.
- Benefits: Competitive salary, diverse team culture, and opportunities for professional growth.
- Other info: Dynamic work environment with a focus on collaboration and rapid execution.
- Why this job: Be at the forefront of e-commerce innovation and make a real difference in online retail.
- Qualifications: Experience in e-commerce trading and strong analytical skills required.
The predicted salary is between 51750 - 63250 £ per year.
WPP Enterprise Solutions designs, builds, and operates the growth systems that competitive businesses rely on. In a world where AI is reshaping how companies drive growth, we lead clients in business transformation and marketing modernisation, connecting strategy directly to execution. Our 12,000 experts in engineering and platforms, commerce, consulting, content transformation, CRM, and CX work within a unified global operating unit across 40+ markets.
We are looking for an Ecommerce Trading Manager/Optimisation Manager to join us on a permanent or potentially contract basis. Reporting directly to the Optimisation Lead, you will drive the daily commercial performance and onsite execution of our online channels using our Rapid Iteration & Execution framework. Sitting at the intersection of commercial trading, analytics, customer experience, and execution, you will translate real-time trading metrics into live, revenue-generating site updates.
Collaborating closely with Paid Media, CX/Design, Development, and Merchandising teams, you will combine commercial acumen with hands-on site management tools to maximize sales, conversion performance, customer engagement, and channel profitability.
Key Responsibilities
- Onsite Trading, Merchandising & Campaign Execution
- Daily Trade Execution: Own daily commercial performance across key e-commerce metrics, including Revenue, Web Traffic, Conversion Rate, Average Order Value (AOV), and Product Availability.
- Roadmap & Content Execution: Build, launch, and QA weekly site updates, visual merchandising, site banners, landing pages, and promotional campaigns across digital channels.
- Customer Journey & Promo Management: Maintain friction-free customer journeys across key landing pages, category pages, and checkout flows, executing promotional plans at pace to drive profitable sales growth.
- Audience Targeting & Segmentation: Leverage Customer Data Platforms (CDPs) and web analytics to segment dynamic audiences and deploy targeted commercial messaging.
- Commercial Insights, Analytics & Platform Operations
- Real-Time Performance Monitoring: Track live web traffic, customer behavior, and sales data to spot performance drops, inventory issues, or immediate high-potential commercial opportunities.
- Actionable Reporting: Synthesize web analytics into clear trade recommendations for weekly performance reviews, demonstrating commercial ROI and revenue uplift.
- Platform & Data Quality: Act as super-user for our CMS, e-commerce, and analytics stack (e.g., GA4, Adobe Analytics, Salesforce, Shopify), ensuring accurate tagging, event tracking, and content integrity.
- AI & Automation: Leverage AI and self-service analytics tools to accelerate commercial decision-making and streamline daily reporting.
- Cross-Functional Coordination & Delivery
- Stakeholder Alignment: Act as the operational hub, collaborating daily with Copywriters, Designers, Developers, Paid Media, CRM, and Merchandising to coordinate rapid asset production and deployment.
- Action Ownership: Track trading actions from insight through to live deployment with clear owners, timelines, and commercial accountability.
What We Want From You
- Commercial & E-Commerce Background: Proven experience in e-commerce trading, digital merchandising, or commercial analytics, with a strong understanding of online retail drivers (revenue, traffic, conversion, margin).
- Technical Platform Toolset: Hands-on experience with enterprise CMS and e-commerce platforms (ideally Adobe) and web analytics suites (GA4, Adobe Analytics, Amplitude). CDP familiarity and basic HTML/CSS/JS knowledge are pluses.
- High-Velocity Mindset: Agile, highly organized, and thriving in fast-paced retail environments with a focus on rapid execution and immediate commercial impact.
- Analytical & Collaborative: Skilled at turning complex data into clear business decisions while effectively coordinating cross-functional technical, creative, and commercial teams.
We lead with heart, fostering empathy and trust where genuine connections and human-centric work flourish. We empower your brains for innovation, valuing relentless curiosity and collaborative intelligence to solve complex challenges. And we champion courage, inspiring you to speak up, embrace experimentation, and advocate for bold solutions that push our thinking to be better than yesterday.
WPP (VML/WPP Enterprise Solutions) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
Optimisation Manager Contract employer: VML/WPP Enterprise Solutions
WPP Enterprise Solutions is an exceptional employer that fosters a collaborative and innovative work culture, perfect for those passionate about leading technical projects in the AI-driven landscape. With a strong emphasis on employee growth, you will have access to continuous learning opportunities and the chance to work alongside industry experts in a dynamic environment. Located in a vibrant area, our team enjoys a supportive atmosphere that values creativity and excellence, making it an ideal place for meaningful and rewarding employment.
Contact Details:
VML/WPP Enterprise Solutions Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Optimisation Manager Contract
✨Get to Know Your E-commerce Community
Dive into specific e-commerce forums and groups on platforms like Reddit or Facebook. Engaging with these communities can open up opportunities and give you insights into what companies like VML/WPP Enterprise Solutions are looking for when hiring for a Optimisation Manager Contract.
✨Showcase Your Skills with an Online Portfolio
In e-commerce, a strong online presence can set you apart. Create a portfolio that highlights any projects, case studies, or even personal ventures related to e-commerce. When you apply to VML/WPP Enterprise Solutions for the Optimisation Manager Contract, a tangible demonstration of your skills could make a huge difference.
✨Attend E-commerce Events and Conferences
Keep an eye on e-commerce conferences and workshops in your area. Not only will you gain valuable knowledge, but networking with industry professionals could lead to job leads. Plus, if you're keen to work at VML/WPP Enterprise Solutions as a Optimisation Manager Contract, rub shoulders with their representatives when possible!
✨Utilise Company Resources
Don’t forget to check out VML/WPP Enterprise Solutions’s career page for any unique application processes or opportunities that might not be listed on job boards. Applying directly through their website might give your application a bit more visibility, especially for a Optimisation Manager Contract.
We think you need these skills to ace Optimisation Manager Contract
Some tips for your application 🫡
Show Off Your E-Commerce Savviness:When you're applying for an e-commerce role at VML/WPP Enterprise Solutions, make sure your CV reflects your familiarity with online retail platforms, digital marketing, and user experience. Highlight any relevant tools and technologies you've used, like Shopify or Google Analytics, to demonstrate that you’re well-versed in the industry.
Craft a Compelling Cover Letter:Your cover letter should not just reiterate your CV; it’s your chance to showcase your passion for e-commerce and how it aligns with VML/WPP Enterprise Solutions's goals. Mention specific projects or achievements that relate to the role, and don’t forget to express your enthusiasm for working in a dynamic, fast-paced environment where you can make a tangible impact.
Metrics Matter:In the world of e-commerce, numbers speak volumes. When detailing your past experiences, quantify your achievements wherever possible—like the percentage of sales growth you contributed to or successful conversion rates from marketing campaigns. This will make your application stand out and show that you're results-driven.
Tailor Your Application:Don’t forget to customise your CV and cover letter for the specific position at VML/WPP Enterprise Solutions. Use keywords from the job description, and address the unique challenges the company may face in the e-commerce space. A personalised application helps us see that you're not just applying everywhere but are genuinely interested in being part of our team.
How to prepare for a job interview at VML/WPP Enterprise Solutions
✨Show Off Your E-commerce Know-How
In a sector like e-commerce, having a strong grasp of current trends and technologies is crucial. Let’s make sure you’ve brushed up on key platforms that VML/WPP Enterprise Solutions uses—think about popular e-commerce software, digital marketing strategies, and how these affect consumer behaviour. Being able to discuss these intelligently can really set you apart.
✨Portfolio Power: Showcase Your Results
For a full-time e-commerce role, it’s key for us to present a portfolio that highlights your results rather than just your tasks. If you’ve worked on campaigns or projects, bring examples that showcase your contribution and the impact they made—use metrics if you can! This helps to illustrate your value in a real-world context.
✨Technical Questions: Prep for the Specifics
Get ready to tackle some technical questions related to e-commerce analytics, SEO tools, or website optimisation. Think about any past experiences where you utilised data to inform decisions or improve sales. Being prepared with specific examples will showcase not just your knowledge, but also your practical application of it, which we all know is crucial!
✨Engage in a Conversational Style
Full-time interviews can feel quite formal, but try to keep it conversational, especially if you click with your interviewers at VML/WPP Enterprise Solutions. Share your thoughts and ideas about the future of e-commerce, and don’t shy away from engaging with their questions openly. The more genuine and relatable you are, the better connection you’ll create!
