Senior B2B Events Marketing Leader (Europe) in London

Senior B2B Events Marketing Leader (Europe) in London

London Full-Time 60000 - 80000 £ / year (est.) Home office (partial)
Visa

At a Glance

  • Tasks: Lead and execute exciting B2B events across Europe that drive business success.
  • Company: Join Visa, a global leader in payments, known for innovation and collaboration.
  • Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
  • Other info: Dynamic role with travel opportunities and a chance to shape the future of events.
  • Why this job: Make a real impact by creating engaging events that connect clients and stakeholders.
  • Qualifications: Proven experience in event management and strong communication skills.

The predicted salary is between 60000 - 80000 £ per year.

Visa is seeking an experienced Senior B2B Events Marketing Manager based in Greater London to drive impactful event programming across Europe. This role involves developing, planning, and executing B2B events that align with business priorities while collaborating with various internal stakeholders.

The ideal candidate has a proven history of managing engaging events and creative concepts, engaging with clients and stakeholders effectively. This position is hybrid, requiring regional travel.

Senior B2B Events Marketing Leader (Europe) in London employer: Visa

Visa is an exceptional employer that fosters a dynamic and inclusive work culture, offering employees the opportunity to thrive in a hybrid environment based in Greater London. With a strong emphasis on professional development, Visa provides ample growth opportunities and encourages innovation, making it an ideal place for those looking to make a meaningful impact in the B2B events marketing space across Europe.

Visa

Contact Details:

Visa Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Senior B2B Events Marketing Leader (Europe) in London

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Visa and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Visa are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Visa on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Visa. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Senior B2B Events Marketing Leader (Europe) in London

Event Management
B2B Marketing
Stakeholder Engagement
Creative Concept Development
Project Planning
Execution of Events
Collaboration Skills

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Visa. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Visa:Show us that you’ve done your homework! In your application, briefly mention what you admire about Visa’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Visa

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Visa will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Visa, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.