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- Tasks: Lead email marketing strategy and create engaging campaigns for three ecommerce stores.
- Company: Join Vivactive, an award-winning brand transforming the incontinence industry.
- Benefits: Enjoy 23 days holiday, birthday off, training support, and fun team events.
- Why this job: Make a real impact in a fast-growing company with a creative and analytical role.
- Qualifications: Experience in email marketing and strong data analysis skills required.
- Other info: Work in a lively environment with a focus on mental wellbeing and sustainability.
The predicted salary is between 36000 - 60000 £ per year.
Vivactive is an award-winning, fast-growing brand on a mission to become Europe's leading incontinence provider. We’re disrupting a tired industry with smarter thinking, sharper pricing, and outstanding service, and email plays a huge part in that.
We’re looking for a dynamic and experienced Email Marketing Manager to take full ownership of our email strategy across three ecommerce stores. From crafting engaging campaigns to digging deep into data, this role requires someone who understands how email marketing can drive performance, and isn’t afraid to take charge.
If you’re a confident, analytical marketer with a creative eye and a passion for beautifully crafted emails that convert, we want to hear from you.
Responsibilities- Manage all email communications across our three ecommerce stores
- Plan and build engaging campaigns using our email platform
- Analyse performance and provide regular reporting on key metrics
- Own and manage customer segmentation strategies to drive retention and conversion
- Work closely with the buying team and wider business to ensure email aligns with product launches and service updates
- Collaborate with the design team to ensure all campaigns are visually impactful and on-brand
- Continuously test and optimise for better performance
- Help evolve our CRM strategy with smarter segmentation, automation, and personalisation
- Proven experience in email marketing, ideally in ecommerce
- A strong grasp of CRM platforms and email marketing best practices
- Confident in analysing performance data to inform decisions and strategy
- Excellent organisational skills and the ability to manage multiple campaigns
- A proactive mindset - someone who sees opportunities and runs with them
- A strong sense of visual design
- A creative brain with a commercial edge
- The ability to work independently but collaborate well with others
- Knowledge of Ometria or similar tools (a bonus, not a dealbreaker)
- Be part of a fast-growing, award-winning brand disrupting the market
- 23 days holiday + 8 bank holidays, increasing with service
- Your birthday off every year
- We’ll pay for training and development to help you grow
- Regular team events and free summer BBQs
- Awards and recognition schemes
- Free onsite parking, complimentary drinks and a supportive culture
- A company that takes mental wellbeing and sustainability seriously
- Work in a fun and lively environment in an up-and-coming business!
You will be a crucial member of the Vivactive team and report to the Brand Manager. This is an incredible opportunity for an outstanding person; if you believe this is YOU, don’t hesitate to apply now.
Email Marketing Manager in Shrewsbury employer: Vivactive Ltd
Contact Detail:
Vivactive Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Email Marketing Manager in Shrewsbury
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio of your best email campaigns and results. This will give potential employers a taste of what you can do and set you apart from the crowd.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to appear. Reach out directly to companies you admire, like Vivactive, and express your interest in working with them. A little initiative can go a long way!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at StudySmarter.
We think you need these skills to ace Email Marketing Manager in Shrewsbury
Some tips for your application 🫡
Show Your Passion for Email Marketing: When you're writing your application, let your enthusiasm for email marketing shine through! Share examples of campaigns you've crafted and how they made an impact. We love seeing candidates who are genuinely excited about the role.
Be Data-Driven: Since this role involves analysing performance data, make sure to highlight your analytical skills. Talk about how you've used data to inform your strategies in the past. We want to see that you can dig deep into metrics and use them to drive results!
Tailor Your Application: Don’t just send a generic application! Take the time to tailor your CV and cover letter to reflect the specific requirements of the Email Marketing Manager role. We appreciate when candidates take the extra step to align their experience with what we’re looking for.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join our team at Vivactive!
How to prepare for a job interview at Vivactive Ltd
✨Know Your Email Marketing Inside Out
Make sure you brush up on your email marketing knowledge before the interview. Understand the latest trends, best practices, and tools like Ometria. Be ready to discuss how you've successfully managed campaigns in the past and what strategies you used to drive performance.
✨Showcase Your Analytical Skills
Since this role requires a strong grasp of data analysis, prepare to talk about specific metrics you've tracked in previous roles. Bring examples of how you've used data to inform your email strategies and improve campaign performance. This will show that you're not just creative but also analytical.
✨Demonstrate Your Creative Flair
Vivactive is looking for someone with a creative eye, so be prepared to showcase your design skills. Bring examples of visually impactful emails you've created or worked on. Discuss how you collaborate with design teams to ensure campaigns are on-brand and engaging.
✨Be Proactive and Solution-Oriented
During the interview, highlight instances where you've taken charge of projects or identified opportunities for improvement. Show that you have a proactive mindset by discussing how you've implemented new strategies or optimised existing ones to enhance customer engagement and retention.
