At a Glance
- Tasks: Create engaging visual and multimedia content for marketing campaigns.
- Company: Join a leading global B2B tech solutions provider.
- Benefits: Enjoy hybrid working, pension contributions, and ongoing learning opportunities.
- Other info: Collaborative environment with flexible working options and career growth.
- Why this job: Be part of a creative team and make an impact with your content skills.
- Qualifications: Experience in B2B content creation and strong design capabilities required.
The predicted salary is between 33750 - 41250 £ per year.
Opportunity to join a leading global B2B technology solutions provider in a creative, hands-on content role, producing engaging visual and multimedia content that supports integrated marketing campaigns and strengthens brand presence across digital channels.
Working within a collaborative marketing team, this role will be responsible for bringing campaigns to life through compelling design, video and visual storytelling.
Partnering closely with the Campaign Manager and Marketing Executive, the Content Creator / Manager will play a key role in developing creative assets that drive engagement, support campaign performance and enhance the overall customer experience.
Key Responsibilities
- Develop and maintain a content plan aligned to marketing campaign activity and business priorities.
- Create engaging visual content across social media, digital campaigns, events, branded assets and marketing materials.
- Produce and edit video content for campaigns, events, internal communications and social channels.
- Translate campaign messaging into compelling visual and multimedia content.
- Collaborate with marketing colleagues to ensure a consistent brand identity across all channels.
- Repurpose and adapt content across multiple platforms to maximise reach and performance.
- Manage and optimise video content across channels, including You Tube and search visibility.
- Work with external agencies to support campaign execution, creative development and digital activity.
- Apply digital content best practice across social media, web and video platforms.
- Monitor content performance and provide recommendations to improve engagement and effectiveness.
- Partner with sales, technical and business stakeholders to create content aligned to key solutions and business objectives.
Skills & Experience
- Experience in a B2B content creation, design or multimedia marketing role.
- Strong graphic design and visual storytelling capabilities.
- Proven experience creating and editing video content.
- Proficiency with design and video tools such as Adobe Creative Suite, Premiere Pro, After Effects or Canva.
- Understanding of content performance across social media, web and email channels.
- Basic copywriting skills with the ability to support wider content creation activity.
- Highly organised with the ability to manage multiple projects and meet deadlines.
- Collaborative approach with experience working across teams and stakeholders.
In return, we offer a comprehensive benefits plan to help you meet your health and wellness, financial and lifestyle needs:
- Hybrid and flexible working options
- Pension contribution
- Ongoing learning and development opportunities
- Collaborative and supportive team environment
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Content Specialist employer: VMA Group
At VMA Group, we pride ourselves on being an exceptional employer that fosters a collaborative and innovative work culture in the heart of London. Our commitment to employee growth is evident through tailored development programmes and opportunities to engage with senior leadership, ensuring that every team member can make a meaningful impact in the UK advanced manufacturing sector. Join us to be part of a dynamic team where your strategic communications expertise will thrive and contribute to shaping the future of our industry.
StudySmarter Expert Advice🤫
We think this is how you could land Content Specialist
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for VMA Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like VMA Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with VMA Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at VMA Group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Content Specialist
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit VMA Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of VMA Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about VMA Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at VMA Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at VMA Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At VMA Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
