At a Glance
- Tasks: Lead CRM initiatives and enhance client communication strategies while managing a dynamic team.
- Company: Join a global leader in marketing automation and CRM with a collaborative culture.
- Benefits: Competitive salary, diverse team, and opportunities for professional growth.
- Why this job: Make a real impact by driving client success and leading innovative projects.
- Qualifications: 8+ years in project management with strong leadership and strategic skills.
- Other info: Be part of a diverse team of over 1000 specialists from 55+ nationalities.
The predicted salary is between 36000 - 60000 £ per year.
We are seeking a highly commercially minded Account Director to drive activation layer stakeholder management and growth of our marketing operation activity. In this role, you will be the driving force behind optimizing local market campaign pressure and targeting through our CRM systems to empower local markets in achieving their business goals. You will be a master of data-driven decision-making, possess a deep understanding of CRM best practices, and excel at collaborating with and guiding local market teams. In the day-to-day business, you will be expected to lead the team and manage the client roadmap, so strong people skills and a strategic mindset is a must.
More specifically, your tasks include:
- Leading and developing customer relationship management (CRM) initiatives.
- Focusing on enhancing client communication strategies.
- Developing project scopes, plans and budgets.
- Producing high-quality presentations for internal and client meetings.
- Actively seek new opportunities that align with the company's growth strategies.
- Team management; you will manage a team of project managers.
- Lead, recruit, and cultivate a strong team, defining roles, objectives, and expectations.
You will be the linchpin in a network of closely coordinated project managers, developers, data scientists, and experienced designers. You will get competent teammates from all around the world, who always go the extra mile to help one another. We are a flat organization that loves growing the talents of our people, and many of our people have been at the agency for a decade or longer.
We are on the lookout for a strategic-minded individual with a sharp strategic vision capable of discovering new possibilities in the marketplace and building strong client connections. You are proactive in initiating campaigns that not only meet but surpass client expectations regularly. You are an easy-going person with a proactive and positive mindset. You work to deliver the best possible outcome despite any challenges that arise. As you will be managing several projects simultaneously, you are an organized person who can keep perspective while showing great attention to detail.
In addition, you have:
- 8+ years of experience as a project manager in CRM, digital marketing, or related field.
- Extensive experience leading teams and managing stakeholders across departments.
- Extensive knowledge of what working with data, technical projects, and marketing automation platforms entails.
- Experience with strategic management and implementation of IT projects within CRM, web, and/or marketing automation.
- Ideally you also have experience with either Salesforce Marketing Cloud or Adobe Marketing Cloud.
- The competence, confidence, and self-discipline to manage deadlines, estimates, and budgets excellently.
- Great communication skills in English.
- A leader in personalized customer experiences.
VML MAP is a world-leading Centre of Excellence that helps businesses humanize the relationship between the brand and the customer through hyper personalisation at scale, marketing automation and CRM. With the brain of a consultancy, the heart of an agency and the power of technology and data, we work with some of the world's most admired brands to help them on their transformation journey to becoming truly customer-centric. Together, we are 1000+ technology specialists, data scientists, strategic thinkers, consultants, operations experts, and creative minds from 55+ nationalities.
We are part of the global VML network that encompasses more than 30,000 employees across 150+ offices in 60+ markets, each contributing to a culture that values connection, belonging, and the power of differences.
WPP (VML MAP) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
Account Director employer: VML group
Contact Detail:
VML group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Account Director
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the hunt for an Account Director role. You never know who might have the inside scoop on an opportunity that’s not even advertised yet.
✨Tip Number 2
Prepare for interviews by researching the company and its CRM practices. Show us you understand their business model and how you can drive growth through data-driven strategies. Tailor your examples to highlight your experience with client management and team leadership.
✨Tip Number 3
Don’t just apply anywhere; focus on companies that align with your values and career goals. Use our website to find roles that excite you, and make sure to personalise your approach when reaching out to potential employers.
✨Tip Number 4
Follow up after interviews! A quick thank-you email can go a long way in keeping you top of mind. Reiterate your enthusiasm for the role and mention something specific from the conversation to show you were engaged.
We think you need these skills to ace Account Director
Some tips for your application 🫡
Show Your Strategic Mindset: When writing your application, make sure to highlight your strategic vision and how you've discovered new opportunities in past roles. We want to see how you can bring that sharp thinking to our team!
Emphasise Team Leadership Skills: Since you'll be managing a team, it's crucial to showcase your experience in leading and developing teams. Share examples of how you've cultivated strong relationships and guided your team to success.
Be Data-Driven: As a master of data-driven decision-making, include specific instances where you've used data to optimise campaigns or improve client communication strategies. This will show us you're the right fit for the role!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at VML group
✨Know Your CRM Inside Out
As an Account Director, you'll need to demonstrate a solid understanding of CRM systems. Brush up on the latest trends and best practices in CRM, especially if you have experience with Salesforce Marketing Cloud or Adobe Marketing Cloud. Be ready to discuss how you've used data-driven decision-making to enhance client relationships.
✨Showcase Your Leadership Skills
Since you'll be managing a team of project managers, it's crucial to highlight your leadership experience. Prepare examples of how you've successfully led teams, defined roles, and cultivated talent. Think about specific challenges you've faced and how you overcame them while keeping your team motivated.
✨Prepare for Strategic Discussions
Expect to engage in conversations about strategic management and project implementation. Familiarise yourself with the company's growth strategies and be prepared to share your insights on how you can contribute. Bring examples of past projects where you identified new opportunities and exceeded client expectations.
✨Craft Impressive Presentations
You'll likely need to produce high-quality presentations for both internal and client meetings. Practice creating concise, impactful slides that tell a story. Be ready to discuss how you've tailored presentations to different audiences and what tools you use to make them visually appealing.