Digital Marketing Specialist

Digital Marketing Specialist

Full-Time 40000 - 50000 £ / year (est.) No working from home possible
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At a Glance

  • Tasks: Create and manage engaging digital content across social media platforms.
  • Company: Join a globally recognised engineering and professional services organisation.
  • Benefits: Hybrid working, competitive salary, and opportunities for professional growth.
  • Other info: Collaborative environment with excellent career development opportunities.
  • Why this job: Make an impact in digital marketing while working with a dynamic global team.
  • Qualifications: 3 years' experience in digital marketing and strong content creation skills.

The predicted salary is between 40000 - 50000 £ per year.

Exclusive opportunity to join a globally recognised engineering and professional services organisation as a Digital Marketing Specialist, delivering digital marketing activity across the UK & Ireland.

Working as part of a global social media team, you'll create engaging digital content, support integrated campaigns and help deliver regional marketing priorities across multiple digital channels.

Hybrid working – 3 days per week in Central London, 2 days from home.

Key Responsibilities

  • Create, edit and publish engaging digital content across Linked In, Facebook, Instagram and You Tube.
  • Plan, schedule and manage social media content calendars aligned to regional marketing priorities.
  • Support the delivery and optimisation of paid social media campaigns.
  • Build and update landing pages and website content using CMS platforms.
  • Apply basic HTML knowledge to support website updates and digital content implementation.
  • Monitor campaign performance, analyse key metrics and provide recommendations to improve results.
  • Produce regular reporting on digital marketing activity and campaign performance.
  • Work closely with internal stakeholders to deliver digital elements of integrated marketing plans.
  • Ensure all content and digital activity aligns with brand guidelines and governance standards.
  • Support wider digital marketing initiatives including campaign execution, website updates and content development.

Skills & Experience

  • Approximately 3 years' experience within a digital marketing, social media or digital communications role.
  • Experience delivering digital marketing campaigns within a B2B organisation or a marketing agency supporting B2B clients.
  • Hands‑on experience managing both organic and paid social media activity.
  • Strong copywriting, editing and content creation skills.
  • Experience using CMS platforms to manage website and landing page content.
  • Good understanding of HTML and confidence making basic website content updates.
  • Experience using social media scheduling platforms, Canva and basic video editing tools.
  • Ability to interpret campaign performance data and make evidence‑based recommendations.
  • Strong organisational skills with the ability to manage multiple projects and stakeholder relationships.
  • Knowledge of SEO principles and customer user journeys would be advantageous.
  • Experience of email marketing or microsite management would be beneficial.
  • Experience using Hub Spot would be highly desirable.
  • Familiarity with digital analytics tools such as Google Analytics would be advantageous.
  • A proactive, collaborative approach with excellent attention to detail and a passion for delivering high‑quality digital marketing activity.

If you have the experience and are interested in discussing further, please get in touch ASAP with your current CV: gcharles@vmagroup. com

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Contact Details:

VMA Group Recruitment Team

We think you need these skills to ace Digital Marketing Specialist

Digital Content Creation
Social Media Management
Paid Social Media Campaigns
CMS Platforms
Basic HTML Knowledge
Campaign Performance Analysis
Copywriting and Editing