VisitBritain is seeking to support the delivery of integrated international marketing activity across priority markets, ensuring alignment with the global marketing strategy and KPIs.
The role coordinates creative adaptation and asset versioning, supports campaign reporting and optimisation, and works collaboratively with internal teams, partners, and stakeholders to deliver cohesive international marketing activity.
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Global Tourism Marketing Lead β Hybrid Work in Birmingham employer: VisitBritain
The British Tourist Authority (BTA) is an exceptional employer, offering a dynamic and inclusive work culture that values diversity and collaboration. With flexible working arrangements and a focus on employee growth, BTA empowers its team to thrive while contributing to the sustainable development of Britain's tourism industry. Located in Birmingham, our Global Hub fosters creativity and innovation, making it an ideal environment for passionate individuals eager to make a meaningful impact on the visitor economy.