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- Tasks: Execute exciting marketing campaigns and drive engagement in a dynamic B2B environment.
- Company: Join a leading B2B insurance organisation with a hands-on marketing role.
- Benefits: Competitive salary, hybrid working, and opportunities for professional growth.
- Other info: Fast-paced environment with multiple priorities and excellent career development opportunities.
- Why this job: Make an impact by supporting innovative marketing initiatives and strengthening brand presence.
- Qualifications: Experience in B2B marketing, strong digital skills, and a collaborative mindset.
The predicted salary is between 50000 - 50000 £ per year.
Opportunity to join a leading B2B insurance organisation in a hands-on marketing role supporting the delivery of integrated campaigns and commercial initiatives across a range of corporate products and services. The role focuses on executing multi-channel marketing activity that drives engagement, supports lead generation and strengthens brand presence within a B2B audience. Working closely with internal stakeholders, the position plays a key role in ensuring marketing plans are delivered effectively and aligned to wider business objectives.
Hybrid working – 3 days in City of London, 2 from home. £50k (prorated for 6 month FTC).
Key Responsibilities- Execute integrated marketing campaigns across digital, email, content and events to support commercial objectives.
- Support the development and delivery of marketing plans aligned to product and business priorities.
- Create and manage marketing content including emails, website updates, collateral and thought leadership.
- Coordinate campaign activity across internal teams and external suppliers to ensure timely delivery.
- Track and report on campaign performance, providing insight and recommendations for optimisation.
- Maintain and update CRM systems to support lead generation, segmentation and campaign targeting.
- Support event marketing activity including webinars, roundtables and industry events.
- Ensure brand consistency across all marketing outputs and channels.
- Experience in a marketing role within a B2B environment, ideally financial services or insurance.
- Strong understanding of digital marketing channels including email, content and web.
- Experience executing campaigns end-to-end with measurable outcomes.
- Strong written and verbal communication skills with attention to detail.
- Comfortable working in a fast-paced environment with multiple priorities.
- Experience using CRM and marketing platforms (e.g. Salesforce, HubSpot or similar).
- Collaborative approach with the ability to work effectively across teams.
- Commercially aware with an interest in data and performance-driven marketing.
If you have the experience and are interested in discussing further, please get in touch ASAP with your current CV.
Due to a high volume of applicants, we are unable to respond to everyone. We will get in touch if you are successful in your application.
Marketing Executive employer: VMA Group
Contact Detail:
VMA Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Executive
✨Tip Number 1
Network like a pro! Reach out to connections in the B2B marketing space, especially those in insurance or financial services. A friendly chat can lead to opportunities that aren’t even advertised.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best marketing campaigns and results. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company’s recent campaigns and their impact. Bring insights and suggestions to the table; it shows you’re proactive and genuinely interested in their success.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take that extra step!
We think you need these skills to ace Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing Executive role. Highlight your experience in B2B marketing, especially in financial services or insurance, and showcase any relevant campaigns you've executed.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about this role and how your skills align with the job description. Be sure to mention your understanding of digital marketing channels and your collaborative approach.
Showcase Your Campaign Successes: When detailing your experience, focus on specific campaigns you've worked on. Include measurable outcomes to demonstrate your impact, like engagement rates or lead generation results. This will show us you know how to drive results!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at VMA Group
✨Know Your Marketing Channels
Make sure you brush up on your knowledge of digital marketing channels, especially email, content, and web. Be ready to discuss how you've executed campaigns across these platforms in the past and the measurable outcomes you've achieved.
✨Showcase Your Collaborative Spirit
This role requires a collaborative approach, so be prepared to share examples of how you've worked effectively with internal teams and external suppliers. Highlight any experiences where teamwork led to successful campaign delivery.
✨Be Data-Driven
Since the position is focused on performance-driven marketing, come equipped with insights from previous campaigns you've tracked. Discuss how you've used data to optimise marketing efforts and support lead generation.
✨Prepare for Scenario Questions
Expect questions that assess your ability to handle multiple priorities in a fast-paced environment. Think of specific scenarios where you've successfully managed competing tasks and how you ensured brand consistency across all outputs.