Email Marketing Manager

Email Marketing Manager

Full-Time 28800 - 43200 £ / year (est.) No working from home possible
Vivactive Ltd

At a Glance

  • Tasks: Lead email marketing for three ecommerce stores, crafting campaigns and analysing performance.
  • Company: Join Vivactive, an award-winning brand revolutionising the incontinence market with innovative solutions.
  • Benefits: Enjoy 23 days holiday, birthday off, training support, team events, and a vibrant workplace culture.
  • Other info: Work on-site in Telford, with no sponsorship available.
  • Why this job: Be part of a dynamic team making a real impact in a fast-growing industry.
  • Qualifications: Experience in email marketing, strong analytical skills, and a creative mindset are essential.

The predicted salary is between 28800 - 43200 £ per year.

Email Marketing Manager Vivactive is an award-winning, fast-growing brand on a mission to become Europe s leading incontinence provider. We re disrupting a tired industry with smarter thinking, sharper pricing, and outstanding service, and email plays a huge part in that. We re looking for a dynamic and experienced Email Marketing Manager to take full ownership of our email strategy across three ecommerce stores. From crafting engaging campaigns to digging deep into data, this role requires someone who understands how email marketing can drive performance, and isn t afraid to take charge. If you re a confident, analytical marketer with a creative eye and a passion for beautifully crafted emails that convert, we want to hear from you. What you ll do: * Manage all email communications across our three ecommerce stores * Plan and build engaging campaigns using our email platform * Analyse performance and provide regular reporting on key metrics * Own and manage customer segmentation strategies to drive retention and conversion * Work closely with the buying team and wider business to ensure email aligns with product launches and service updates * Collaborate with the design team to ensure all campaigns are visually impactful and on-brand * Continuously test and optimise for better performance * Help evolve our CRM strategy with smarter segmentation, automation, and pe...

Email Marketing Manager employer: Vivactive Ltd

Vivactive is an exceptional employer, offering a vibrant and supportive work culture that prioritises employee wellbeing and professional growth. With a commitment to innovation in the incontinence market, employees enjoy generous benefits including 23 days of holiday plus bank holidays, training opportunities, and a fun environment with regular team events. Located in Telford, this role as Email Marketing Manager provides a unique chance to make a significant impact within a fast-growing, award-winning brand.

Vivactive Ltd

Contact Details:

Vivactive Ltd Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Email Marketing Manager

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Vivactive Ltd and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Vivactive Ltd are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Vivactive Ltd on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Vivactive Ltd. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Email Marketing Manager

Email Marketing Strategy
CRM Platforms Proficiency
Data Analysis and Reporting
Campaign Management
Customer Segmentation
Performance Optimisation
Visual Design Skills

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Vivactive Ltd. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Vivactive Ltd:Show us that you’ve done your homework! In your application, briefly mention what you admire about Vivactive Ltd’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Vivactive Ltd

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Vivactive Ltd will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Vivactive Ltd, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.