Social Media Coordinator - Vitamin Well UK

Vitamin Well Group provides great-tasting drinks, snacks, and protein products. Our brands Vitamin Well, NOCCO, and Barebells are available across most of Europe, North America, the MENA region, and parts of Asia Pacific. With a revenue of 650 million euros, we operate in over 40 markets, with headquarters in Stockholm and offices in fourteen countries around the world.

We are looking for a Social Media Coordinator UK to play a hands-on role in creating, managing, and maintaining content across our social media channels, primarily Instagram and TikTok. This is a creative and operational role with a strong focus on filming and editing short-form content together with creators, while also ensuring our social channels are well managed on a daily basis. You will be close to the audience — actively engaging with followers, moderating conversations, and helping build a strong, positive online community — while supporting structured planning and smooth social media operations. As Social Media Coordinator UK, you will be part of our global social media team, working closely with both local and global stakeholders. While the role is primarily Monday to Friday, flexibility for occasional evenings and weekends is expected in line with events, shoots, and activations. The role is based in London, UK.

Key Responsibilities

• Content & Production
  • Plan and coordinate content productions with creators, influencers, and partners
  • Film content on location and in-studio (iPhone & camera)
  • Edit short-form video content (CapCut or similar tools) optimised for TikTok and Instagram
  • Research trends, sounds, and formats and adapt them into brand-relevant content ideas
  • Capture spontaneous, real-time content during events, launches, and activations
• Community Management & Social Operations
  • Actively manage and engage with our online community across social platforms
  • Respond to comments, DMs, and mentions in a timely, on-brand manner
  • Help foster an authentic, inclusive, and engaged brand community
  • Monitor audience feedback, trends, and common questions, sharing insights with the wider team
• Planning & Administration
  • Together with each brand marketing activation manager, plan and maintain content calendars and posting schedules.
  • Be responsible for publishing posts as well as drafting captions
  • Maintain a structured content library and manage digital assets
  • Support day-to-day social media administration to ensure smooth execution across channels

Who You Are

• Strong interest in TikTok and Instagram and a good understanding of UK social culture
• Experience filming and editing short-form video content
• Organised and detail-oriented, with the ability to manage multiple tasks and deadlines
• Comfortable engaging directly with audiences and representing a brand online
• Confident working with creators and capturing content in fast-paced environments
• Creative, proactive, and hands-on with a strong sense of storytelling

Bonus

• Experience managing or growing a social media account
• Previous experience in community management, moderation, or customer-facing social roles
• Familiarity with UK influencer and creator culture

Welcome with your application at the latest February 20th 2026. We will review applications on an ongoing basis and the position may be filled before the last application day. We appreciate LinkedIn, but to get a full picture of your experience, we ask you to also include a CV.

Our growing family is made up of over 600 employees, representing a variety of cultures, experiences and diverse backgrounds. This diversity is a great asset as we continue our expansion and evolve our portfolio. At the same time, Vitamin Well is still very much a Swedish company, promoting Swedish values when it comes to both business and people. We treat each other in a fair and equal way, and we respect one another based on our qualities. As we expand Vitamin Well Group’s business, we are also committed to minimizing our environmental impact and continuously strive to lower emissions from for example production, logistics, and packaging. Working at Vitamin Well, we provide a dynamic environment defined by ambition, dedication, and an entrepreneurial spirit. In our action-oriented culture, the ability to make swift decisions is paramount in bringing ideas to fruition. We are committed to fostering an atmosphere where every individual's unique strengths contribute to our collective success. As a health and exercise-oriented company, we inspire an active lifestyle by partnering with top-performing athletes, but we also promote and support exercise among our employees. As part of the recruitment process, we may ask you to conduct a personality test as well as a test that measures logical ability. The purpose of the tests is to evaluate candidates as objectively as possible and identify the best possible match for the role. The tests are based on solid research and are taken through our partner Alva Labs.