Senior Social Strategist

VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human-first, award-winning work for blue-chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy’s.

We are seeking an experienced social strategist who will ideate, create, and deliver comprehensive innovative social strategies for a leading brand. You'll be keen to understand what the client needs and match that with how we can create and engage, tailored to different social platforms, and always rooted in social audience behaviours.

You will become one of the 'go-to' social guardians, helping brands take bold steps to embrace the very best of what social has to offer with our guidance. You'll have the opportunity to own workstreams and really get under the skin of what makes audiences tick. If you're passionate about social media, have a keen eye for trends & platform updates, and possess exceptional communication skills, we want to hear from you!

The VML Social team is growing and this opportunity is primed for someone that's looking to deliver best-in-class social, whilst learning and upskilling themselves with a team of specialists.

Key Responsibilities:

• Strategic Leadership: Lead the development and execution of comprehensive social brand, content, and campaign strategies for our client portfolio.
• Collaboration: Foster strong collaborative relationships with the wider VML team outside of social.
• Client Engagement: Steer clients through social strategies, providing guidance and ensuring the best possible outcomes.
• Insights: Identify and leverage cultural and social insights relevant to the client.
• Presentation Skills: Present strategic recommendations to senior clients and internal teams.
• Channel Understanding: Demonstrate a truly native and broad understanding of everything social.
• Brand Guardianship: Understand and embody the needs of the brand matched with social.

The ideal candidate will:

• Have a proven track record of developing and implementing successful social strategies for big brands.
• Be a highly collaborative team player.
• Be a strategic thinker with the ability to translate complex social data into actionable recommendations.
• Be a compelling storyteller with excellent presentation and communication skills.
• Be comfortable working in a dynamic environment and managing multiple projects simultaneously.
• Be passionate about what's next in social.
• Be adept at using data and analytics to measure the effectiveness of social campaigns.
• Have a nuanced perspective on social marketing built from wide-ranging experience.

Qualifications & Experience:

• Proven experience in a social strategy role within an advertising/marketing agency or client team.
• Strong understanding of social media and emerging technologies.
• Excellent communication, presentation, and interpersonal skills.
• Proven ability to build and maintain strong client relationships.
• Experience working with cross-functional teams.
• A degree of some sort will help us understand your background.

Aside from a generous annual leave allowance and pension allowances, you will have access to a whole host of other benefits and activities.

VML is an equal opportunity employer and considers applicants for all positions without regard to race, colour, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability.