At a Glance
- Tasks: Drive revenue growth and market expansion in medical diagnostics.
- Company: Join Vitalograph, a leader in respiratory diagnostic devices.
- Benefits: Healthcare scheme, educational assistance, and career growth opportunities.
- Other info: Dynamic role with global reach and significant growth potential.
- Why this job: Make a real impact on patient lives through innovative products.
- Qualifications: Strong strategic thinking and collaboration skills required.
The predicted salary is between 60000 - 80000 £ per year.
Vitalograph is the world’s leading manufacturer of medical respiratory diagnostic devices and software, used in the diagnosis of respiratory disorders, and advanced high‑reliability equipment and software systems used in respiratory end‑point clinical drug trials. Headquartered in the UK, Vitalograph has operations in Ireland, Germany and the USA. Our mission is to improve patient lives by designing and manufacturing market leading products and services.
As the Global Commercial Manager – Consumables (UK) you will be responsible for driving sustainable revenue growth, market expansion, and commercial excellence across global priority markets. This role combines strategic market analysis with hands‑on commercial leadership to identify regional and segment‑specific growth opportunities and translate them into actionable plans. Working in close partnership with regional sales leadership, direct sales teams, and indirect channel partners, the Global Commercial Manager ensures alignment, capability, and execution discipline to successfully deliver growth targets in line with the Vitalograph V30 strategic plan.
Responsibilities
- Responsible for the achievement of commercial revenue/margin targets for consumables.
- Go‑To Market plans in region to achieve V30 growth.
- Region‑specific target prioritisation.
- Partner with regions via matrix working to enable and deliver tools to execute in‑market, targeted campaigns etc.
- Partner with product management and R&D to align on product strategy/roadmap.
- Track KPIs monthly and quarterly.
Growth Strategy, Planning & Execution
- Identify and prioritise key growth opportunities across regions, customer segments, and product portfolios using market data, competitive insights, and internal performance metrics.
- Develop integrated global and regional commercial plans aligned to revenue and profitability targets.
- Translate strategy into clear, executable initiatives with defined milestones, ownership, and KPIs.
- Lead forecasting, budgeting, and ongoing performance tracking against growth plans.
Regional & Segment Opportunity Development
- Conduct deep analysis of regional markets (e.g., OneUS, EMEA, LATAM) to uncover whitespace opportunities and expansion pathways.
- Define target customer segments (e.g., hospitals, pulmonary labs, GP) and tailored value propositions.
- Support market entry strategies, including channel selection, pricing, and localisation of offerings.
Sales Partnership & Enablement (Direct & Indirect)
- Partner closely with regional direct sales teams and distributor networks to co‑create and execute growth plans.
- Equip teams with the tools, training, and insights needed to drive pipeline generation and conversion.
- Establish best practices in sales processes, account management, and opportunity prioritisation.
- Support key account strategies and participate in strategic deals where needed.
- Drive alignment, accountability, and performance management across both direct and indirect channels.
Distributor & Channel Management
- Evaluate and optimise distributor networks to ensure strong market coverage and performance.
- Define clear expectations, targets, and support models for partners.
- Implement performance reviews and continuous improvement initiatives.
Product & Market Alignment
- Collaborate with Product Management and R&D to align commercial priorities with product strategy and roadmap.
- Provide structured market and customer feedback to inform innovation and lifecycle management.
- Lead and support successful product launches with clear positioning, pricing, and go‑to‑market strategies.
Marketing & Demand Generation
- Partner with marketing to design targeted campaigns and education initiatives aligned to priority segments and regions.
- Ensure consistent and compelling messaging tailored to local market needs.
Market Access & Commercial Insight
- Monitor reimbursement environments, healthcare policies, and competitive dynamics impacting growth.
- Integrate market access considerations into commercial planning and execution.
Performance & Analytics
- Define and track KPIs related to growth, regional performance, segment penetration, and channel effectiveness.
- Use data‑driven insights to refine strategies, reallocate resources, and improve execution.
Key Skills & Competencies
- Strategic thinking with strong operational execution.
- Ability to translate market insights into actionable growth plans.
- Strong collaboration and influencing skills across diverse, global teams.
- Commercial acumen and financial planning expertise.
- Excellent communication, negotiation, and stakeholder management skills.
- Analytical, data‑driven decision‑making capability.
Success Metrics
- Achievement of regional and global revenue growth targets.
- Identification and conversion of new market and segment opportunities.
- Effectiveness of direct and indirect sales channel performance.
- Execution of growth initiatives on time and within plan.
- Market share gains in priority regions and segments.
Global Commercial Manager Consumables (UK) in Buckingham employer: Vitalograph Inc
At Vitalograph, we pride ourselves on being a leading employer in the medical diagnostics field, offering a dynamic work environment that fosters innovation and collaboration. Our commitment to employee growth is evident through our Educational Assistance Programme and company-contributed healthcare scheme, ensuring that our team members are supported both personally and professionally. Located in the UK, we provide a unique opportunity to contribute to meaningful advancements in patient care while working alongside passionate professionals dedicated to making a difference.
StudySmarter Expert Advice🤫
We think this is how you could land Global Commercial Manager Consumables (UK) in Buckingham
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy to reach out on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Understand Vitalograph’s mission and how your role as Global Commercial Manager – Consumables fits into their goals. This will help you stand out and show that you’re genuinely interested in making an impact.
✨Tip Number 3
Practice your pitch! Be ready to explain how your skills and experiences align with the job requirements. Use specific examples from your past roles to demonstrate your commercial acumen and strategic thinking. Confidence is key!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the team at Vitalograph. Let’s get you that dream job!
We think you need these skills to ace Global Commercial Manager Consumables (UK) in Buckingham
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Global Commercial Manager role. Highlight your experience in driving revenue growth and market expansion, as these are key aspects of the job.
Showcase Your Strategic Thinking:We want to see how you can translate market insights into actionable plans. Use specific examples from your past roles where you've successfully identified growth opportunities and executed strategies.
Highlight Collaboration Skills:This role involves working closely with various teams, so emphasise your ability to collaborate and influence across diverse groups. Share instances where you've partnered with sales or product management to achieve goals.
Keep It Professional Yet Engaging:While we appreciate a friendly tone, ensure your application maintains professionalism. Be clear and concise, and don’t forget to apply through our website for the best chance of success!
How to prepare for a job interview at Vitalograph Inc
✨Know Your Market
Before the interview, dive deep into the respiratory diagnostics market. Understand the key players, current trends, and Vitalograph's position within the industry. This knowledge will help you speak confidently about how you can drive growth and identify opportunities.
✨Showcase Your Strategic Thinking
Prepare to discuss specific examples of how you've developed and executed successful commercial strategies in the past. Highlight your ability to translate market insights into actionable plans, as this is crucial for the Global Commercial Manager role.
✨Emphasise Collaboration Skills
This role requires working closely with various teams, so be ready to share experiences where you've successfully collaborated with sales, product management, or marketing teams. Demonstrating your ability to influence and align diverse groups will set you apart.
✨Prepare for KPI Discussions
Familiarise yourself with key performance indicators relevant to revenue growth and market expansion. Be prepared to discuss how you've tracked and used KPIs to inform your decisions and drive results in previous roles.
