Digital Strategist

We are looking for a Digital Strategist to join our talented Client Success team! This role is integral to managing our higher-value accounts, ensuring we are at the forefront of client performance and innovation. Serving as the trusted strategic advisor, owning and nurturing client relationships to ensure long-term, high-level success and strategic alignment.

You will be responsible for:

• Directing the execution of high-performing marketing strategies.
• Driving exceptional client satisfaction and performance.
• Fostering strong stakeholder relationships.

This position demands:

• Exceptional communication skills, delivering clarity and impact across all interactions.
• Strong marketing knowledge to bring strategies to life and identify opportunities.
• High confidence in all aspects of communication and problem-solving.

Duties & Responsibilities

Marketing Strategy

• Own the strategic roadmap for your accounts alongside the CSD.
• Developing and implementing pivotal, high-performing marketing strategies that anticipate market shifts and align with long-term client goals and objectives.

Proactive Performance Management

• Work closely and proactively with marketing teams to continuously analyse client performance data, identifying trends and challenges early to direct necessary strategic pivots and ensure optimal outcomes.

Campaign Management & Impact

• Direct the strategic approach to campaigns, delivering and reporting on campaigns with precision.
• Focus on executing impactful campaigns to drive performance toward client objectives.

Client Communication

• Exhibit outstanding communication skills in all formats, effectively engaging with stakeholders at every level within client organisations.

Presentation Skills

• Exceptional presentation skills with meticulous attention to detail in all client communications.

Relationship Management

• Own and nurture client relationships to ensure long‑term success.

Performance Monitoring

• Analyse data to monitor client performance, proactively addressing trends and challenges.

Identifying Upsell Opportunity

• Identify opportunities to upsell services to existing clients, crafting and executing strategies to drive growth.

Proactive Problem Solving

• Anticipate and resolve client challenges early, managing difficult conversations with professionalism and confidence.

Client Goal Alignment

• Conduct regular refresh meetings to ensure full alignment with client objectives and maintain up-to-date knowledge of their needs.

Account Management

• Ensuring internal admin is accurate around client communications, invoicing and contracts.

Operations Excellence

• Maintain full visibility over client communications, ensuring all meetings are followed up with clear notes and actionable outcomes.
• Ensure accuracy in invoicing and that client accounts are up to date.

Stakeholder Engagement

• Facilitate regular communications at all levels of the client organisation, including quarterly updates with senior stakeholders.

Personal Development

• Proactively identify personal development needs, collaborate to set goals, and take actionable steps to achieve them.

Experience, Knowledge and Training

• Proven track record of delivering impactful marketing strategies for high-level accounts.
• Exceptional presentation skills and a meticulous approach to detail and quality.
• Strong ability to analyse and act on client performance data proactively.
• Demonstrated success in identifying and executing upsell opportunities.
• Skilled in handling complex client conversations and challenges with ease.
• Comprehensive understanding of client management best practices, from communication to invoicing.

Core Competences, Skills and Personal Attributes

• Strong communication skills, both written and verbal.
• Strong presentation skills.
• Strong workload management and prioritisation skills.
• Well presented, well spoken, articulate and professional.
• Determined, driven and willing to learn.
• Skilled at working across departments and leveraging relationships to achieve shared goals.
• Commercially focused and results oriented.
• Ability to generate new ideas.
• Ability to overcome challenges.

Benefits

• Competitive basic salary with great progression options.
• Unlimited paid holidays.
• Hybrid working.
• Medicash Cash Plan – covering everything from medical support, massages, optical, dental, a discounts platform, and extras like SkinVision and digital physiotherapy.
• Cash back up to £995 per year, completely paid for by us!
• Employee Assistance Programme – access to Vivup for mental health support, financial guidance, and wellbeing resources.
• Great working environments; our Stockton on Tees and Manchester workspaces are also dog-friendly.
• A high-performance MacBook.
• VS Perks, have a monthly treat on us; from Amazon vouchers, PlayStation credits, ASOS, H&M to Just Eat, there’s something for everyone!
• Free daily breakfast, fruit, hot and cold drinks and protein shakes.
• Weekly free brunch and lunch.
• Friday afternoon drinks to wind down for the weekend.
• Pension scheme to help you save for the future.
• Cycle to work scheme.
• EV Car scheme.
• Discounts across our brands.
• Regular team social events.
• Training & development.

Visualsoft is an equal opportunities employer committed to creating a diverse and inclusive environment where employees are valued for their skills, experiences, and unique perspective. We believe passionately that a diverse workforce is central to our success so we welcome applications from all sections of the community.