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- Tasks: Lead and implement CRO strategies to boost client growth and profitability.
- Company: Join a leading eCommerce provider with a focus on innovation and client success.
- Benefits: Enjoy unlimited holidays, hybrid working, and a range of health and wellness perks.
- Why this job: Make a real impact by optimising client websites and driving measurable results.
- Qualifications: Proven experience in CRO, analytics, and client-facing roles required.
- Other info: Dynamic work environment with great team culture and career progression opportunities.
The predicted salary is between 36000 - 60000 £ per year.
We’re on the lookout for an experienced Conversion Rate Optimisation (CRO) Specialist to become a key part of our talented and growing team. This role can be based from any of our offices in Stockton-on-Tees, Newcastle Upon Tyne, or Manchester City Centre. We’re also open to UK-based remote working options for the right candidate, as long as you have the full right to work in the UK.
The CRO Account Director will be responsible for owning their client portfolio, leading and overseeing the implementation of their CRO strategies to support the growth and profitability of their client’s business. They will drive excellence while maintaining a client-first approach, ensuring strategies align with business objectives and deliver measurable impact. With a strong focus on performance, they will consistently drive improvements in website performance. Adaptability is key, as they will proactively respond to evolving client needs with a strategic mindset. Additionally, they will collaborate with internal teams to refine and enhance CRO methodologies, ensuring continuous optimisation and success.
Key Duties & Responsibilities
- Client Portfolio Relationship: Nurture and own the relationship of your portfolio of clients.
- Client Portfolio Retention: By utilising your relationship with your portfolio ensure client retention is at an all time high and best in class.
- Promote High Standards: The execution of CRO services must be of a high quality, ensuring all clients are serviced fully and efficiently.
- Client Happiness: Measured by NPS and client retention levels. When NPS or CSAT scores are not as desired, appropriate action must be taken.
- Client Results: Continuously strive to produce the highest results for Visualsoft clients via CRO. Take full ownership and accountability for all results, implementing change where required to improve.
- CRO Strategy Ownership: Devise and own best in class CRO strategies for your portfolio of clients. Ensure positive and negative results are shared across the business with relevant key stakeholders.
Experience Required:
- Extensive proven experience on either agency or client-side specialising in CRO.
- Proven expertise in external CRO platforms and tools, analytics, forecasting and measurement.
- Experience in building and executing CRO strategies, whether in-house or for clients.
- Client-facing experience at a senior level.
- Analytical and data-driven.
Desirable:
- Experience in eCommerce.
- Experience in other digital media channels.
- Google Data Studio, Attribution, Google Tag Manager.
Benefits:
- Competitive basic salary with great progression options.
- Unlimited paid holidays.
- Hybrid working.
- Medicash Cash Plan – covering medical support, massages, optical, dental, and more.
- Employee Assistance Programme for mental health support and wellbeing resources.
- Great working environments; our Stockton on Tees and Manchester workspaces are dog friendly.
- A high-performance MacBook.
- VS Perks, monthly treats including vouchers and credits.
- Free breakfast, fruit, hot and cold drinks, and protein shakes.
- Friday afternoon drinks to wind down for the weekend.
- Pension scheme to help you save for the future.
- Cycle to work scheme.
- Discounts across our brands.
- Regular team social events.
- Training & development.
Visualsoft is an equal opportunities employer committed to creating a diverse and inclusive environment where employees are valued for their skills, experiences, and unique perspective. We believe passionately that a diverse workforce is central to our success so we welcome applications from all sections of the community.
CRO Account Director employer: Visualsoft Ltd
Contact Detail:
Visualsoft Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRO Account Director
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn or attend industry events. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its CRO strategies. Show them you’re not just another candidate; demonstrate how your skills align with their goals and how you can drive client success.
✨Tip Number 3
Practice your pitch! Be ready to explain your experience and how it relates to the role. Highlight your achievements in CRO and how you've improved client results in the past.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love hearing from passionate candidates who are eager to join our team!
We think you need these skills to ace CRO Account Director
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the CRO Account Director role. Highlight your experience in conversion rate optimisation and how it aligns with our client-first approach. We want to see how you can drive excellence and measurable impact!
Showcase Your Achievements: Don’t just list your responsibilities; share specific results you've achieved in previous roles. Use metrics to demonstrate how your strategies improved website performance or client satisfaction. We love numbers that tell a story!
Be Authentic: Let your personality shine through in your application. We’re looking for someone who can adapt and respond to client needs, so show us your strategic mindset and how you’ve navigated challenges in the past. Be yourself – we value authenticity!
Apply Through Our Website: We encourage you to apply directly through our website for the best chance of getting noticed. It’s the easiest way for us to keep track of your application and ensure it reaches the right people. We can’t wait to hear from you!
How to prepare for a job interview at Visualsoft Ltd
✨Know Your CRO Stuff
Make sure you brush up on your Conversion Rate Optimisation knowledge. Be ready to discuss specific strategies you've implemented in the past and how they impacted client results. This shows you're not just familiar with the theory but have real-world experience.
✨Client-Centric Mindset
Since this role is all about nurturing client relationships, think of examples where you've gone above and beyond for clients. Prepare to share how you’ve maintained high client satisfaction and retention rates, as this will resonate well with the interviewers.
✨Data-Driven Approach
Be prepared to talk about your analytical skills. Bring examples of how you've used data to inform your CRO strategies. Discuss any tools or platforms you’ve used, like Google Data Studio or Google Tag Manager, to showcase your technical expertise.
✨Show Adaptability
The job requires a strategic mindset and adaptability. Think of instances where you've had to pivot your approach based on changing client needs. Highlight your ability to respond proactively and how that led to successful outcomes.
