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- Tasks: Lead exciting media projects and campaigns in the travel industry.
- Company: Join a dynamic organisation focused on engaging consumers and stakeholders.
- Benefits: Enjoy flexible working options and opportunities for professional growth.
- Why this job: Make an impact through creative communication strategies and build your PR skills.
- Qualifications: Strong communication skills and a passion for media are essential; travel industry experience is a plus.
- Other info: Be part of a supportive team and participate in crisis communications on a 24/7 basis.
The predicted salary is between 36000 - 60000 £ per year.
Purpose of Role: Lead high-profile communication projects and campaigns, including major industry events, annual research, and trend reports. Develop and execute targeted media and communications activities to engage consumers, members, and stakeholders, supporting the brand and business plan.
Key Responsibilities:
- Develop proactive media and communication strategies.
- Lead cross-team projects and campaigns.
- Manage annual consumer research projects.
- Respond to emerging events/issues affecting members and the industry.
- Act as a media spokesperson.
- Build and maintain strong relationships with media and stakeholders.
- Support internal communications and engage staff.
- Create content for various channels including press releases, blogs, and social media.
- Collaborate with the communications team to achieve organizational objectives.
- Evaluate communications activities and provide insights.
- Manage and develop junior team members.
- Participate in a 24/7 on-call rota for crisis communications.
Skills and Experience (Essential):
- Excellent written and verbal communication skills.
- Ability to write editorial material for both consumer and corporate audiences, adapting tone and content as needed.
- Strong news sense and media handling skills, including pitching stories and managing media enquiries.
- Ability to conduct broadcast media interviews at national and regional levels (training provided if needed).
- Experience managing media activity during crises and incidents.
- Strategic thinking and ability to develop comprehensive communication plans.
- Collaborative and constructive working style.
- Creative thinking with strong judgement for effective PR initiatives.
- Good stakeholder management skills.
- Proven success in delivering PR results to build brand awareness.
- Strong awareness of traditional and social media, using various channels for campaigns.
- Good project management skills for cross-team initiatives.
- Strong line management skills, including staff development and delegation.
- Excellent organizational and time management skills, able to meet tight deadlines.
- Good commercial understanding and judgement.
- Ability to work with all levels of seniority within the organization and among members.
- Background in the Travel industry or high profile consumer member organisation is highly desirable.
If you have the required experience, please get in touch ASAP with your current CV.
Senior Media & PR Manager - Travel employer: VMA Direct.
Contact Detail:
VMA Direct. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Media & PR Manager - Travel
✨Tip Number 1
Network with professionals in the travel and PR industries. Attend industry events, webinars, or local meetups to connect with potential colleagues and stakeholders. Building these relationships can give you insights into the role and may even lead to referrals.
✨Tip Number 2
Stay updated on current trends and news in the travel sector. Follow relevant publications and social media accounts to understand what topics are trending. This knowledge will help you demonstrate your expertise during interviews and discussions.
✨Tip Number 3
Prepare for potential crisis scenarios by thinking through how you would handle various situations in the travel industry. Being able to articulate your approach to crisis communications will show your strategic thinking and readiness for the role.
✨Tip Number 4
Familiarise yourself with the key players in the travel media landscape. Knowing who to pitch stories to and understanding their audience can set you apart. Tailor your approach based on the specific media outlets that align with StudySmarter's brand values.
We think you need these skills to ace Senior Media & PR Manager - Travel
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in media and PR, particularly within the travel industry. Emphasise your skills in communication, project management, and stakeholder engagement, as these are crucial for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for travel and your understanding of the media landscape. Use specific examples from your past experiences to demonstrate how you can lead high-profile communication projects and campaigns.
Showcase Your Writing Skills: Since excellent written communication is essential for this role, consider including samples of your work, such as press releases or blog posts, that reflect your ability to adapt tone and content for different audiences.
Highlight Crisis Management Experience: If you have experience managing media activity during crises, be sure to mention it. This is a key responsibility for the role, so providing examples of how you've successfully navigated challenging situations will strengthen your application.
How to prepare for a job interview at VMA Direct.
✨Showcase Your Communication Skills
As a Senior Media & PR Manager, your communication skills are paramount. Be prepared to demonstrate your ability to write and speak effectively by discussing past projects where you successfully engaged consumers and stakeholders.
✨Prepare for Crisis Scenarios
Given the role's requirement for crisis communications, think of examples where you've managed media activity during challenging situations. Be ready to discuss your approach and the outcomes, showcasing your strategic thinking and judgement.
✨Highlight Your Media Relationships
Building strong relationships with media is crucial. Come equipped with examples of how you've successfully pitched stories or managed media enquiries in the past. This will demonstrate your news sense and media handling skills.
✨Demonstrate Project Management Experience
The role involves leading cross-team projects, so be prepared to discuss your project management experience. Share specific examples of initiatives you've led, focusing on your organisational skills and ability to meet tight deadlines.
