Sales & Marketing Executive – Dental Industry

The Opportunity

VK Recruitment is working with a well-established and growing dental laboratory that is looking to recruit an ambitious and results-driven Sales & Marketing Executive to support its continued expansion.

Our client has built an excellent reputation for delivering high-quality dental products and outstanding customer service. Due to continued growth, they are seeking a commercially minded individual who can develop new business opportunities, strengthen existing client relationships and help expand their presence within the dental industry.

This is an exciting opportunity for an experienced B2B sales professional who enjoys building relationships, identifying opportunities and playing an important role in the growth of a successful business.

The position combines business development, account management and marketing, with regular opportunities to meet clients face-to-face and represent the business at industry events.

Key Responsibilities

• Identify and develop new business opportunities within the dental sector.
• Build and maintain strong relationships with existing customers, ensuring excellent levels of service and client retention.
• Develop and implement effective B2B sales strategies to achieve growth targets.
• Visit prospective and existing customers to promote the laboratory's products and services.
• Promote the company's professional training courses to potential customers.
• Represent the business at dental conferences, exhibitions and industry events.
• Conduct market research to identify emerging opportunities, industry trends and competitor activity.
• Work alongside the marketing team to develop campaigns that generate enquiries and increase brand awareness.
• Use Pipedrive CRM to manage customer relationships, monitor sales activity and track performance.
• Prepare sales presentations, commercial proposals and negotiate agreements with prospective clients.
• Provide feedback and market insights to support the company's wider business development strategy.

About You

We are looking for a confident, motivated and commercially focused individual with a proven ability to develop business relationships and generate sales.

The ideal candidate will have:

• Previous experience in B2B sales or business development, ideally with a track record of meeting or exceeding targets.
• Excellent communication, presentation and negotiation skills.
• The confidence to approach prospective customers and develop long-term business relationships.
• Strong organisational skills and the ability to manage their own workload effectively.
• Experience using CRM systems, ideally Pipedrive.
• Familiarity with marketing platforms such as Mailchimp, Canva or similar.
• An analytical approach to identifying sales opportunities and monitoring performance.
• A proactive, self-motivated attitude and a genuine enthusiasm for business development.
• A willingness to travel and meet customers in person.

Previous experience within the dental industry would be advantageous but is not essential. Applications from successful B2B sales professionals in other sectors are also welcomed.

What's on Offer?

• Competitive salary of £30,000 – £60,000, depending on experience and performance.
• Profit-sharing scheme.
• Company pension.
• Ongoing training and professional development.
• Mentoring and support from experienced business professionals.
• The opportunity to play an important role in the growth of an established and expanding dental business.
• A varied position offering a combination of sales, marketing, account management and business development.