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- Tasks: Lead marketing strategies and campaigns for tech partners, driving impactful results.
- Company: Join VML, a creative agency and tech powerhouse with 30,000+ employees globally.
- Benefits: Enjoy a hybrid work model, fostering creativity and collaboration.
- Why this job: Be part of a dynamic team that values innovation and diverse perspectives.
- Qualifications: Bachelor’s degree and 5+ years in digital marketing required.
- Other info: We promote a culture of respect and inclusivity for all employees.
The predicted salary is between 43200 - 72000 ÂŁ per year.
Location: London , United Kingdom
Last Updated: 7/21/2025
Requisition ID: 11170
Who We Are:
At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse.
Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences. Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work.
Job Summary:We are seeking a highly skilled Digital Partner Marketing Manager (DPMM) to join our team. The DPMM will play a pivotal role in assisting and consulting our partners, typically ISV and Cloud Solution providers, in driving marketing strategies, fostering strong partner relationships, and executing impactful campaigns to support business objectives. This role requires a strategic thinker with deep expertise in / Tech / Data Driven and a proven ability to collaborate across digital, social, and direct channels.Key Responsibilities:
Marketing Planning: Develop effective marketing strategies aligned with business goals, provide guidance on positioning, messaging, and identify unique value propositions tailored to partner offerings.
Campaign Management: Collaborate with partners to plan and execute partner-led marketing campaigns across various digital channels. Oversee the end-to-end campaign process, including planning, execution, and measurement. Coordinate with internal and external stakeholders for seamless execution, monitor performance, optimize strategies, and make data-driven adjustments as needed.
Relationship Management: Act as the primary point of contact for a set of partners, building relationships and understanding their unique needs and challenges. Collaborate closely with partners to align marketing strategies with overall business objectives and provide ongoing support.
Marketing Best Practices and Education: Keep partners informed about the latest marketing best practices, emerging trends, industry insights, and Microsoft offerings/incentives/discounts. Provide education and training sessions to enhance partner marketing knowledge, skills, and understanding of customer journey.
Investment Tracking and ROI: Work with the local regional team to ensure measurement of marketing investment impact via co-marketing dashboard process. Track investment and impact.
Required Skills and Behaviors:
In-depth understanding of Microsoft / B2B / Tech marketing, including brand positioning, products, campaigns, sales funnel, priorities, and audience segmentation.
Proven senior marketing expertise – trusted advisor to marketing leaders across digital, social, and direct channels.
Exceptional listening skills – truly understand partner needs and co-develop effective, targeted marketing strategies.
Confident and charismatic communicator – able to represent our Client with influence and clarity in partner engagements.
Outstanding writing ability – crafting persuasive, insightful recommendations that drive action and alignment.
Strong leadership and relationship-building skills – fostering collaboration and shared success between our client and its partners.
Self-driven and autonomous – able to operate independently while maintaining high standards of connections and accountability.
Qualifications:
Bachelor’s degree in marketing or related field, 5+ years of marketing experience
Proven track record in digital marketing and stakeholder management.
Strong analytical skills with the ability to optimize campaigns based on data.
Excellent communication and interpersonal skills.
We believe the best work happens when we\’re together, fostering creativity, collaboration, and connection. That\’s why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
When you click \”Submit Application\”, this will send any information you add below to VML. Before you do this, we think it\’s a good idea to read through ourRecruitment Privacy Policy . California residents should read ourCalifornia Recruitment Privacy Notice . This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.
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Demographic Questions (UK)
At VML, a WPP company, we are committed to actively building a diverse, equitable and inclusive workplace where everyone feels welcomed, valued, and heard, and is treated with dignity and respect. As leaders and creative partners across industries, it is our responsibility to cultivate an environment reflective of our greatest asset, our people. We believe that this commitment inspires growth and delivers equitable outcomes for everyone as well as the clients and communities we serve.
Until everyone feels welcomed, valued, and heard. Until everyone is treated with dignity and respect. We will keep working to make our company a truly diverse, equitable and inclusive workforce and workplace. And a place where, through our people, we can create a fairer world for all.
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When you click \”Submit Application\”, this will send any information you add below to VML. Before you do this, we think it\’s a good idea to read through our Recruitment Privacy Policy . California residents should read our California Recruitment Privacy Notice . This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.
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Digital Partner Marketing Manager employer: VML South Africa
Contact Detail:
VML South Africa Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Partner Marketing Manager
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially those related to B2B and tech sectors. Understanding current strategies and tools will help you speak confidently about how you can contribute to VML's goals.
✨Tip Number 2
Network with professionals in the industry, particularly those who have experience with ISV and Cloud Solution providers. Building these connections can provide insights into the role and may even lead to referrals.
✨Tip Number 3
Prepare to discuss specific examples of successful marketing campaigns you've managed. Highlight your analytical skills and how you've used data to optimise performance, as this aligns closely with the responsibilities of the Digital Partner Marketing Manager.
✨Tip Number 4
Showcase your communication skills by engaging with VML's content on social media or their website. Commenting thoughtfully on their posts can demonstrate your interest in the company and its culture, making you more memorable to the hiring team.
We think you need these skills to ace Digital Partner Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, particularly in B2B and tech sectors. Emphasise your skills in campaign management and relationship building, as these are crucial for the Digital Partner Marketing Manager role.
Craft a Compelling Cover Letter: Your cover letter should reflect your understanding of VML's mission and how your background aligns with their needs. Discuss specific examples of past successes in digital marketing and how you can contribute to their partner marketing strategies.
Showcase Analytical Skills: In your application, highlight your analytical skills and provide examples of how you've used data to optimise marketing campaigns. This will demonstrate your ability to track investment and ROI, which is essential for this position.
Demonstrate Communication Skills: Since exceptional communication is key for this role, ensure your application is well-written and free of errors. Use clear and persuasive language to convey your ideas and experiences, showcasing your ability to engage effectively with partners.
How to prepare for a job interview at VML South Africa
✨Understand the Company Culture
Before your interview, take some time to research VML's culture and values. They emphasise creativity, collaboration, and connection, so be prepared to discuss how you embody these traits in your work.
✨Showcase Your Digital Marketing Expertise
As a Digital Partner Marketing Manager, you'll need to demonstrate your deep understanding of digital marketing strategies. Be ready to share specific examples of successful campaigns you've managed and how they align with business objectives.
✨Prepare for Relationship Management Questions
Since this role involves building strong relationships with partners, expect questions about your experience in stakeholder management. Think of instances where you've successfully navigated challenges and fostered collaboration.
✨Highlight Your Analytical Skills
The job requires strong analytical skills to optimise campaigns based on data. Prepare to discuss how you've used data to drive decisions in past roles, including any tools or methodologies you prefer.