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For Companies At a Glance
- Tasks: Manage and grow client relationships while delivering top-notch Paid Search strategies.
- Company: Join Visualsoft, a leading eCommerce provider known for innovation and client success.
- Benefits: Enjoy unlimited holidays, hybrid working, and a range of wellness perks.
- Why this job: Be part of a dynamic team that values creativity and client satisfaction in a fun environment.
- Qualifications: Experience in Paid Search management and strong client-facing skills are essential.
- Other info: Dog-friendly offices and regular social events make this a great place to work!
The predicted salary is between 28800 - 43200 £ per year.
We are looking for an Associate Paid Search Strategist to be responsible and accountable for the success and delivery of Visualsoft's Paid Search service. You will own a portfolio of key to mid-level Paid Search clients and become the go-to key relationship stakeholder for Paid Search. Relationships and client centricity is crucial as your key objective is to grow your portfolio's return, ensuring the Paid Search product/service is innovative, efficient and delivered to the highest possible quality.
The Associate Paid Search Strategist will lead and ensure the implementation of the client portfolio across all relevant platforms of the product/service, constantly aiming to deliver the client's goals and targets. Utilising cutting-edge, top-tier technology and capitalising on our partnerships with Google, Microsoft, and Shoptimised, the Associate Paid Search Strategist will prioritise clients, demonstrating a strategic mindset by responding and adjusting as needed to achieve excellence. Strategy and impeccable execution are key to the role, ensuring that clients benefit from the Paid Search service and have a clear and transparent view of the work carried out.
Primary Duties
- Client Portfolio Relationship: Nurture and own the relationship of your portfolio of clients.
- Portfolio Retention: By utilising your relationship with your portfolio ensure client retention is at an all time high and best in class.
- Maintain & Promote Highest Standards of Paid Search: The execution of Visualsoft services must be impeccable, ensuring all clients are serviced fully and efficiently, but also to the best of Visualsoft's ability at all times.
- Client Happiness: Measured by Net Promoter Score (NPS), utilise your relationship and generation of results to ensure NPS is constantly high. Client Satisfaction Surveys (CSAT) will be conducted at all available touch points; as an Associate Paid Search Account Director it is imperative that your client portfolio gives positive responses. When NPS or CSAT scores are not as desired, appropriate action must be taken leveraging your relationship and the work Visualsoft carries out.
- Strive for Client Results: Continuously strive to produce the highest results for Visualsoft clients via Paid Search. Take full ownership and accountability for all results, implementing change where required to improve.
- Control & Own Paid Search Strategy: Devise and own best in class Paid Search strategies of your portfolio of clients. Ensure positive and negative results are shared across the business with relevant key stakeholders to benefit other client portfolios. Implement industry-leading strategies, even first to market where beneficial.
- Key Account Tasks: Budgets - implementation of changes and budget increase recommendations. Implementation of optiscore recommendations. Bid Strategy Reviews and changes. Client Communication for their assigned clients. Internal Comms for assigned clients. Design Requests. Front End Development Requests. Responsible for sign-off of monthly client reports. Strategy decks - Instrumental in offering strategic guidance and advice.
Requirements
- Extensive proven experience either agency or client side specialising in Paid Search.
- Extensive experience of Paid Search management.
- Proven expertise in external Paid Search platforms and tools, analytics, forecasting and measurement.
- Experience in building and executing Paid Search strategies, whether in-house or for clients.
- Working to tight deadlines as a team and as an individual.
- Client-facing experience at a senior level.
- Client meeting experience and proven strategy presentation skills.
- Analytical and data-driven.
Desirable
- Experience in e-commerce.
- Experience in other digital media channels.
- Google Data Studio.
- Attribution.
- Google Tag Manager.
- Feed Management Solutions.
Benefits
- Competitive basic salary with great progression options.
- Unlimited paid holidays.
- Hybrid working.
- Medicash Cash Plan - covering everything from medical support, massages, optical, dental, a discounts platform, and extras like SkinVision and digital physiotherapy.
- Employee Assistance Programme - access to Vivup for mental health support, financial guidance, and wellbeing resources.
- Great working environments; our Stockton on Tees and Manchester workspaces are also dog friendly.
- A high-performance MacBook.
- VS Perks, have a monthly treat on us; from Amazon vouchers, Playstation credits, ASOS, H&M to Just Eat, there’s something for everyone!
- Free breakfast, fruit, hot and cold drinks and protein shakes.
- Friday afternoon drinks to wind down for the weekend.
- Pension scheme to help you save for the future.
- Cycle to work scheme.
- Discounts across our brands.
- Regular team social events.
- Training & development.
Visualsoft is an equal opportunities employer committed to creating a diverse and inclusive environment where employees are valued for their skills, experiences, and unique perspectives. We believe passionately that a diverse workforce is central to our success so we welcome applications from all sections of the community.
Associate Paid Search Strategist employer: Visualsoft Ltd
Contact Detail:
Visualsoft Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Associate Paid Search Strategist
✨Tip Number 1
Familiarise yourself with the latest trends in Paid Search and PPC strategies. Being knowledgeable about current industry standards will not only help you in interviews but also demonstrate your commitment to staying ahead in the field.
✨Tip Number 2
Network with professionals in the digital marketing space, especially those who specialise in Paid Search. Attend industry events or webinars to connect with potential colleagues and learn from their experiences.
✨Tip Number 3
Prepare to discuss specific case studies or examples of successful Paid Search campaigns you've managed. Highlighting your analytical skills and results-driven mindset will resonate well with the hiring team.
✨Tip Number 4
Showcase your ability to build and maintain client relationships. Be ready to share how you've successfully nurtured client portfolios in the past, as this role heavily emphasises client-centricity.
We think you need these skills to ace Associate Paid Search Strategist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in Paid Search and client-facing roles. Use specific examples that demonstrate your ability to manage client relationships and deliver results.
Craft a Compelling Cover Letter: In your cover letter, express your passion for Paid Search and how your skills align with the role. Mention your understanding of Visualsoft's services and how you can contribute to their success.
Showcase Analytical Skills: Since the role requires analytical and data-driven decision-making, include examples of how you've used data to inform strategies or improve client outcomes in previous positions.
Highlight Communication Skills: Emphasise your experience in client communication and strategy presentation. Provide examples of successful client meetings or presentations that led to positive outcomes.
How to prepare for a job interview at Visualsoft Ltd
✨Know Your Paid Search Basics
Make sure you have a solid understanding of PPC and the key metrics that drive success in paid search. Be prepared to discuss your experience with platforms like Google Ads and Microsoft Advertising, as well as any tools you've used for analytics and reporting.
✨Demonstrate Client-Centricity
Since this role heavily focuses on client relationships, be ready to share examples of how you've successfully nurtured client relationships in the past. Highlight your ability to listen to client needs and adapt strategies accordingly to ensure their satisfaction.
✨Showcase Your Analytical Skills
Prepare to discuss how you've used data to inform your paid search strategies. Bring examples of how you've analysed campaign performance and made data-driven decisions to optimise results, as this will be crucial for the role.
✨Be Ready for Scenario Questions
Expect scenario-based questions that assess your problem-solving skills and strategic thinking. Think about potential challenges you might face in managing a client portfolio and how you would address them to maintain high client satisfaction and retention.
